Mijia Toothbrush Gaplama by Xiaomi is a highly esteemed winner of the very prestigious 2021 A' Design Award Demir Baýragy in Gaplama Dizaýny Competition Category.

DemirGaplama· 2021

Mijia Toothbrush Gaplama

by Xiaomi

Client: Xiaomi

A' Design Award Demir Baýragy Winner in Gaplama Category

14,148

Verified Award Winner

Verify Award Status for #118728

View at A' Design Award Press Release Award Badge

Colors

The Design

About Mijia Toothbrush Gaplama

Mijia Toothbrush - bu elektrik diş çotgasy toplumy üçin döredilen sowgat gutusy gaplamasydyr. Daşky gutynyň şekili we reňki içindäki önümden alnandyr. Ýeňil gök reňkli bas-relýef ýüzi örtüp, diş çotgasynyň ýumşak çyzyklaryny gaýtalaýar. Nagşyň üstünden çuňlugy artdyrmak we owadan senagat dizaýnyny nygtamak üçin iki sany ýokary ultramelewşe çyzyk çap edilendir. Ýeňil gök reňk önüm bilen gabat gelýär, şonuň üçin guty bitewi görünýär. Galkyp duran nagyş ýüzi has göwrümli edip, sowgat toplumynyň dükanlarda tapawutlanmagyna kömek edýär.

The Recognition

About the A' Design Award Demir Baýragy

Mijia Toothbrush Gaplama A' Design Award Demir Baýragynyň ýeňijisidir; bu gowy dizaýn edilen eserlerden garaşylýan hünär we senagat talaplaryny kanagatlandyrýan gowy dizaýnlara berilýän abraýly ykrarnamadyr. Demir ýeňijileri döredijileriniň uly başarnygyny, ýokary ugurlaşygyny, hünärmen düşünjesini we döredijilik ukybyny görkezýär. Mijia Toothbrush Gaplama uly baha berilýän, haýran galynýan we söýülýän, amaly we täzelikçi eser bolmagy garaşylýar. A' Design Award Demir Baýragyny gazanan bu dizaýn pudagyň iň oňat tejribelerini birleşdirýär we bilim we zehin bilen baglanyşykly ukyply tehniki aýratynlyklara eýedir. Mijia Toothbrush Gaplama jikme-jikligi üçin hormatlanylýar we dünýäni has gowy ýere öwürmäge kömek edýän ýaşaýyş hilini gowulandyrýan zatlary hödürlemek üçin dizaýn edilendir.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: For this electric toothbrush gift box, the outer box design of the packaging is inspired by the appearance of the product. The packaging design uses a light blue bas-relief to highlight the elegant industrial design.
Dimensions & Packaging: Width252mm x Depth43.5mm x Height241mm
Tags: packaging, toothbrush, blue, bas relief, electrionic
Production Technology: The surface of the package uses a blue bas relief technology, plus two high UV lines to emphasize the excellent and elegant industrial design of the product.
Design Challenge: There are many electronic toothbrush products on the market. The new product gift box needs to attract customer attention. The challenge is to create a new look for the young generation.
Research: The product is a gift set. There are products in the package, a travel charging box, and brush head accessories. It should attract customer attention in the stores.
Inspiration: Mijia Sonic Electric Toothbrush T500C is a gift set specially designed for the holiday market. The overall design lines of the product are very soft, and the color is warm light blue.
Project Duration: February 2020 Bejing and finished in May in Beijing, China.
Operation Flow: The color of the packaging adopts the overall color hue of the product-light blue, which makes the overall packaging box look very uniform. At the same time, the graphic part adds a protruding process effect, which makes the pattern of the surface product more three-dimensional.
Patents: Copyrights belong to Xiaomi, 2021
Team Members: Creative Director: Lu Chen
Graphic Designer: Dijing Wang
Packaging Structure Designer: Zhizhuang Song
Image Credits: Image #1:Creative Director Lu Chen, Graphic Designer Dijing Wang
Image #2:Creative Director Lu Chen, Graphic Designer Dijing Wang
Image #3:Creative Director Lu Chen, Graphic Designer Dijing Wang
Image #4:Creative Director Lu Chen, Graphic Designer Dijing Wang
Image #5:Creative Director Lu Chen, Graphic Designer Dijing Wang