ዲዛይን Fabrika Coffee መጠቕለሊ ብ Eugene Wysota and Helen Trophimova ኣብ ናይ ውድድር ምድብ ንድፊ ማዕሸጊ ኣዝዩ ዝኸበረ ተሸላማይ ናይ 2025 ናይ ብሩር ሽልማት A' Design Award እዩ።
ብሩርማዕሸጊ· 2025
Fabrika Coffee መጠቕለሊ
ብ Eugene Wysota and Helen Trophimova
ዓሚል: Shokoladnitsa
ኣብ ምድብ ማዕሸጊ ተሸላማይ ናይ ብሩር ሽልማት A' Design Award
ዝተረጋገጸ ተሸላማይ
ንቁጽሪ #164694 ሽልማት ኣረጋግጽእቲ ዲዛይን
ብዛዕባ Fabrika Coffee መጠቕለሊ
እቲ ፍሉይ ባህሪ ናይዚ መጠቕለሊ፡ ከም ቅርጺ ናይቲ ሎጎ ናይ ቡን መፍረዪ ስሌታት ብቑረጻ ዝተገብረ መስኮት እዩ። እዚ ናይ ዲዛይን ባእታ፡ ንቡናት ክርአ የኽእል፡ ንተፈጥራዊ ጽሬት ናይቲ ፍርያት ዘጉልሕ ፍሉይ ምስላዊ ጽልዋ ይህብ። እቲ ብጥንቃቐ ዝተመርጸ ቀለም ስርርዕ፡ ንዝተፈላለዩ ናይ ቡን ምትሕውዋስ ይፈልዮምን ናይቲ መጠቕለሊ ናይ መደርደሪ መሳጢነት የዕብይዮን። እቲ ናይ ጽሑፍ ምቕማጥ፡ ብዛዕባ ደረጃ ምጥዋይ፡ ናይ ጣዕሚ መግለጺታትን መበቀልን ንጹርን ሓጺርን ሓበሬታ ንምሃብ ዝተዳለወ ኮይኑ፡ ጽሩይን ቀሊልን ስነ-ጽባቐ እናሓለወ።
እቲ ኣፍልጦ
ብዛዕባ ናይ ብሩር ሽልማት A' Design Award
Fabrika Coffee መጠቕለሊ ናይ ብሩር ሽልማት A' Design Award ዝዓወተ እዩ፣ ንጽቡቓት፣ ልዑላትን ዘስደምምን ላዕለዋይ ደረጃ ዘለዎም ዲዛይናት ዝወሃብ ብዘይተለምደ ኣዚዩ ክቡር ኣፍልጦ። ዘዓወቱ ብሩር ፍሉይ ክእለት፣ ተውህቦን ጥበብን ዲዛይነራቶም ዘርእዩ ኣዚዮም ዘብርሁን ብዙሕ ፈጠራውያንን ስራሕቲ እዮም። Fabrika Coffee መጠቕለሊ ዝበለጸ፣ ምሳሌ ዝኾነ፣ ብኣገዳሲ መገዲ ሞያውን ብዕምቆት ሓድሽን ስራሕ ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ብሩር ሽልማት A' Design Award ብዙሕ ዝተራእየን ዝደነቐን ፈጠራ እዩ፣ ጥቕሚ ዘምጽእን ደረት ጥበብ፣ ሳይንስ፣ ዲዛይንን ቴክኖሎጂን ዘስፍሕን። Fabrika Coffee መጠቕለሊ ብብዙሕ ዝቐንኣሉ ፍጥረት እዩ፣ ድሌታት ዘበራብር፣ ጽቡቕ ስምዒታት ዘምጽእን ሰንቢድን ምድናቕን ዘበራብርን።
ድሕሪ እቲ ዲዛይን
ናይ ፕረስ ኪት
ክረዲትታት፣ ኣባላት ጋንታን ቴክኒካዊ ዝርዝራትን ብዲዛይነር ዝቐረቡ።
- ፍሉያት ባህርያት
- The key feature is a decorative die-cut window in the shape of the logo symbol, representing coffee grinder blades. Through this window, the beans are visible, creating a signature visual effect and emphasizing the product's natural quality. The color palette helps differentiate varieties, and the text provides essential information on the roast and flavor.
- ዓቐንን ማዕሸግን
- The packaging measures 120 mm x 80 mm x 250 mm and is made from recycled cardboard with a density of 350 grams per square meter. A matte finish with UV varnish is applied to enhance durability. The inner surface is treated to preserve the product's aroma. The packaging holds 250 grams of coffee and is equipped with a resealable ziplock for reuse.
- መለለዪታት
- coffee packaging, minimalism, natural product, sustainable design, branding, die-cut window, coffee beans, modern packaging design
- ናይ ምፍራይ ቴክኖሎጂ
- The design was created using offset printing on high-quality recycled paper, combined with a die-cut window to emphasize the brand logo and showcase the product. The clean typographic layout follows minimalist principles to create a balance between visual appeal and functionality. We used eco-friendly inks and techniques to ensure the sustainability of the packaging without compromising durability or appearance.
- ናይ ዲዛይን ብድሆ
- The main creative challenge was finding a balance between classic and modern packaging design. Limitations in production capabilities and available materials also posed difficulties, as it was necessary to maintain high-quality standards while minimizing costs.
- ምርምር
- The research began with studying traditional design and modern trends in coffee packaging design. We conducted a survey among consumers about their preferences for packaging design and functionality. Based on the survey results, concepts were developed using a data-driven design methodology. As a result of the research, a minimalist packaging with functional elements, such as a window showcasing the natural product, was chosen.
- ምንጪ ሓሳብ
- The coffee trend today is possibly at its highest point of popularity in history. There are countless truly interesting design options in the segment. However, our goal was not to compete for the title of most innovative design in this race. We wanted to create a clear image that would appeal to both classic coffee enthusiasts and representatives of the new wave. Our aim was for the style to reflect the time-tested values of the coffee brand while being visualized in a contemporary language.
- ናይ ፕሮጀክት ግዜ
- The project started in January 2022 in Moscow and was completed in May 2022
- ናይ ስርሒት ፍሰት
- The Fabrika Coffee packaging is designed for convenient and reusable use. The ziplock seal allows the package to be easily opened and closed, maintaining product freshness. The window on the front, through which the coffee beans can be seen, helps consumers assess the product's quality. The packaging is compact and easily stored on a shelf, making it convenient for use at home or in cafés.
- ፓተንታት
- Trademark by Shokoladnitsa LLC.
- ኣባላት ጋንታ
- W Design Bureau
Creative Director: Eugene Wysota
Graphic Designer: Helen Trophimova - ናይ ስእሊ ክረዲት
- mockups by Creatsy
ስፖንሰር ዝተገብረ
ልዕሊ Designers.org ዳህሰስ
ካብ ናይ ማስታወቂያ መሻርኽትና ፍርያት፣ ኣገልግሎታትን ዕድላትን ፍለጥ።
ተወሳኺ ንምርካብ
ተዛመድቲ ዲዛይናት
ካብ ተመሳሳሊ ምድብ ብብቕዓት ዝተመረጹ ተወሳኺ ሽልማት ዝተዓወቱ ዲዛይናት ድለዩ።
