Big N Ben Doňdurma Gaplary by Mohsen Koofiani

Big N Ben Doňdurma Gaplary by Mohsen Koofiani is a highly esteemed winner of the very prestigious 2024 A' Design Award Demir Baýragy in Gaplama Dizaýny Competition Category.

DemirGaplama· 2024

Big N Ben Doňdurma Gaplary

by Mohsen Koofiani

Client: Big N Ben

A' Design Award Demir Baýragy Winner in Gaplama Category

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Verified Award Winner
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Colors

The Design

About Big N Ben Doňdurma Gaplary

Bu dizaýn göze ilýän reňklere eýedir. Köne dizaýn nagyşlarynyň we dürli reňkleriň ulanylmagy, minimal görnüşde şekillendirilýän Angliýanyň meşhur gahrymanlary, olaryň hersiniň aýdyp beriljek dürli hekaýalary bolmagy bu dizaýn ýygnagynyň aýratynlyklarydyr. Gahrymanlaryň bir hekaýa gürrüň berýändikleri we bir zat gözleýändikleri ýaly bolýar. Dizaýnlar brend adyny we onuň ýurdyny görkezýän görnüşdedir. Gaplamanyň ýanynda önümiň görnüşi we onuň düzümi göni şekillendirilýär.

The Recognition

About the A' Design Award Demir Baýragy

Big N Ben Doňdurma Gaplary A' Design Award Demir Baýragynyň ýeňijisidir; bu gowy dizaýn edilen eserlerden garaşylýan hünär we senagat talaplaryny kanagatlandyrýan gowy dizaýnlara berilýän abraýly ykrarnamadyr. Demir ýeňijileri döredijileriniň uly başarnygyny, ýokary ugurlaşygyny, hünärmen düşünjesini we döredijilik ukybyny görkezýär. Big N Ben Doňdurma Gaplary uly baha berilýän, haýran galynýan we söýülýän, amaly we täzelikçi eser bolmagy garaşylýar. A' Design Award Demir Baýragyny gazanan bu dizaýn pudagyň iň oňat tejribelerini birleşdirýär we bilim we zehin bilen baglanyşykly ukyply tehniki aýratynlyklara eýedir. Big N Ben Doňdurma Gaplary jikme-jikligi üçin hormatlanylýar we dünýäni has gowy ýere öwürmäge kömek edýän ýaşaýyş hilini gowulandyrýan zatlary hödürlemek üçin dizaýn edilendir.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The use of old design patterns and different colors and well-known characters of England, each of which has different stories to tell, are considered unique features of this design series. The designs are such that it represents the name of the brand and its country. Next to the packaging, there is a direct reference to the type of product and its contents.
Dimensions & Packaging: PP container
Printing method: IML
IML Applicable, Tamper Evident, Microwave capability, freezer capability
Capacity: 170 ml
Mouth: 80 mm
Depth: 62 mm
Tags: Ice cream, Ice cream Package, colorful, London, Big ben, Package Design, Pattern Design
Production Technology: Designing and illustration done with Illustrator software. The packaging has a harmonious design structure and does a lot with little visibility.
Design Challenge: In the completed design, the biggest challenge of the designer was to come up with an idea and how to implement it in order to be able to introduce the product to the people according to its brand location and identity.
Research: Type of research: studies
Research objectives: Identifying brand identity in the design along with the visual appeal of packaging and mental storytelling
Data collection: All the research and studies were selected through the internet and selected books and stories.
Participants or Experiments: Because the purpose of the brand is clear, research is planned based on public interest based on books and stories.
Results: According to the viewer's knowledge of the content of the packaging, the viewer's eyes were ready to accept the design, and the results of this work were very satisfactory.
Inspiration: As it is clear from the name of the brand, all the design ideas are taken from England. Simple and dynamic character design inspired by famous British icons and characters.
Project Duration: This project started in November 2022 and continues until now.
Operation Flow: The colors and characters in this packaging have been able to depict the identity of the brand, and the simplicity of the characters and the passionate coloring of the design does not target the packaging to a certain age range and attracts everyone.
Image Credits: All of the images: Illustrator / Creator: Mohsen Koofiani