Laote Breweries ናይ ቢራ ጥቕላል by Zhangyong Hou is a highly esteemed winner of the very prestigious 2020 ናይ ሓጺን ሽልማት A' Design Award in ንድፊ ማዕሸጊ Competition Category.
ሓጺንማዕሸጊ· 2020
Laote Breweries ናይ ቢራ ጥቕላል
Client: Zhongshihuanmei Design
ናይ ሓጺን ሽልማት A' Design Award Winner in ማዕሸጊ Category
Verified Award Winner
Verify Award Status for #89522The Design
About Laote Breweries ናይ ቢራ ጥቕላል
ላኦተ ብሩወሪስ ኣብ 500 ሚሊ ሊትር ናይ ኣሉሚንየም ታኒካ ዝሽየጥ ክራፍት ቢራ ዝዓለመ ናይ ጥቕላል ንድፊ እዩ። እዚ ንድፊ ኣብ ዝርዝር ባጅ ዘተኮረ ኮይኑ፡ ናብ ታሪኽን ልምድን ሓደ ስድራ-ቤት ኣብራዪ ቢራ ዝጠቅስ እዩ። እቲ ባጅ ጥንቁቕ ብኢድ ምብራይ ንምምልካትን ብዛዕባ ጣዕሙ ህንጡይነት ንምዕዳግን ተባሂሉ ዝተዳለወ እዩ። ክራፍት ቢራ ካብቲ ዓቢ ኢንዱስትሪያዊ ምህርቲ ብዝተፈልየ፡ ብንኣሽቱ ጅምላታት ዝስራሕ እዩ። ኣብ ቻይና፡ ኢንዱስትሪያዊ ቢራ ብሰፊሑ ስለዝርከብ፡ ብንኣሽቱ ጅምላ ምብራይ ክቡር ተባሂሉ ይግለጽ። ኣብ ልዕሊ እተን ታኒካታት፡ እቲ ባጅ ንጹርን ልክዕን ኮይኑ ንኽቕጽል ንምግባር፡ ናይ ስፖት ሕብሪ ሕትመት ተጠቒሙ ኣሎ።
The Recognition
About the ናይ ሓጺን ሽልማት A' Design Award
Laote Breweries ናይ ቢራ ጥቕላል ናይ ሓጺን ሽልማት A' Design Award ዝዓወተ እዩ፣ ካብ ጽቡቕ ዝተዳለዉ ፍጥረታት ዝጽበዩ ሞያውን ኢንዱስትሪኣውን ጠለባት ንዝመላኡ ጽቡቓት ዲዛይናት ዝወሃብ ክቡር ኣፍልጦ። ዘዓወቱ ሓጺን ዓቢ ክእለት፣ ልዑል ፍሉይነት፣ ክኢላዊ ርድኢትን ፈጠራዊ ዓቕምን ፈጣርዮም የርእዩ። Laote Breweries ናይ ቢራ ጥቕላል ብብዙሕ ዝተመነየ፣ ዝደነቐን ዝፈተዎን፣ ተግባራውን ሓድሽን ፍጥረት ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ሓጺን ሽልማት A' Design Award ንዝበለጹ ልምድታት ኢንዱስትሪ የጣምር፣ ምስ ፍልጠትን ተውህቦን ዝተኣሳሰሩ ብቑዓት ቴክኒካውያን ባህርያት ድማ ኣለዎ። Laote Breweries ናይ ቢራ ጥቕላል ብጥንቃቐኡ ይኽበር፣ ንዓለም ዝሓሸ ቦታ ክትኸውን ዝሕግዙ ምምሕያሻት መዓርግ ህይወት ንምቕራብ ድማ ዝተዳለወ እዩ።
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This is a refined beer, through the design of a mysterious badge, the brewing of refined beer is reflected. And give consumers a sense of mystery, hoping to taste it.
- Dimensions & Packaging
- 500 ml capacity can
- Tags
- zhangyong hou , Alcohol, Beer, Package Design, Graphic Design, Illustration
- Production Technology
- Spot color printing on aluminium cans
- Research
- With the continuous improvement of people's living standards in China, industrial beer has been unable to meet the needs of the public, they are eager to drink better beer, unique packaging is a starting point to attract them to try, family brewing history and brewing technology will attract them.
- Inspiration
- Fine brewing beer is a small amount of hand-made beer, it can not be produced in large quantities of industry, which is exactly what a brewing family insists on, the glory and history of a family. Let this badge tell you the best.
- Project Duration
- The project was launched in Dalian in May 2017 and completed in July 2017.
- Operation Flow
- With the popularity of industrialized beer in China, brewing beer appears to be precious. The inheritance of the family is trusted by consumers. Through the badge, consumers can perceive that hand-made beer is a high-end enjoyment.
- Team Members
- zhangyong,hou
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