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Role Primary Function: Isazisi seNkampani by Pedro Panetto

Role Primary Function: Isazisi seNkampani by Pedro Panetto is a highly esteemed winner of the very prestigious 2021 Ibhaso Lesilivere le-A' Design Award in Uyilo lweGrafiki, umZobo kunye noNxibelelwano oluBonakalayo Competition Category.


IsilivereIgrafiki· 2021

Role Primary Function: Isazisi seNkampani

by Pedro Panetto

Client: Pedro Panetto

Ibhaso Lesilivere le-A' Design Award Winner in Igrafiki Category

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Verified Award Winner

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Colors

The Design

About Role Primary Function: Isazisi seNkampani

Role sisazisi senkampani esiyilelwe iarhente yokuvelisa iividiyo. Esi sazisi sisebenza kwiifomathi ezishukumayo nezimileyo. Uphawu lwakhelwe kwimilo eyimbombo-ne, luphefumlelwe yimilo yeembombo-ne edla ngokufumaneka kwiikhamera, kwiibhodi zokuvala kunye neziskrini. Unobumba u-o usikwe kabini, ekhumbuza iirolo zeefilimu zamandulo. Xa lushukuma, uphawu luqengqeleka ngokungapheliyo, ludibanisa uphawu negama elithi Role, elivela kwisenzi sesiPhuthukezi elithetha ukuqengqa. Zonke iziqwenga eziprintiweyo zenziwe kusetyenziswa uMlinganiselo weGolide. Esi sazisi sithwala amandla nentshukumo kwiindawo ezininzi zokusetyenziswa.

The Recognition

About the Ibhaso Lesilivere le-A' Design Award

Role Primary Function: Isazisi seNkampani ngumphumeleli weIbhaso Lesilivere le-A' Design Award, ukuqatshelwa okuhlonitshwayo ngokungaqhelekanga okunikwa imiyilo yomgangatho ophezulu, entle nechukumisayo. Abaphumeleleyo beSilivere ziimveliso ezikhazimlayo kakhulu nezidala kakhulu ezibonisa ubungcali obuphawulekayo, italente nobukrelekrele babayili bazo. Role Primary Function: Isazisi seNkampani iyathenjwa ukuba ibe ngumsebenzi omhle womzekelo, onobungcali obuphawulekayo nezinto ezintsha ezinzulu. Lo myilo uphumeleleyo weIbhaso Lesilivere le-A' Design Award yimveliso ebonakalayo kakhulu, ethandwayo enceda kwaye inyusa imida yobugcisa, inzululwazi, uyilo kunye nobuchwephesha. Role Primary Function: Isazisi seNkampani yimveliso enomona omkhulu kuyo evusa iinqwenelo, izisa iimvakalelo ezintle kwaye ivuselela ukumangaliswa nokumangala.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Role is a video producer agency. Its visual identity works in motion or still, it conveys energy, dynamism. It works well in all kinds of applications, including videos in which this brand can behave in motion.
Dimensions & Packaging
All project and paper pieces were madw using the Golden Ratio.
Inspiration
Role's visual identity has elements from the audiovisual poduction universe as its inspiration. The letter "o" cut in half connects itself to the old film rolls. The rectangular shape of its logo has been chosen by inspiration of this universe as well, for we see many rectangular elements, such as cameras, clapboards, screens and etc. The logo in motion connects with the name of the brand "Role", which in Portuguese comes from the verb to roll , its symbol is constantly rolling.

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