Korea Goheung Yuza Wine ምዕሻግ by Jian Sun is a highly esteemed winner of the very prestigious 2024 ናይ ብሩር ሽልማት A' Design Award in ንድፊ ማዕሸጊ Competition Category.
ብሩርማዕሸጊ· 2024
Korea Goheung Yuza Wine ምዕሻግ
by Jian Sun
Client: Sun Design
ናይ ብሩር ሽልማት A' Design Award Winner in ማዕሸጊ Category
Verified Award Winner
Verify Award Status for #156849The Design
About Korea Goheung Yuza Wine ምዕሻግ
ብሰለስተ መንግስታት ዛንታ ናይ ሁዋን ሺዮንግ ዝተነደፈ፣ ብፈጠራዊ መንገዲ ዝተዳለወ ዩዙ ወይንና፣ ብውስብስብ መንገዲ ዝተቐረፀ ምዕሻግን ላዕለዋይ እግሪ ዘለዎም ኩባያታትን ዝሓቖፈ፣ ታሪኻዊ ሃብትን ግርማን ዘንፀባርቕ እዩ። ንተፈጥሮ ምቹእ ዝኾነ ናይ ዎልነት ዕንጨይቲ ሳጹን ውሽጢ ዝተዓሸገ እዚ ዩዙ ወይን እዚ፣ ጥዕናዊ ረብሓታትን ዘመናዊ ምርጫን ዝህብ ኮይኑ፣ ኣብ ጋኦሺንግ ካውንቲ ዝተኻየደ ናይ 30 ዓመታት ባህላዊ ልውውጥ የዘክር።
The Recognition
About the ናይ ብሩር ሽልማት A' Design Award
Korea Goheung Yuza Wine ምዕሻግ ናይ ብሩር ሽልማት A' Design Award ዝዓወተ እዩ፣ ንጽቡቓት፣ ልዑላትን ዘስደምምን ላዕለዋይ ደረጃ ዘለዎም ዲዛይናት ዝወሃብ ብዘይተለምደ ኣዚዩ ክቡር ኣፍልጦ። ዘዓወቱ ብሩር ፍሉይ ክእለት፣ ተውህቦን ጥበብን ዲዛይነራቶም ዘርእዩ ኣዚዮም ዘብርሁን ብዙሕ ፈጠራውያንን ስራሕቲ እዮም። Korea Goheung Yuza Wine ምዕሻግ ዝበለጸ፣ ምሳሌ ዝኾነ፣ ብኣገዳሲ መገዲ ሞያውን ብዕምቆት ሓድሽን ስራሕ ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ብሩር ሽልማት A' Design Award ብዙሕ ዝተራእየን ዝደነቐን ፈጠራ እዩ፣ ጥቕሚ ዘምጽእን ደረት ጥበብ፣ ሳይንስ፣ ዲዛይንን ቴክኖሎጂን ዘስፍሕን። Korea Goheung Yuza Wine ምዕሻግ ብብዙሕ ዝቐንኣሉ ፍጥረት እዩ፣ ድሌታት ዘበራብር፣ ጽቡቕ ስምዒታት ዘምጽእን ሰንቢድን ምድናቕን ዘበራብርን።
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- In commemoration of 30 years of cultural exchange and diplomacy, Gaoxing County unveils a cleverly designed yuzu wine. Inspired by the tales of Huan Xiong from the Three Kingdoms, the packaging and high-footed cups exude history and luxury. The yuzu wine, packaged in an eco-friendly walnut wood box, offers health benefits and a stylish, sustainable choice. As the flagship of Gaoxing County, it embodies regional charm and cultural heritage, appealing to a fashionable audience.
- Dimensions & Packaging
- W 9mm x D 30mm x H 23mm，Technical features encompass advanced carving technology for the packaging, precision molding techniques for the high-footed cups, and a production process for the yuzu wine that integrates traditional fermentation methods with contemporary quality control measures.
- Tags
- #Modern Aesthetics#Sustainable Design#Yuzu Wine#Eco-friendly Packaging
- Production Technology
- The product seamlessly blends traditional craftsmanship with modern technologies, from intricately carved packaging to precision-molded high-footed cups, ensuring a harmonious synthesis of the past and the present.
- Design Challenge
- The creative journey of intertwining the Three Kingdoms tale of Huan Xiong into a modern product posed a delicate challenge of preserving historical authenticity while infusing contemporary allure. Navigating this balance, from the intricately carved packaging to the high-footed cups, required a fusion of traditional opulence with advanced carving and molding technologies, amplifying the richness of the narrative.
- Research
- This research explores the harmonious integration of historical narratives and modern aesthetics in the design and production of a culturally rich product, blending traditional craftsmanship with cutting-edge technologies to create a unique and engaging user experience.
- Inspiration
- Their product is rooted in the legendary tales of the Three Kingdoms, creatively weaving the story of Huan Xiong and animals into a rich cultural narrative. The intricately carved packaging and high-footed cups embody historical opulence, complemented by an eco-friendly walnut wood box. The yuzu wine, with its health benefits and stylish appearance, captures the essence of the story and the region, making it a modern and fashionable choice for consumers.
- Project Duration
- May June 2021, Korea
- Operation Flow
- The user experience is designed to be seamless, with an intuitive operation and a streamlined process. Users interact effortlessly with the intricately carved packaging, revealing the historical narrative. The high-footed cups enhance the tactile interaction, combining style with user-friendly design.
The eco-friendly walnut wood box opens easily, showcasing sustainability in both material and functionality. The yuzu wine consumption process is straightforward, with a focus on enhancing the user's enjoyment and appreciation of the product. - Patents
- Photographers sun jian
- Team Members
- Sun Jian
- Image Credits
- Sun Jian
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