Mirinda Vintage Special Edition Içgi Gaplamasy by PepsiCo Design and Innovation

Mirinda Vintage Special Edition Içgi Gaplamasy by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2022 A' Design Award Demir Baýragy in Gaplama Dizaýny Competition Category.

DemirGaplama· 2022

Mirinda Vintage Special Edition Içgi Gaplamasy

by PepsiCo Design and Innovation

A' Design Award Demir Baýragy Winner in Gaplama Category

22,607

Verified Award Winner

Verify Award Status for #137258

View at A' Design Award Press Release Award Badge

Colors

The Design

About Mirinda Vintage Special Edition Içgi Gaplamasy

Mirinda Vintage Ýörite Neşiri alkogolsyz içgi üçin niýetlenen gaplama dizaýnydyr. Etiketkada narynç şekilli logotip merkezde ýerleşdirilip, Mirinda ady häzirki marka ýazgysyndan tapawutlanýan, tegelek, gabarjyk görnüşli harplar bilen ýazylandyr. Içginiň görünmegini üpjün etmek üçin aýna çüýşeler ulanylýar, ýönekeý ak gapaklar bolsa retro görnüşi tamamlaýar. Dizaýn taryhy marka aýratynlyklaryny ýönekeý häzirkizaman stili bilen sazlaşdyrýar. Netijede ýaş sarp edijiler we marka bilen eýýäm tanyş bolan adamlar üçin niýetlenen ýygnalyp bolýan gaplama emele gelýär.

The Recognition

About the A' Design Award Demir Baýragy

Mirinda Vintage Special Edition Içgi Gaplamasy A' Design Award Demir Baýragynyň ýeňijisidir; bu gowy dizaýn edilen eserlerden garaşylýan hünär we senagat talaplaryny kanagatlandyrýan gowy dizaýnlara berilýän abraýly ykrarnamadyr. Demir ýeňijileri döredijileriniň uly başarnygyny, ýokary ugurlaşygyny, hünärmen düşünjesini we döredijilik ukybyny görkezýär. Mirinda Vintage Special Edition Içgi Gaplamasy uly baha berilýän, haýran galynýan we söýülýän, amaly we täzelikçi eser bolmagy garaşylýar. A' Design Award Demir Baýragyny gazanan bu dizaýn pudagyň iň oňat tejribelerini birleşdirýär we bilim we zehin bilen baglanyşykly ukyply tehniki aýratynlyklara eýedir. Mirinda Vintage Special Edition Içgi Gaplamasy jikme-jikligi üçin hormatlanylýar we dünýäni has gowy ýere öwürmäge kömek edýän ýaşaýyş hilini gowulandyrýan zatlary hödürlemek üçin dizaýn edilendir.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: On the label, the instantly recognizable orange-shaped logo is front and center, with the Mirinda name spelled out in bubble-like vintage type uncharacteristic of modern day Mirinda. The glass bottles showcase the product and clean white bottle caps complete the throwback feel. In a society that revolves around ever-changing trends, Mirinda Vintage Special Edition offers a collectable opportunity, where fans can own a product that has withstood the test of time.
Inspiration: The goal for the Mirinda Vintage Special Edition was to highlight the brand’s heritage while keeping in mind relevance for today’s consumers. While designing this Special Edition, the PepsiCo Design Team ensured its elements were eye-catching for the Gen Z target audience, as well as generations already familiar with Mirinda. This sleek and simple Mirinda design borrows from vintage cues, but combines it with modern sensibility for an entirely new look.

Read the Press Release