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Jinzhongzi ናይ ባይጅዩ ጥርሙዝ መዐሸጊ by Wen Liu

Jinzhongzi ናይ ባይጅዩ ጥርሙዝ መዐሸጊ by Wen Liu is a highly esteemed winner of the very prestigious 2026 ናይ ሓጺን ሽልማት A' Design Award in ንድፊ ማዕሸጊ Competition Category.


ሓጺንማዕሸጊ· 2026

Jinzhongzi ናይ ባይጅዩ ጥርሙዝ መዐሸጊ

by Wen Liu

Client: Shenzhen Oracle Creative Design Co.,Ltd.

ናይ ሓጺን ሽልማት A' Design Award Winner in ማዕሸጊ Category

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Colors

The Design

About Jinzhongzi ናይ ባይጅዩ ጥርሙዝ መዐሸጊ

ጂንዞንግዚ ኣብ ግዝኣት ኣንሁይ፡ ቻይና ዝፍረ ልዑል ጽሬት ዘለዎ ባይጅዩ ዝኸውን ናይ መዐሸጊ ዲዛይን እዩ። እቲ መስተ ኣብ ክሪስታል ናይ ጥርሙዝ ብልቃጥ ዝቐርብ ኮይኑ፡ ታሕተዋይ ክፋሉ ብዝተኣልመ ቆራርጽ ቀርቀሃ ተጠቕሊሉ ብዝተነጸገ ቀለም ዝተመልአ እዩ። እቲ ናይ ቀርቀሃ ኣላማ ናብቲ ባህላዊ ኣገባብ ምዕቃብ ናይቲ ብራንድ ዘመልክት ኮይኑ፡ ኣብኡ ቆራርጽ ቀርቀሃ ኣብ ዙርያ ብፍሉይ ዝተዳለወ ንምብሳል እቲ መስተ ዝጥቀሙሉ ዕትሮታት ይኣለም። እቲ ጥርሙዝ 145 ብ 115 ብ 275 ሚሊሜተር ይዕቀን። እቲ ዝተኣልመ ዝርዝር ነቲ መዐሸጊ ብምትንካፍ ዝፍለጥ ባህርይ ዝውስኽ ኮይኑ፡ ንመንነት እቲ ብራንድ ድማ ይድግፍ።

The Recognition

About the ናይ ሓጺን ሽልማት A' Design Award

Jinzhongzi ናይ ባይጅዩ ጥርሙዝ መዐሸጊ ናይ ሓጺን ሽልማት A' Design Award ዝዓወተ እዩ፣ ካብ ጽቡቕ ዝተዳለዉ ፍጥረታት ዝጽበዩ ሞያውን ኢንዱስትሪኣውን ጠለባት ንዝመላኡ ጽቡቓት ዲዛይናት ዝወሃብ ክቡር ኣፍልጦ። ዘዓወቱ ሓጺን ዓቢ ክእለት፣ ልዑል ፍሉይነት፣ ክኢላዊ ርድኢትን ፈጠራዊ ዓቕምን ፈጣርዮም የርእዩ። Jinzhongzi ናይ ባይጅዩ ጥርሙዝ መዐሸጊ ብብዙሕ ዝተመነየ፣ ዝደነቐን ዝፈተዎን፣ ተግባራውን ሓድሽን ፍጥረት ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ሓጺን ሽልማት A' Design Award ንዝበለጹ ልምድታት ኢንዱስትሪ የጣምር፣ ምስ ፍልጠትን ተውህቦን ዝተኣሳሰሩ ብቑዓት ቴክኒካውያን ባህርያት ድማ ኣለዎ። Jinzhongzi ናይ ባይጅዩ ጥርሙዝ መዐሸጊ ብጥንቃቐኡ ይኽበር፣ ንዓለም ዝሓሸ ቦታ ክትኸውን ዝሕግዙ ምምሕያሻት መዓርግ ህይወት ንምቕራብ ድማ ዝተዳለወ እዩ።

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This baijiu comes from Anhui Province, China. It is distinguished by its unique flavor and rich bouquet, which distinguish it within the realm of Chinese spirits. The most intriguing feature of this product is its storage method. It is crafted by weaving bamboo strips around liquor jars, which are then specially treated to be used as vessels for aging the liquor. This storage method gives baijiu a distinctive character.
Dimensions & Packaging
145mm*115mm*275mm
Tags
Premium spirits, cultural heritage, cultural outreach, and the integration of commerce and art.
Production Technology
This is a premium baijiu presented in a crystal glass bottle, with the bottom wrapped in bamboo strips and finished with a spray-painted coating.
Design Challenge
The most challenging aspect of this project is producing the bamboo weaving kits, as the initial costs considerably exceed the client’s budget. We resolved this issue by changing the materials and partnering with a suitable supplier.
Research
Through on-site research, we collected feedback on this brand from over 300 consumers. Finally, we obtained an intriguing research report that highlights the characteristics of this method for storing baijiu.
Inspiration
The design concept for this bottle was inspired by the distinctive vessels used to store baijiu. It is made by weaving bamboo strips into a jar, which is specially treated for storing liquor. We adopted this intriguing concept for the bottle design, creating a unique and captivating product. This approach has defined the brand’s unique identity.
Project Duration
March 2024, Shenzhen, China
Operation Flow
The bottle’s design features a bamboo-woven kit that not only offers a unique aesthetic but also increases the product’s appeal. This distinctive approach promotes interaction between the product and its consumers.
Team Members
Creative Director:Wen Liu
Design Executor:Maoxiang Pan,Xiangdong Yuan

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