Grundig Heinzelmann Limited Edition IFilimu Yopopayi Yentengiso ngu-Digital Panorama

Uyilo olubizwa ngokuba yi-Grundig Heinzelmann Limited Edition IFilimu Yopopayi Yentengiso olwenziwe ngu-Digital Panorama ngumwini obekekileyo webhaso elinobukhazikhazi le-2021 Ibhaso Leplatinam le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lweFilimu, iVidiyo kunye ne-Animeshini.

IplatinamIfilimu· 2021

Grundig Heinzelmann Limited Edition IFilimu Yopopayi Yentengiso

ngu Digital Panorama

Umxhasi: Digital Panorama

Umwini we-Ibhaso Leplatinam le-A' Design Award Kudidi Lwe-Ifilimu

252,882

Umwini Webhaso Oqinisekisiweyo

Qinisekisa Isimo Sebhaso se-#118526

Tyelela iSayithi Jonga kwi-A' Design Award Uxwebhu Lweendaba Ibheji Yembasa

Imibala

Uyilo

Malunga ne-Grundig Heinzelmann Limited Edition IFilimu Yopopayi Yentengiso

I-Grundig Heinzelmann Limited Edition yifilimu yopopayi yentengiso eyenzelwe unomathotholo ophefumlelwe luyilo lwembali. Unomathotholo weHeinzelmann waziswa ngo-1946 njengonomathotholo webhokisi yomthi owakhiwe ngaphandle kweetyhubhu. Le filimu iyilitolika ngokutsha eli lifa ngokusebenzisa ihlabathi lomthi nentsimbi egudisiweyo ezihambelanayo. Zonke izinto zenziwa iimodeli zaza zapopayizwa kwisithuba esinemilinganiselo emithathu kusetyenziswa iigrafiki zekhompyutha. Le filimu iqhuba imizuzwana engamashumi amathandathu kwi-high definition epheleleyo kwaye iphela kwigumbi elinomoya wamandulo kodwa osesexesheni.

Ukuqatshelwa

Malunga ne-Ibhaso Leplatinam le-A' Design Award

Grundig Heinzelmann Limited Edition IFilimu Yopopayi Yentengiso ngumphumeleli weIbhaso Leplatinam le-A' Design Award, ukuqatshelwa okuhlonitshwayo kakhulu okunikwa imiyilo eyahlukileyo ngokwenene, entle nenobungangamsha. Abaphumeleleyo bePlatinam zizimanga zendalo, ubungqina bemida yobuchule bengqondo, kwaye babonisa ubungcali nobuchule obungenakuthelekiswa babayili babo. Le miyilo iyathenjwa ukuba ibe yeyona misebenzi idumileyo echaza ubuhle bexesha, ineegalelo kwintlalontle yoluntu kwaye inyusa imida yobugcisa, inzululwazi, uyilo kunye nobuchwephesha. Grundig Heinzelmann Limited Edition IFilimu Yopopayi Yentengiso ibonisa inqanaba elingaphaya kokuqhelekileyo lokugqwesa kwaye ngokungathandabuzekiyo yenza ihlabathi libe yindawo engcono ngeempawu zayo eziluncedo nezixabisekileyo. Grundig Heinzelmann Limited Edition IFilimu Yopopayi Yentengiso ngumsebenzi ophumeleleyo weIbhaso Leplatinam le-A' Design Award ovusa iinqwenelo, ukhuthaza, ushukumisa, uvuyisa kwaye udala uvuyo olukhulu.

Emva Koyilo

Ikhithi Yeendaba

Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.

Iimpawu Ezizodwa: Grundig Intermedia roots lie in the traditional German company Grundig, which was founded in 1945 and achieved world fame with its radios and televisions. After the Second World War Germany was in ruins and so were most radios but new production was tightly controlled by the allies. Radio dealer Max Grundig saw an opportunity and built Heinzelmann, a Grundig radio without tubes that was not officially a radio. And this was the same legendary design that was brought to life today.
Imilinganiselo nePakishini: 1920 1080 Full HD Duration 60 seconds Frame Rate 25Fps
Iithegi: Grundig, Heinzelmann, Radio, Animation, Digital Panorama
Ubuchwepheshe Bokuvelisa: %100 CGI animation. All elements were modelled in 3d space and animated in Maxon’s Cinema 4D software. Compositing was made in Adobe After Effects.
Umngeni Woyilo: The main objective was to support Grundig’s motto, Embracing change is good if you remain true to yourself in a convincing plus entertaining way. The world of this product had to be mysterious and simple. The main elements of the animation were the wooden and brushed metallic materials that was used to build the classic design. They had to look real to convince the audience. Combining all these with a dramatic music in harmony, was the main challenge. The room we saw at the ending, had to reflect a feeling for a timeless, retro looking but modern life ambiance. We believe that we could achieve this.
Uphando: Sales reports and benchmarks were examined to filter the most known designs of radios. We came across the fact that Grundig Heinzelmann is very well known product since 1946. Our client briefed us about the history of this product and we leveled this up. The animation was planned to be aired on social media such as Grundig’s Youtube channel and retail stores in all around Europe. The store visitors were subjected to a questionairre to measure the effectiveness of the film.
Inkuthazo: Grundig introduced its legendary Heinzelmann product in 1946. It was designed as a wooden box tubeless radio. This wooden design inspired us and we built the way over the wood idea. We dreamed a world of wood and metal in harmony without loosing the roots of Grundig brand.
Ubude Beprojekthi: Our first presentation of the idea to the client was in the first week of December 2020. Production started within a week. We finished and delivered the final film at the end of December 2020.
Ukuhamba Komsebenzi: This is a CG Animation video. Planned to be played on social media platforms such as Youtube, Vimeo, Facebook, Instagram and Grundig’s web site.
Iipathenti: Copyrights belong to Arcelik A.S, 2019
Amalungu Eqela: Client - Arcelik Global Content Studio
Agency - Digital Panorama
Creative – Emre GOREN
3D Supervisor - Emre GOREN
3D Artist - Emre GOREN
3D Modeling - Teberdar GURBEY
3D Modeling - Emre GOREN
Sound Mix – Emre GOREN
Account Manager (Agency) - Pinar DINCER
Account Specialist (Agency) - Gozde MENTESE
Account Director (Agency) - Sevilay KOP
IT (Agency) - Kaan METEER
Executive Producer (Client) - Tayfun UGUZLUOGLU
Executive Producer (Client) - Gorkem GOR
Amagunya Emifanekiso: Video Credits: Emre GOREN