Fab Uyilo Lwefashoni Oluzinzileyo ngu-Tanya Dunaeva

Uyilo olubizwa ngokuba yi-Fab Uyilo Lwefashoni Oluzinzileyo olwenziwe ngu-Tanya Dunaeva ngumwini obekekileyo webhaso elinobukhazikhazi le-2021 Ibhaso Lesilivere le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lweGrafiki, umZobo kunye noNxibelelwano oluBonakalayo.

IsilivereIgrafiki· 2021

Fab Uyilo Lwefashoni Oluzinzileyo

ngu Tanya Dunaeva

Umxhasi: Tanya Dunaeva

Umwini we-Ibhaso Lesilivere le-A' Design Award Kudidi Lwe-Igrafiki

41,798

Umwini Webhaso Oqinisekisiweyo

Qinisekisa Isimo Sebhaso se-#121717

Funda Okungakumbi Jonga kwi-A' Design Award Uxwebhu Lweendaba Ibheji Yembasa

Imibala

Uyilo

Malunga ne-Fab Uyilo Lwefashoni Oluzinzileyo

Ilaphu / iFAB nguMboniso weFashoni eZinzileyo. Umsebenzi ophambili ekuphuhliseni isazisi somboniso yayikukudala isimbo sokuchwetheza. Ifonti yengozi esetyenziswe kwi-design Concept ibonisa enye yemiyalezo ephambili yomboniso - umnxeba wokunciphisa ukusetyenziswa kwicandelo lefashoni, ukubiza ukusetyenziswa ngokufanelekileyo. Umzobo, isisombululo sisekwe kuhlobo olunqamlezayo lwepeyinti yeefonti-ngokungqongqo kunye nefonti evulekileyo enempazamo, efana nokugotywa kwelaphu.

Ukuqatshelwa

Malunga ne-Ibhaso Lesilivere le-A' Design Award

Fab Uyilo Lwefashoni Oluzinzileyo ngumphumeleli weIbhaso Lesilivere le-A' Design Award, ukuqatshelwa okuhlonitshwayo ngokungaqhelekanga okunikwa imiyilo yomgangatho ophezulu, entle nechukumisayo. Abaphumeleleyo beSilivere ziimveliso ezikhazimlayo kakhulu nezidala kakhulu ezibonisa ubungcali obuphawulekayo, italente nobukrelekrele babayili bazo. Fab Uyilo Lwefashoni Oluzinzileyo iyathenjwa ukuba ibe ngumsebenzi omhle womzekelo, onobungcali obuphawulekayo nezinto ezintsha ezinzulu. Lo myilo uphumeleleyo weIbhaso Lesilivere le-A' Design Award yimveliso ebonakalayo kakhulu, ethandwayo enceda kwaye inyusa imida yobugcisa, inzululwazi, uyilo kunye nobuchwephesha. Fab Uyilo Lwefashoni Oluzinzileyo yimveliso enomona omkhulu kuyo evusa iinqwenelo, izisa iimvakalelo ezintle kwaye ivuselela ukumangaliswa nokumangala.

Emva Koyilo

Ikhithi Yeendaba

Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.

Iimpawu Ezizodwa: Fabric (FAB) is an Exhibition of Sustainable Fashion. The main task in developing the exhibition identity was to create a typographic style. The accidental font used in the design Concept reflects one of the central messages of the exhibition – a call to reduce consumption in the fashion sector, a call for reasonable consumption. Graphically, the solution is based on a cross-type of a pair of fonts-strictly grotesque and openwork accidental font, resembling the folds of fabric.
Imilinganiselo nePakishini: The Concept Identity of the exhibition is designed for many media: the design of the entrance group, posters and advertising on the streets of the city, navigation inside the exhibition space, information leaflets and the exhibition catalog, souvenir promotional products.
Iithegi: Fashion, Concept design, identity, student, Tanya Dunaeva, Sustainable, Eco, Vegan, Exhibition, Russian Higher School of Economics, HSE Art and Design School, Leonid Slavin
Ubuchwepheshe Bokuvelisa: Collages, mock-ups in Adobe Photoshop are performed. Openwork letters in a light airy outfit lose it by half, while the functional component is preserved – the grapheme can be read quite easily. Typography is inspired by Cinema 4D lessons. Simple generative design tools allow achieving significant visual effects.
Umngeni Woyilo: The difficulty of the work was that not all the fashion audience is ready to talk about the problems of Moderate consumption. This industry is still relatively new to the market and every step in drawing attention to this problem is very valuable, so the brighter and more convincing the overall design is, the more people it will be able to interest, engage and possibly change the situation in the future in the field of Moderate consumption.
Uphando: Before starting the work, a small desk study was conducted, the purpose of which was to dive into the essence of the problem, analyze existing methods for solving the problem (who and how participates in the movement for Moderate consumption in the fashion industry) and form the main content of the future exhibition based on the collected data and analytical conclusions.
Inkuthazo: The fashion industry is one of the largest contributors to environmental pollution, the second largest industrial polluter in the world. The dominance of Fast Fashion, when the largest fashion brands organize a race for the speed and cheapness of clothing production, leads to an increase in greenhouse gas emissions, encouraging the production of low-quality clothing with a short cycle of use, to scandals due to poor working conditions. The FAB exhibition tells about design trends in the field of sustainable fashion.
Ubude Beprojekthi: Project is done at Russian Higher School of Economics as one of the students Projects and took about 3 weeks
Ukuhamba Komsebenzi: Identity talks to fashion consumers in their language, she immediately declares that this exhibition is about fashion, but fashion is not quite ordinary, fashion is in the trend of Moderate consumption and thus it attracts attention to itself better, stands in a separate row from mass consumption, attracting the attention of opinion leaders among consumers and market leaders among production.
Amalungu Eqela: Special thanks should be delivered to Russian Higher School of Economics (HSE Art and Design School) and personally to Leonid Slavin, head of Art direction MA Program.