Rockstar Spotlight Studios Mobil Ovoz Yozish Studiyasi by PepsiCo Design and Innovation

Rockstar Spotlight Studios Mobil Ovoz Yozish Studiyasi by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2023 A' Design Award Kumush Mukofoti in Reklama, Marketing va Kommunikatsiya Dizayni Competition Category.

KumushReklama· 2023

Rockstar Spotlight Studios Mobil Ovoz Yozish Studiyasi

by PepsiCo Design and Innovation

A' Design Award Kumush Mukofoti Winner in Reklama Category

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Verified Award Winner

Verify Award Status for #149747

View at A' Design Award Press Release Award Badge

Colors

The Design

About Rockstar Spotlight Studios Mobil Ovoz Yozish Studiyasi

Rockstar Spotlight Studios — Kaliforniyaning Venice Beach shahriga tashrif buyuruvchilar va mahalliy aholi uchun brend tajribasi sifatida yaratilgan mobil ovoz yozish studiyasidir. Ushbu installyatsiya Unplugged Mood Booth kabinasini o'z ichiga oladi va jamoatchilikni yangi Rockstar Unplugged ta'mlari bilan tanishtirish maqsadida taqdim etilgan. Studiya yosh iste'dodli san'atkorlar, geymerlar va boshqa ijodkorlarga ovoz yozish, fikr almashish va ilhom topish uchun makon taklif etadi. Rockstar brend identifikatsiyasi uch o'lchamli interyerga aylantirilgan bo'lib, brend shakllari, ranglari va pardozlari akustik ko'pik panellari, jihozlar, qoplamalar va bo'rttirilgan logotip panellariga qo'llanilgan.

The Recognition

About the A' Design Award Kumush Mukofoti

Rockstar Spotlight Studios Mobil Ovoz Yozish Studiyasi A' Design Award Kumush Mukofotining g‘olibi bo‘lib, bu go‘zal, ulug‘vor va ta’sirchan eng yuqori darajadagi dizaynlarga beriladigan favqulodda nufuzli e’tirofdir. Kumush g‘oliblari o‘z dizaynerlarining ajoyib mahorati, iste’dodi va o‘tkirligini ko‘rsatuvchi juda yorqin va o‘ta ijodiy asarlardir. Rockstar Spotlight Studios Mobil Ovoz Yozish Studiyasi ajoyib, namunaviy, diqqatga sazovor darajada kasbiy va chuqur innovatsion asar bo‘lishi kutiladi. A' Design Award Kumush Mukofotini qo‘lga kiritgan ushbu dizayn san’at, fan, dizayn va texnologiya chegaralarini kengaytiruvchi juda e’tiborga loyiq, tahsinga sazovor ixtirodir. Rockstar Spotlight Studios Mobil Ovoz Yozish Studiyasi ko‘pchilik havas qiladigan, istaklarni uyg‘otadigan, ijobiy tuyg‘ular olib keladigan hamda hayrat va ajablanish uyg‘otadigan ijoddir.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: As a part of The Big Game weekend, Rockstar® unveiled a new brand experience, the Rockstar Spotlight Studios and the Unplugged Mood Booth, to wow locals and fans visiting Venice Beach, CA and introduce them to the new Rockstar Unplugged® flavors. The Brand Experience Design Team collaborated with the PepsiCo Music & Culture Team to create a state-of-the-art mobile recording studio, a place that spotlights hustlers, emerging artists, and gamers to create, exchange and inspire.
Inspiration: The Design team designed and developed every detail of the Rockstar Spotlight Studios and Unplugged Mood Booth Structure, from top to bottom. To create the Rockstar Truck, we translated the new iconic Rockstar brand identity into an elegant 3D exploration that embeds the brand shapes, colors, and finishes into the recording truck elements themselves, such as acoustic foam panels, fixtures, upholstery, and extruded logo panels.

Read the Press Release