Lowen ቀንዲ ተግባር፦ ናይ ቢራ መዐሸጊ ብ China Resources Snow Breweries Ltd.

ዲዛይን Lowen ቀንዲ ተግባር፦ ናይ ቢራ መዐሸጊ ብ China Resources Snow Breweries Ltd. ኣብ ናይ ውድድር ምድብ ንድፊ ማዕሸጊ ኣዝዩ ዝኸበረ ተሸላማይ ናይ 2022 ናይ ብሩር ሽልማት A' Design Award እዩ።

ብሩርማዕሸጊ· 2022

Lowen ቀንዲ ተግባር፦ ናይ ቢራ መዐሸጊ

ብ China Resources Snow Breweries Ltd.

ዓሚል: China Resources Snow Breweries

ኣብ ምድብ ማዕሸጊ ተሸላማይ ናይ ብሩር ሽልማት A' Design Award

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ዝተረጋገጸ ተሸላማይ

ንቁጽሪ #136751 ሽልማት ኣረጋግጽ

ኣብ A' Design Award ርአዮ ጋዜጣዊ መግለጺ ባጅ ሽልማት

ሕብርታት

እቲ ዲዛይን

ብዛዕባ Lowen ቀንዲ ተግባር፦ ናይ ቢራ መዐሸጊ

Lowen ንተኸታታሊ ተኸታታሊ ቢራ ዝኸውን ናይ መዐሸጊ ንድፊ እዩ። እዚ ንድፊ ብርዒ ስእሊ፡ ስነ-ጥበብ ሜዞቲንትን ናይ ጎደና ታቱ ምስሊን የጣምር። ጆኦሜትሪያዊ ቅርጽታትን ብሩህ ሕብርታትን ነቲ ዝተፈላለየ ጣዕምታት፡ ራስፕበሪ፡ ቼሪን ዋይስቢርን ሓዊሱ የመልክቱ፡ ስለዚ ነፍሲ ወከፍ ዓይነት ብቕልጡፍን ብቐጥታን ክለለ ይኽእል። እቶም ምስልታት ሓያልን ልስሉስን ምስሊ ብምንጽጻር ሓያል ናይ ዕይንተ ውጽኢትን ማሕበራዊ ባህርን ይፈጥሩ። እቶም ታኒካታት ካብ ኣልሙኒዩም ዝተሰርሑ ኮይኖም እቶም ጠርሙዛት ካብ ቢጫ ጥርሙዝ ዝተሰርሑ እዮም። ዝርዝራዊ ናይ ሕትመት መስርሕ ንነፍሲ ወከፍ ምስሊ ንጹርን ልክዕን ይሕልዎ።

እቲ ኣፍልጦ

ብዛዕባ ናይ ብሩር ሽልማት A' Design Award

Lowen ቀንዲ ተግባር፦ ናይ ቢራ መዐሸጊ ናይ ብሩር ሽልማት A' Design Award ዝዓወተ እዩ፣ ንጽቡቓት፣ ልዑላትን ዘስደምምን ላዕለዋይ ደረጃ ዘለዎም ዲዛይናት ዝወሃብ ብዘይተለምደ ኣዚዩ ክቡር ኣፍልጦ። ዘዓወቱ ብሩር ፍሉይ ክእለት፣ ተውህቦን ጥበብን ዲዛይነራቶም ዘርእዩ ኣዚዮም ዘብርሁን ብዙሕ ፈጠራውያንን ስራሕቲ እዮም። Lowen ቀንዲ ተግባር፦ ናይ ቢራ መዐሸጊ ዝበለጸ፣ ምሳሌ ዝኾነ፣ ብኣገዳሲ መገዲ ሞያውን ብዕምቆት ሓድሽን ስራሕ ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ብሩር ሽልማት A' Design Award ብዙሕ ዝተራእየን ዝደነቐን ፈጠራ እዩ፣ ጥቕሚ ዘምጽእን ደረት ጥበብ፣ ሳይንስ፣ ዲዛይንን ቴክኖሎጂን ዘስፍሕን። Lowen ቀንዲ ተግባር፦ ናይ ቢራ መዐሸጊ ብብዙሕ ዝቐንኣሉ ፍጥረት እዩ፣ ድሌታት ዘበራብር፣ ጽቡቕ ስምዒታት ዘምጽእን ሰንቢድን ምድናቕን ዘበራብርን።

ድሕሪ እቲ ዲዛይን

ናይ ፕረስ ኪት

ክረዲትታት፣ ኣባላት ጋንታን ቴክኒካዊ ዝርዝራትን ብዲዛይነር ዝቐረቡ።

ፍሉያት ባህርያት: Based on the imagination of form and romance, the package design of Lowen series features its unique sense of fashion and evocative expressiveness. It integrates pen drawing, mezzotint art and street tattoo. Different geometrical sharps go with multiple bright colors on the bottle standing for different flavors, including raspberry, cherry and Weissbier. The packing has clear transmission of socializing and flavors, which can help build close connections with target consumers.
ዓቐንን ማዕሸግን: 70 mm x70 mm x17 mm
ናይ ምፍራይ ቴክኖሎጂ: The can is made of aluminum and the bottle is made of glass.
ናይ ዲዛይን ብድሆ: As an innovative beer series, the hardest part of the package design is to vividly present the excellent quality to consumers and add the mystery and social attribute to the product in a ground breaking way. In a bid to show the packaging features, the package design follows modern graphic aesthetics, and the fonts are optimized, thereby making the product more conspicuous.
ምንጪ ሓሳብ: The combination of the beauty of the beast is the core of visual pictures. The comparison between the wildness and the gentleness provides a startling visual contrast to customers and constructs social tags for them. The integration of various shapes and different bright hues demonstrates the flavor of sub products, enabling consumers to recognize the products in a novel and direct way and allowing young consumers to quickly access their favorite flavors.
ናይ ፕሮጀክት ግዜ: The project started in 2020 and finished in March, 2022.
ናይ ስርሒት ፍሰት: The illustration on the package is so attractive that it can quickly draw target the attention of consumers. Thanks to the detailed and delicate printing process, the image printed on the package is clear and exquisite.

ጋዜጣዊ መግለጺ ኣንብብ

ስፖንሰር ዝተገብረ