Soda Grocery Umsebenzi ophambili: Ukuphakwa Kokutya ngu-Lan Shenfan and Xu Jingwen

Uyilo olubizwa ngokuba yi-Soda Grocery Umsebenzi ophambili: Ukuphakwa Kokutya olwenziwe ngu-Lan Shenfan and Xu Jingwen ngumwini obekekileyo webhaso elinobukhazikhazi le-2021 Ibhaso Lentsimbi le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lweGrafiki, umZobo kunye noNxibelelwano oluBonakalayo.

IntsimbiIgrafiki· 2021

Soda Grocery Umsebenzi ophambili: Ukuphakwa Kokutya

ngu Lan Shenfan and Xu Jingwen

Umxhasi: Macau University of Science and Technology

Umwini we-Ibhaso Lentsimbi le-A' Design Award Kudidi Lwe-Igrafiki

12,403

Umwini Webhaso Oqinisekisiweyo

Qinisekisa Isimo Sebhaso se-#120521

Tyelela iSayithi Jonga kwi-A' Design Award Uxwebhu Lweendaba Ibheji Yembasa

Imibala

Uyilo

Malunga ne-Soda Grocery Umsebenzi ophambili: Ukuphakwa Kokutya

Soda Grocery ngumzobo wokuphakwa kwesipho sokutya esithengiswa kubatyeleli baseMacau. Ulwimi lomyilo lususelwa kwiphakheji yeziqhumane eyayenziwa eMacau ngenkulungwane yamashumi amabini. Imifanekiso yabafazi abane ethathwe kwiphakheji yembali izotywe kwakhona njengemizobo yale mihla kwaye ipapashwe ngemibala eqinileyo. Amabhokisi amane okutya aphethe le mizobo, kwaye ibhokisi ngalinye lilinganiselwa kwi-185 nge-145 nge-55 milimitha. Iphepha lokusongela elipapashiweyo kunye namalebhile angaphakathi agqitywe ngokuqhotyoshelwa, ukugqunywa nge-ultraviolet, ukwenziwa kwegolide (bronzing) kanye nokusikwa (die cutting). Uyilo luyagcina imbonakalo yesizwe ngoxa lihlangabezana neencasa zanamhlanje.

Ukuqatshelwa

Malunga ne-Ibhaso Lentsimbi le-A' Design Award

Soda Grocery Umsebenzi ophambili: Ukuphakwa Kokutya ngumphumeleli weIbhaso Lentsimbi le-A' Design Award, ukuqatshelwa okuhlonitshwayo okunikwa imiyilo elungileyo eyanelisa iimfuno zobungcali neemveliso ezilindelekileyo kwimveliso ezicwangciswe kakuhle. Abaphumeleleyo beNtsimbi babonisa ubuchule obukhulu, ubuchule obuphezulu, ukuqonda kwengcali namandla okuyila abayili babo. Soda Grocery Umsebenzi ophambili: Ukuphakwa Kokutya iyathenjwa ukuba ibe yimveliso exatyiswa kakhulu, edunyiswayo nethandwayo esebenzayo neyinto entsha. Lo myilo uphumeleleyo weIbhaso Lentsimbi le-A' Design Award udibanisa iindlela ezilungileyo kakhulu zemboleko kwaye unezimpawu zobuchwephesha ezifanelekileyo ezidityaniswe nolwazi netalente. Soda Grocery Umsebenzi ophambili: Ukuphakwa Kokutya iyahlonelwa ngenxa yenkcukacha yayo kwaye yacwangciselwa ukunika uphuculo lomgangatho wobomi olunceda ukwenza ihlabathi libe yindawo engcono.

Emva Koyilo

Ikhithi Yeendaba

Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.

Iimpawu Ezizodwa: Update to the local graphic packaging design language during the history
Imilinganiselo nePakishini: Width 185mm x Depth 145mm x Height 55mm
Iithegi: package, brand, inheritance, graphic, illustration
Ubuchwepheshe Bokuvelisa: Choose packaging paper Scheduling other production materials Printing wrapping paper and inner sticker Process production filming, embossing, UV, bronzing, die-cutting finished product cutting
Umngeni Woyilo: Firecrackers in history are the representative products of Macau exported overseas. Therefore, in the design process of this project, it is necessary to retain the regional characteristics of Macau of the times, but also to have the style of modern design language, and to change the "attribute" of the packaging attached to its original pattern. : Since the setting of firecrackers is prohibited in Macau, the We need to change from the original packaging of firecrackers to packaging of special tourist food is the two biggest challenges of the project.
Uphando: Research Type is Exploration Research Research goal is Analyze the packaging of firecrackers that appeared in Macau in the 20th century, sum up its graphic language, and design a new type of packaging that meets the modern society with the characteristics Research Method is Observation Research tool is Old Macau firecracker packaging
Inkuthazo: The special history and culture of Macau created firecrackers with historical characteristics, but they suddenly disappeared after the industrial transformation. We summarized and sorted out representative packaging graphic languages, updated the design with modern graphic languages, adopted bold colors, and converted the original functions of the products into new packaging
Ubude Beprojekthi: The project started in Macau in March 2020 and will be completed in Macau in June 2020.
Ukuhamba Komsebenzi: In order to facilitate the use of mass consumers, the most common packaging method is adopted
Amalungu Eqela: Shenfan Lan
JingWen Xu
Amagunya Emifanekiso: Shenfan Lan/JingWen Xu