Korean Grapefruit Tea ዕሹግ by Jian Sun is a highly esteemed winner of the very prestigious 2023 ናይ ሓጺን ሽልማት A' Design Award in ንድፊ ማዕሸጊ Competition Category.

ሓጺንማዕሸጊ· 2023

Korean Grapefruit Tea ዕሹግ

by Jian Sun

Client: Sun Design

ናይ ሓጺን ሽልማት A' Design Award Winner in ማዕሸጊ Category

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Colors

The Design

About Korean Grapefruit Tea ዕሹግ

እቲ ናይ ግሬፕፍሩት ሻሂ መስተን ፋሽናዊ ባህላዊ ባህልን ዛንታ፡ ናይ ሓንቲ ንእሽቶ ጓል ምናል ኮይኑ፡ ካብ ባህላዊ ልብሳ ኣነቓቒሕካ ክትረኽቦ እትኽእል እዩ። ከም ሓንቲ ብባህላዊ ኮርያዊ ልብሲ ዝተኸደነት ጓል፡ ትሕንበብ። እቲ ብሙሉኡ ዕሹግ ውቡእን ባህላውን ኮይኑ፡ ነቲ ናይ ግሬፕፍሩት ሻሂ ወርቅን ናይ ኮርያ ባህላዊ ሰማያዊን የሳድድን፡ ካብቲ ውድድር ድማ ይፍለ። እቲ ቀንዲ ምኽንያት ናይዚ ናይ ኮርያዊ ፖመሎ ሻሂ መስተ ዕሹግ ዲዛይን፡ ኣብቲ ሓደ ዝኾነ ዕዳጋ ክፍለዩን ናይ ኩሉ ወለዶ ኣቓልቦ ክስሕቡን እዩ።

The Recognition

About the ናይ ሓጺን ሽልማት A' Design Award

Korean Grapefruit Tea ዕሹግ ናይ ሓጺን ሽልማት A' Design Award ዝዓወተ እዩ፣ ካብ ጽቡቕ ዝተዳለዉ ፍጥረታት ዝጽበዩ ሞያውን ኢንዱስትሪኣውን ጠለባት ንዝመላኡ ጽቡቓት ዲዛይናት ዝወሃብ ክቡር ኣፍልጦ። ዘዓወቱ ሓጺን ዓቢ ክእለት፣ ልዑል ፍሉይነት፣ ክኢላዊ ርድኢትን ፈጠራዊ ዓቕምን ፈጣርዮም የርእዩ። Korean Grapefruit Tea ዕሹግ ብብዙሕ ዝተመነየ፣ ዝደነቐን ዝፈተዎን፣ ተግባራውን ሓድሽን ፍጥረት ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ሓጺን ሽልማት A' Design Award ንዝበለጹ ልምድታት ኢንዱስትሪ የጣምር፣ ምስ ፍልጠትን ተውህቦን ዝተኣሳሰሩ ብቑዓት ቴክኒካውያን ባህርያት ድማ ኣለዎ። Korean Grapefruit Tea ዕሹግ ብጥንቃቐኡ ይኽበር፣ ንዓለም ዝሓሸ ቦታ ክትኸውን ዝሕግዙ ምምሕያሻት መዓርግ ህይወት ንምቕራብ ድማ ዝተዳለወ እዩ።

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Most juice packages are designed with real pictures of fruits and related elements, but this package is different. On the whole, it dances like a girl wearing traditional Korean clothes. The whole package is exquisite and traditional, and matches with grapefruit gold and Korean traditional blue.
Dimensions & Packaging: W 50mm x D 45mm x H 23mm
Tags: #Korean Grapefruit Tea#Drinks#Korean Drinks
Production Technology: Aluminum aerosol cans are one of the types of aluminum cans. At present, aluminum aerosol cans are developing very fast. Aluminum aerosol cans have the advantages of light weight, excellent ductility, strong plasticity, good sealing, and excellent corrosion resistance.
Design Challenge: The most important difficulty is to print gold, blue, and two colors together. More refined plate making is required for printing.
Research: Before the design, I studied the market for about one month to see the concept and appearance of other packaging in the market and find my own solution. In order to be different and attractive, choose the right design content.
Inspiration: The main reason for designing the packaging of Korean pomelo tea drinks is to make them stand out in the homogeneous market and attract the attention of every generation. Most people like drinks rich in vitamin C.
Project Duration: May June 2021, Korea
Operation Flow: Fashion and modern style are attractive and pleasant for every generation. In addition, for the sake of exquisite packaging, South Korean pomelo tea uses printing and printing on aluminum plates, which makes aluminum plate metal cans not only serve as food fresh-keeping, but also play a decorative role in appearance, which can attract customers' attention.
Patents: Copyright Sun Design
Team Members: Sun Jian
Image Credits: All pictures:
Photographers sun jian