Fondazione Alinari Primary Function: Isazisi Sophawu Lwewonga ngu-Frush Design

Uyilo olubizwa ngokuba yi-Fondazione Alinari Primary Function: Isazisi Sophawu Lwewonga olwenziwe ngu-Frush Design ngumwini obekekileyo webhaso elinobukhazikhazi le-2021 Ibhaso Lesilivere le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lweGrafiki, umZobo kunye noNxibelelwano oluBonakalayo.

IsilivereIgrafiki· 2021

Fondazione Alinari Primary Function: Isazisi Sophawu Lwewonga

ngu Frush Design

Umxhasi: Frush | Creative studio

Umwini we-Ibhaso Lesilivere le-A' Design Award Kudidi Lwe-Igrafiki

43,653

Umwini Webhaso Oqinisekisiweyo

Qinisekisa Isimo Sebhaso se-#125706

Tyelela iSayithi Jonga kwi-A' Design Award Uxwebhu Lweendaba Ibheji Yembasa

Imibala

Uyilo

Malunga ne-Fondazione Alinari Primary Function: Isazisi Sophawu Lwewonga

Book Text: I-Fondazione Alinari sisazisi sophawu lwewonga esidalelwe i-Fondazione Alinari per la Fotografia, iqumrhu likawonke-wonke elasekwa eFlorence lokulondoloza, lokulawula nokukhuthaza iingqokelela zeefoto zika-Alinari. Isazisi sakhelwe kunobumba osezantsi u-A, ongumfuziselo weliso lekhamera, oncedisa njengesakhelo semifanekiso evela kuvimba wembali. Ukubhalwa kwamagama okuqingqiweyo kunye nombala omnyama nomhlophe kubuyisela engqondweni ukukhanya nesithunzi. Le nkqubo isetyenziswa kwizinto zoshicilelo, amatikiti, iikhathalogu, ukuthengiswa kweempahla kunye newebhusayithi.

Ukuqatshelwa

Malunga ne-Ibhaso Lesilivere le-A' Design Award

Fondazione Alinari Primary Function: Isazisi Sophawu Lwewonga ngumphumeleli weIbhaso Lesilivere le-A' Design Award, ukuqatshelwa okuhlonitshwayo ngokungaqhelekanga okunikwa imiyilo yomgangatho ophezulu, entle nechukumisayo. Abaphumeleleyo beSilivere ziimveliso ezikhazimlayo kakhulu nezidala kakhulu ezibonisa ubungcali obuphawulekayo, italente nobukrelekrele babayili bazo. Fondazione Alinari Primary Function: Isazisi Sophawu Lwewonga iyathenjwa ukuba ibe ngumsebenzi omhle womzekelo, onobungcali obuphawulekayo nezinto ezintsha ezinzulu. Lo myilo uphumeleleyo weIbhaso Lesilivere le-A' Design Award yimveliso ebonakalayo kakhulu, ethandwayo enceda kwaye inyusa imida yobugcisa, inzululwazi, uyilo kunye nobuchwephesha. Fondazione Alinari Primary Function: Isazisi Sophawu Lwewonga yimveliso enomona omkhulu kuyo evusa iinqwenelo, izisa iimvakalelo ezintle kwaye ivuselela ukumangaliswa nokumangala.

Emva Koyilo

Ikhithi Yeendaba

Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.

Iimpawu Ezizodwa: Brand Design and hole visual identity for "Fondazione Alinari per la Fotografia", the new body founded in Florence by the Tuscany Region for the conservation, management and promotion of the Alinari photographic collections. Its birth marks a new beginning in the long history of the archive (from 1852).
Imilinganiselo nePakishini: Business cards, Folders, Envelopes, Notes, Posters, Entrance tickets, Catalogue, Badge, sanitizing gel, merchandising (such as: mugs, T-shirts, pins, shoppers). Than web site redesign and brand presentation Video
Iithegi: brand design, merchandising, print materials, visual identity
Ubuchwepheshe Bokuvelisa: Brand design and visual identity and language.
Umngeni Woyilo: The main purpose of the foundation is to promote a widespread culture of photography, starting with the Alinari collections, while preserving their authentic historical and cultural value, their physical integrity, and guaranteeing the best conditions for increased awareness of and access to them. So the design had to reflect the long history behind and at the same time to stand out from the previous brand.
Uphando: The previous brand was a private subject. The new one is a public institution held by Tuscany Region which recognised the exceptional cultural value of the Alinari holdings and resolved to purchase them and began an operation of cultural policy and investment, which has saved this archive, one unique in the world for its size and value, from dispersal and dismemberment, while also guaranteeing its future use and accessibility.
Inkuthazo: The term photography comes from a Greek compound word, light and handwriting, literally "writing with light". Brand features are: Sculptural lettering, Black and white (light and shadow), Accent on "Alinari" word, Focus on the letter A (lowercase, as abstraction of the camera lens). The A is photo container to represent the huge and historical Alinari archive.
Ubude Beprojekthi: The project started in October 2020 in Florence (Italy) and it is still going on.
Ukuhamba Komsebenzi: It's a brand identity project to identificate a new public subject.
Iipathenti: Copyrights belong to Giuditta Valentina Gentile, 2020-2021.
Amalungu Eqela: Giuditta Valentina Gentile