Doritos x Empirical Nacho Cheese Spirit ናይ ኢንፍሉወንሰር ኪት by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2025 ናይ ብሩር ሽልማት A' Design Award in ንድፊ ማዕሸጊ Competition Category.
ብሩርማዕሸጊ· 2025
Doritos x Empirical Nacho Cheese Spirit ናይ ኢንፍሉወንሰር ኪት
by PepsiCo Design and Innovation
ናይ ብሩር ሽልማት A' Design Award Winner in ማዕሸጊ Category
Verified Award Winner
Verify Award Status for #169155The Design
About Doritos x Empirical Nacho Cheese Spirit ናይ ኢንፍሉወንሰር ኪት
ዶሪቶስ x ኢምፒሪካል ናቾ ቺዝ ስፒሪት ብጣዕሚ ናቾ ቺዝ ዝተላዕጠጠ ውሱን ሕታም ዘለዎ መስተ ዝተዳለወ ናይ ኢንፍሉወንሰር ኪት እዩ። እቲ ናይ ዶሪቶስ ናቾ ቺዝ ጣዕሚ ብሰፊሑ ዝፍለጥ ኮይኑ፡ ኣብ ዲፕስ፣ ፖፕኮርንን ካልኦት ፍርያትን ተጠቒሙ እዩ። ኣብ 2023፡ እታ ናይ ጣዕሚ ኩባንያ ኢምፒሪካል ንዶሪቶስ ሓድሽ ኣጠቓቕማ ናይቲ ቀንዲ ጣዕሚ ኣቕሪባ፡ እዚ ድማ ብናቾ ቺዝ ዝተላዕጠጠ መስተ እዩ። እቲ መዐሸጊ ነቲ ዘይተጸበዩዎ ጽምዲ ንመራኸቢ ብዙሓንን ንተኸታተልቲ ኦንላይንን የላሊ። እቲ ውሱን ሕታም ኣብ ውሽጢ ትሕቲ ሽዱሽተ ሰዓታት ተሸይጡ ተወዲኡ፡ ሃገራዊ ናይ ፕረስ ተገዳስነት ድማ ረኺቡ።
The Recognition
About the ናይ ብሩር ሽልማት A' Design Award
Doritos x Empirical Nacho Cheese Spirit ናይ ኢንፍሉወንሰር ኪት ናይ ብሩር ሽልማት A' Design Award ዝዓወተ እዩ፣ ንጽቡቓት፣ ልዑላትን ዘስደምምን ላዕለዋይ ደረጃ ዘለዎም ዲዛይናት ዝወሃብ ብዘይተለምደ ኣዚዩ ክቡር ኣፍልጦ። ዘዓወቱ ብሩር ፍሉይ ክእለት፣ ተውህቦን ጥበብን ዲዛይነራቶም ዘርእዩ ኣዚዮም ዘብርሁን ብዙሕ ፈጠራውያንን ስራሕቲ እዮም። Doritos x Empirical Nacho Cheese Spirit ናይ ኢንፍሉወንሰር ኪት ዝበለጸ፣ ምሳሌ ዝኾነ፣ ብኣገዳሲ መገዲ ሞያውን ብዕምቆት ሓድሽን ስራሕ ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ብሩር ሽልማት A' Design Award ብዙሕ ዝተራእየን ዝደነቐን ፈጠራ እዩ፣ ጥቕሚ ዘምጽእን ደረት ጥበብ፣ ሳይንስ፣ ዲዛይንን ቴክኖሎጂን ዘስፍሕን። Doritos x Empirical Nacho Cheese Spirit ናይ ኢንፍሉወንሰር ኪት ብብዙሕ ዝቐንኣሉ ፍጥረት እዩ፣ ድሌታት ዘበራብር፣ ጽቡቕ ስምዒታት ዘምጽእን ሰንቢድን ምድናቕን ዘበራብርን።
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Doritos introduced a Nacho Cheese–infused spirit to give a twist on the classic and set the internet ablaze.
The Doritos Nacho Cheese flavor is iconic. It has made its way into a variety of products: dips, popcorn and more. - Inspiration
- In 2023, Doritos was looking for another unexpected use for Nacho Cheese. Coincidentally, flavor company Empirical came to Doritos with a new angle on its flagship flavor: a Nacho Cheese–infused spirit. The limited release sold out in less than six hours and earned national attention from major media, including Forbes, USA Today, Late Night with Seth Meyers, The Today Show, and Food & Wine, which described the product as unlike anything you’ve ever smelled or tasted — and not in a bad way.
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