Wildheart Organics ሻምዓ ዓተራዊ ሕክምና by Angela Spindler

Wildheart Organics ሻምዓ ዓተራዊ ሕክምና by Angela Spindler is a highly esteemed winner of the very prestigious 2022 ናይ ብሩር ሽልማት A' Design Award in ንድፊ ማዕሸጊ Competition Category.

ብሩርማዕሸጊ· 2022

Wildheart Organics ሻምዓ ዓተራዊ ሕክምና

by Angela Spindler

Client: Depot Creative

ናይ ብሩር ሽልማት A' Design Award Winner in ማዕሸጊ Category

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Colors

The Design

About Wildheart Organics ሻምዓ ዓተራዊ ሕክምና

ንፍጹም ባሕርያዊ ዓተር ዘለዎ ሶያ ሻምዓ መስመር ልዑል ደረጃ መልክዕ። እቲ ሓሳብ፣ ብመንገዲ ምርት ዲዛይን እንዳተገልጸ፣ ምስ ጽሬት እቲ ምርት ዝዳዕም መልክዕ ብምሃብ ናብ ልዑል ደረጃ ነጋዶ ምእታው ነይሩ። ምምራጽ ንዋትን መወዳእታዊ ሃናጺታትን ካብ ቀዳማይ ስምዒት ክሳዕ ካልኣይ ዝተመዘነ ግምገማ ንናይ ተጠቀምቲ ኣረዳድኣ ቁልፊ እዩ። እቲ ዝተጠቐመሉ ሕብርታት ነፍሲ ወከፍ ዓተራት ዝፈጥራ ካብተን ኣትክልትን ኣሕምልትን ዝተወስደ እዩ። እተን ስእላዊ ስራሕቲ መንፈሳዊ ባህሪ ኣለወን፣ ሻምዓ እንትቃጸል ዓተር ናብ ኣየር እንትዝርጋሕ ዘመልክታ።

The Recognition

About the ናይ ብሩር ሽልማት A' Design Award

Wildheart Organics ሻምዓ ዓተራዊ ሕክምና ናይ ብሩር ሽልማት A' Design Award ዝዓወተ እዩ፣ ንጽቡቓት፣ ልዑላትን ዘስደምምን ላዕለዋይ ደረጃ ዘለዎም ዲዛይናት ዝወሃብ ብዘይተለምደ ኣዚዩ ክቡር ኣፍልጦ። ዘዓወቱ ብሩር ፍሉይ ክእለት፣ ተውህቦን ጥበብን ዲዛይነራቶም ዘርእዩ ኣዚዮም ዘብርሁን ብዙሕ ፈጠራውያንን ስራሕቲ እዮም። Wildheart Organics ሻምዓ ዓተራዊ ሕክምና ዝበለጸ፣ ምሳሌ ዝኾነ፣ ብኣገዳሲ መገዲ ሞያውን ብዕምቆት ሓድሽን ስራሕ ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ብሩር ሽልማት A' Design Award ብዙሕ ዝተራእየን ዝደነቐን ፈጠራ እዩ፣ ጥቕሚ ዘምጽእን ደረት ጥበብ፣ ሳይንስ፣ ዲዛይንን ቴክኖሎጂን ዘስፍሕን። Wildheart Organics ሻምዓ ዓተራዊ ሕክምና ብብዙሕ ዝቐንኣሉ ፍጥረት እዩ፣ ድሌታት ዘበራብር፣ ጽቡቕ ስምዒታት ዘምጽእን ሰንቢድን ምድናቕን ዘበራብርን።

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The agency elevated Wildheart’s branding and product packaging design to reinforce its clean credentials, hero the divine aromas and create a premium lifestyle brand.

Very few candle brands use completely organic ingredients, we captured Wildheart’s point of difference and high quality throughout the packaging, visually and with tactile materials.
Dimensions & Packaging: There were a range of box sizes created. The material specification was uncoated off white stock, with a slight texture. Printed offset in CMYK with spot UV details on illustrations and brand mark. Inners were from white core flute. Labels printed single colour on satin finish self-adhesive stock.

52 SKU's, 5 product ranges
Tags: Candle packaging, Packaging for candles, premium packaging, luxury candle packaging
Production Technology: Printed CMYK on uncoated stock with spot UV details.
Boxes of various sizes with coreflute inners.
Separate label s printed for candle jars.
Design Challenge: The project timing was quite tight.
Research: On a functional note, the brand’s previous boxes weren’t holding up well in shipment. Depot created a packaging solution that was physically sturdy, yet visually delicate. A premium hand feel combines with light colors and ethereal illustrations that allude to the plant-based scents that dissipate into the air as the candle burns. Colors create a visual identity for 52 products across 5 ranges. The effect makes the organic claim legible, while creating a more polished, luxurious experience overall.
Inspiration: Whiff of luxury.

It’s rare among candle brands to insist on all organic ingredients, a point of difference we took to heart when tasked with packaging Wildheart’s precious olfactory experiences. The idea was to break into higher end retailers with a look that would stand up to the rare quality of the product.

We created a packaging solution that was physically sturdy, yet visually delicate. Colors create a visual identity for 52 products across 5 ranges.
Project Duration: Project commenced in July 2018, Sydney Australia.
Project completed in April 2019, Sydney Australia.
Launched in UK in September 2019
Operation Flow: Boxes are crash lock bottoms with simple tuck in lids.
Core flute inners have die cut finger hole for ease of opening.
Team Members: Angela Spindler - Creative Director, designer, illustrator
Annie Dekker - Finished art, retouching, illustration colour/retouching