Neev ፓኬጅ አይስክሬም by Mohsen Koofiani is a highly esteemed winner of the very prestigious 2024 ናይ ሓጺን ሽልማት A' Design Award in ንድፊ ማዕሸጊ Competition Category.
ሓጺንማዕሸጊ· 2024
Neev ፓኬጅ አይስክሬም
Client: Neev
ናይ ሓጺን ሽልማት A' Design Award Winner in ማዕሸጊ Category
Verified Award Winner
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About Neev ፓኬጅ አይስክሬም
ብቴክኒካት ሙዚቃ ዝተሰመየ እዚ ዲዛይን፡ ኣብቲ ፓኬጅ ዘለዉ ስእልታት ምስ ስም ነፍሲ ወከፍ ፍርያት ክተሳነዩ ፈተነ ተገይሩ እዩ። እቶም ስእልታት ብቀሊል መንገዲ ብጽቡቕ ቴክኒክን ብዝተፈላለዩ ሕብርታትን ብመሰረት ጣዕሚ ነፍሲ ወከፍ አይስክሬም ዝስኣሉ እዮም። ኣብ ዲዛይን ናይዚ ፓኬጅ፡ ኣብ መንጎ ሙዚቃን ጣዕሚታት አይስክሬምን ምትእስሳር ተፈጢሩ እዩ። ዕላማ ናይዚ ፓኬጅ ነቶም ዝተፈላለዩ ስምዒታት ናይ ምስማዕ ሙዚቃን ምብላዕ አይስክሬምን ምውህሃድ እዩ። ስለዚ አይስክሬም እንከለኹም የብልዑ ምስ ተመሳሳሊ ቴማ ዘለዎ ክፋል ሙዚቃ ክትሰምዑን ክትፈትኑን ክትደሊ ትኽእሉ።
The Recognition
About the ናይ ሓጺን ሽልማት A' Design Award
Neev ፓኬጅ አይስክሬም ናይ ሓጺን ሽልማት A' Design Award ዝዓወተ እዩ፣ ካብ ጽቡቕ ዝተዳለዉ ፍጥረታት ዝጽበዩ ሞያውን ኢንዱስትሪኣውን ጠለባት ንዝመላኡ ጽቡቓት ዲዛይናት ዝወሃብ ክቡር ኣፍልጦ። ዘዓወቱ ሓጺን ዓቢ ክእለት፣ ልዑል ፍሉይነት፣ ክኢላዊ ርድኢትን ፈጠራዊ ዓቕምን ፈጣርዮም የርእዩ። Neev ፓኬጅ አይስክሬም ብብዙሕ ዝተመነየ፣ ዝደነቐን ዝፈተዎን፣ ተግባራውን ሓድሽን ፍጥረት ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ሓጺን ሽልማት A' Design Award ንዝበለጹ ልምድታት ኢንዱስትሪ የጣምር፣ ምስ ፍልጠትን ተውህቦን ዝተኣሳሰሩ ብቑዓት ቴክኒካውያን ባህርያት ድማ ኣለዎ። Neev ፓኬጅ አይስክሬም ብጥንቃቐኡ ይኽበር፣ ንዓለም ዝሓሸ ቦታ ክትኸውን ዝሕግዙ ምምሕያሻት መዓርግ ህይወት ንምቕራብ ድማ ዝተዳለወ እዩ።
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- In this design, the name of each product is compatible with the illustration on the packaging, such as solo, duette & … . Eye-catching illustrations with special techniques and various colors are other features of this packaging. These things create focus and visually the viewer's eye remains fixed and curious. Another feature of the package is the focus on the music and the musician.
- Dimensions & Packaging
- Capacity: 170 ml
Mouth: 80mm
Depth: 62mm - Tags
- Ice cream Package, Ice cream, Music, Neev, Vanilla Ice cream, Chocolate ice cream, Tropical ice cream
- Production Technology
- Printing method: IML
IML Applicable, Tamper Evident, Microwave capability, freezer capability - Design Challenge
- Using different ways to show excitement is a challenge for every designer. In this packaging, an attempt has been made to use a design that is not related to food and to connect the tempting world of edibles with another tempting world, and that is music that has reached a spiritual interaction with ice cream.
- Research
- Behavioral examination, etc
- Inspiration
- The inspiration for this design is music. A song has different effects in different parts. This is also the case in the enjoyment of eating ice cream. Tastes and feelings are like musical notes and have different effects depending on the environment and place.
- Project Duration
- The project started in October 2022 and finished in April 0223 in Shiraz, Iran
- Operation Flow
- The relationship between excitement in listening to music and eating ice cream. This is an interaction. Different feelings when listening to music are like the excitement of eating ice cream. The pleasure of each represents the feeling we need at the moment, and having each at the same moment balances the inner state and gives a good feeling. During the design of each of the designs, the designer listened to the same style of music and familiarized himself with the same topic so that he could coordinate the illustration with the music.
- Image Credits
- Illustrator / Creator: Mohsen Koofiani
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