Bonsai - Podere Le Ripi ናይ ወይኒ ጥርሙዝ ፓኬጂንግ by Paolo Rossetti - Rossetti Brand Design is a highly esteemed winner of the very prestigious 2020 ናይ ነሓስ ሽልማት A' Design Award in ንድፊ ማዕሸጊ Competition Category.

ነሓስማዕሸጊ· 2020

Bonsai - Podere Le Ripi ናይ ወይኒ ጥርሙዝ ፓኬጂንግ

by Paolo Rossetti - Rossetti Brand Design

Client: Podere Le Ripi

ናይ ነሓስ ሽልማት A' Design Award Winner in ማዕሸጊ Category

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The Design

About Bonsai - Podere Le Ripi ናይ ወይኒ ጥርሙዝ ፓኬጂንግ

ቦንሳይ ኣብ ሞንታልቺኖ፣ ጣልያን ብፖደረ ለ ሪፒ ንዝፍርየት IGT ቶስካና ሮሶ ወይኒ ውሱን ቁጽሪ ጥርሙዛት ተባሂሉ ዝተሰርሐ ፓኬጂንግ ዲዛይን እዩ። እዚ ወይኒ ካብ ኣብ ጸቢብ ቦታታት ዝዓበያ ኣትክልቲ ዘቢብ ዝርከብ ኮይኑ፣ እዚ ኩነታት እዚ እቲ ተኽሊ ኣብ ጥልቀት ሱራ ኪሰድድን ኣብ ትሕቲ መሬት ርሑቕ ዝርከብ ምግቢ ኪረክብን ይድርኽ። ነዚ ብዘይካኣዩ መበቆል ንምንጽብራቕ፣ ዝኾነ ዓይነት ብወረቐት ዝተሓትመ ላበል ኣይተጠቕመን። ኣብ ክንዳኡ፡ ናይ ዘቢብ ምስሊ ብቀጥታ ኣብቲ ብርጭቆ ብፕላቲነም፣ ወርቅን ማት ጸሊምን ቀለም ብስክሪን ፕሪንት ተሓቲሙ ይርከብ። እቲ ዲኮራሲዮን 13 ብ 4 ሳንቲሜተር ዝኸውን ልክዕ ኮይኑ፣ ኣብ ቦርዶለዘ ዝበሃል ዓይነት ጥርሙዝ ተገጢሙ ኣሎ።

The Recognition

About the ናይ ነሓስ ሽልማት A' Design Award

Bonsai - Podere Le Ripi ናይ ወይኒ ጥርሙዝ ፓኬጂንግ ናይ ነሓስ ሽልማት A' Design Award ዝዓወተ እዩ፣ ብፈጠራ፣ ርእሰ ሓይልን ስቕታን ዝፍለዩ ብልጫ ዘለዎም ዲዛይናት ዝወሃብ ኣዚዩ ክቡር ኣፍልጦ። ዘዓወቱ ነሓስ ሰፊሕ ተሞክሮ፣ ምሕሳብን ርእሰ ምምዕባልን ዲዛይነራቶም ዘረጋግጹ ኣዚዮም ክኢላታትን ብዘደንቕ መገዲ ፈጠራውያንን ኣርቴፋክትታት እዮም። Bonsai - Podere Le Ripi ናይ ወይኒ ጥርሙዝ ፓኬጂንግ ብዙሕ ዝተመነየ፣ ዝደነቐን ዝፈተዎን ብኣገዳሲ መገዲ ሞያውን ሓድሽን ኣቕሓ ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ነሓስ ሽልማት A' Design Award ኣብ ጥበብ፣ ሳይንስ፣ ዲዛይንን ቴክኖሎጂን ዝበለጹ ልምድታት ዘጣምር፣ ንዝርዝር ብዝህቦ ኣቓልቦ ድማ ዝበለጸ እዩ። Bonsai - Podere Le Ripi ናይ ወይኒ ጥርሙዝ ፓኬጂንግ ድልየታት ብጽባቐ የማልእ፣ ንድሌታት ይትንክፍ፣ ንስምዒታት የማርኽን ሕቶ ድማ የሰሕብን።

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The project emerged from the need to produce a limited number of bottles for Bonsai, a IGT Toscana Rosso wine, produced by Podere Le Ripi in Montalcino in Italy. Bonsai is the result of a unique cultivation of the vine in which the vines grow in confined spaces which allows the plant to take root and find nourishment deep in the earth.
Dimensions & Packaging: The decoration measures 13x4 cm and is directly printed on a bordolese bottle
Tags: Bonsai, Podere Le Ripi, Montalcino, Toscana IGT
Production Technology: Screen printing on glass with platinum, gold and matt black
Inspiration: The creative idea came from the symbolic representation of the uniqueness of the Bonsai vine and its precious nature. This is why we decided against a simple printed label and decided to produce a platinum, gold and matt black image of a vine screen-printed on glass for a collectable wine.
Project Duration: The project started in 2011 and had a first appearance made on a paper label. Screen printing on glass has been done in 2019.
Team Members: Designer: Paolo Rossetti
Image Credits: Video credits:
Film Director/Editor Luca Uliana.
3D and animation specialist Marco Gottardo.
Sound track Claude Debussy – Clair De Lune.