Self Help Graphics and Art Uphawlo Lomthengiselwano ngu-David Jimenez

Uyilo olubizwa ngokuba yi-Self Help Graphics and Art Uphawlo Lomthengiselwano olwenziwe ngu-David Jimenez ngumwini obekekileyo webhaso elinobukhazikhazi le-2021 Ibhaso Lebhronzi le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lweGrafiki, umZobo kunye noNxibelelwano oluBonakalayo.

IbhronziIgrafiki· 2021

Self Help Graphics and Art Uphawlo Lomthengiselwano

ngu David Jimenez

Umxhasi: David Jimenez

Umwini we-Ibhaso Lebhronzi le-A' Design Award Kudidi Lwe-Igrafiki

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Umwini Webhaso Oqinisekisiweyo

Qinisekisa Isimo Sebhaso se-#117221

Tyelela iSayithi Jonga kwi-A' Design Award Uxwebhu Lweendaba Ibheji Yembasa

Imibala

Uyilo

Malunga ne-Self Help Graphics and Art Uphawlo Lomthengiselwano

Umsebenzi weSelf Help Graphics and Art yiprojekthi yokuphinda kwakhiwe uphawu lomthengiselwano weziko lezobugcisa loluntu eEast Los Angeles. Uphawu olutsha lubonisa ixabiso, injongo, kunye nembali yeli ziko, elakhula kubume benkcubeko kunye namandla ezopolitiko abaculi baseChicana, Chicano, kunye nabaseLatinx. Isakhelo segridi yeenwili zamaAztec namaMaya sabangela ukwenziwa kwefonti yokuboniswa eyenzelwe olu phawu kunye nelogo. Ilogo yasikwa ngomtsi weleyiza kwikhonkco lomthi we-MDF kwaye yashicilelwa ngendlela ye-letterpress ukongeza ubunjani. Amaphepha ababalisi ashicilelwa ngendlela ye-screen printing njengembeko kwimbali yokushicilelwa kweli ziko.

Ukuqatshelwa

Malunga ne-Ibhaso Lebhronzi le-A' Design Award

Self Help Graphics and Art Uphawlo Lomthengiselwano ngumphumeleli weIbhaso Lebhronzi le-A' Design Award, ukuqatshelwa okuhlonitshwayo kakhulu okunikwa imiyilo ephawulekayo eyahlukaniswa kukuyila, ubukrelekrele nobukrelekrele. Abaphumeleleyo beBhronzi ziimveliso ezinobuchule obukhulu nezidala ngokumangalisayo ezingqina amava aphangaleleyo, ukucinga nokwazi ukuzenzela kwabayili bazo. Self Help Graphics and Art Uphawlo Lomthengiselwano iyathenjwa ukuba ibe yimpahla exatyiswa kakhulu, edunyiswayo nethandwayo enobungcali obuphawulekayo nezinto ezintsha. Lo myilo uphumeleleyo weIbhaso Lebhronzi le-A' Design Award ubandakanya iindlela ezilungileyo kakhulu kubugcisa, inzululwazi, uyilo kunye nobuchwephesha kwaye ugqwesile ngenxa yokunikela ingqalelo kwiinkcukacha. Self Help Graphics and Art Uphawlo Lomthengiselwano iyanelisa iimfuno ngokumangalisayo, ichukumisa iinqwenelo, ikhwebela iimvakalelo kwaye itsala umdla.

Emva Koyilo

Ikhithi Yeendaba

Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.

Iimpawu Ezizodwa: The goal was to provide Self Help Graphics & Art with an identity that embraces the community arts center’s value, mission, and history in East Los Angeles. Self Help Graphics and Art started in the context of the cultural identity and political empowerment of Chicana/o and Latinx artist.
Imilinganiselo nePakishini: Poster size 28"x 40" inches
Newspaper booklet 11.378" x 14.9606" inches.
Screen printed, laser cut and letterpress.
Iithegi: Grid, Geometric, Typeface, Typographic
Ubuchwepheshe Bokuvelisa: The custom logotype and typeface was laser cut on mdf wood and letterpress to achieve texture. All poster were screen printed on 28"x 40" inch Rives BFK printmaking paper.
Umngeni Woyilo: Self Help Graphics and Art is a community arts center located in East Los Angeles. Formed during the cultural renaissance that accompanied the Chicano Movement, Self Help promotes socially engaging art with a conscience to service the Chicana/o and Latinx community and diverse audiences through artistic freedom and cultural affirmation.
The creative challenge was developing a new identity that also appeals to a more diverse and contemporary audience and communicates the heritage of Self Help Graphics & Art.
Uphando: Research the history of Self Help Graphics & Art through books and visiting the facility. Went through rounds of explorations and revisions. Book credit- Self Help Graphics and Art: Art in the heart of East Los Angeles by Colin Gunckel.
Inkuthazo: Inspired by the grid used in the Aztec and Mayan hieroglyphs, the custom display font helps celebrate and revitalize its brand identity to reflect its history. The final logotype and typeface was letterpress and screen printed to achieve texture and pay homage to Self Help Graphics & Art printmaking history.
Ubude Beprojekthi: Project started in April 2018 in Los Angeles, Ca and finished in Dec, 2018.
Amalungu Eqela: David Jimenez