Uyilo olubizwa ngokuba yi-Custom Hoodies Uphawu olwenziwe ngu-Marko Maciev ngumwini obekekileyo webhaso elinobukhazikhazi le-2023 Ibhaso Lebhronzi le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lweGrafiki, umZobo kunye noNxibelelwano oluBonakalayo.

IbhronziIgrafiki· 2023

Custom Hoodies Uphawu

ngu Marko Maciev

Umxhasi: UMA Network Ltd

Umwini we-Ibhaso Lebhronzi le-A' Design Award Kudidi Lwe-Igrafiki

14,164

Umwini Webhaso Oqinisekisiweyo

Qinisekisa Isimo Sebhaso se-#145151

Tyelela iSayithi Jonga kwi-A' Design Award Uxwebhu Lweendaba Ibheji Yembasa

Imibala

Uyilo

Malunga ne-Custom Hoodies Uphawu

IiHoodies zesiNtu yiDesktop kwi-Web portal ye-Garment apho imifanekiso isetyenziswa kwiihoodies kwaye iprintwe. Uphawu sisimbo somtya obotshelelweyo kwihoodie eyenziwe njenge-stencil-graffiti enobuhlobo isimboli seqhawekazi eliNcinci eliBomvu eliBomvu, ukuba ebengomnye namhlanje, ebhabha ekhangela ingcuka enkulu, embi. Izama ukukhupha isandi esinemvukelo kunye namandla aphakamileyo ohlobo lwefashoni yesitalato, lusebenza njengophawu olungaphantsi apho abasebenzisi bewebhu portal banokwakha ibali labo.

Ukuqatshelwa

Malunga ne-Ibhaso Lebhronzi le-A' Design Award

Custom Hoodies Uphawu ngumphumeleli weIbhaso Lebhronzi le-A' Design Award, ukuqatshelwa okuhlonitshwayo kakhulu okunikwa imiyilo ephawulekayo eyahlukaniswa kukuyila, ubukrelekrele nobukrelekrele. Abaphumeleleyo beBhronzi ziimveliso ezinobuchule obukhulu nezidala ngokumangalisayo ezingqina amava aphangaleleyo, ukucinga nokwazi ukuzenzela kwabayili bazo. Custom Hoodies Uphawu iyathenjwa ukuba ibe yimpahla exatyiswa kakhulu, edunyiswayo nethandwayo enobungcali obuphawulekayo nezinto ezintsha. Lo myilo uphumeleleyo weIbhaso Lebhronzi le-A' Design Award ubandakanya iindlela ezilungileyo kakhulu kubugcisa, inzululwazi, uyilo kunye nobuchwephesha kwaye ugqwesile ngenxa yokunikela ingqalelo kwiinkcukacha. Custom Hoodies Uphawu iyanelisa iimfuno ngokumangalisayo, ichukumisa iinqwenelo, ikhwebela iimvakalelo kwaye itsala umdla.

Emva Koyilo

Ikhithi Yeendaba

Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.

Iimpawu Ezizodwa: The logo is a stylization of a tied string on a hoodie done as a stencil-graffiti friendly Little Red Riding Hood superhero symbol, if she was one today, flying around looking for a big, bad wolf. It is attempting to emit a rebellious vibe and an upbeat energy of the street fashion brand, acting as a sub-brand on top of which the users of the web-portal can build their own story.
Iithegi: Logos, Symbols, Corporate Identity, Logotypes
Umngeni Woyilo: In this project, the first challenge was to give a compelling and relatable story to the symbol. Since research went in two ways, the second challenge was to make those two directions meet organically without losing any bit of the value of either one.
Uphando: The research presented insights into the cultural significance that a hoodie is a symbol of. Not just on a functional level worn for a physical activity or as a leisurely garment of convenience, but as a certain lifestyle representative. Custom Hoodies is exactly that, plugging in into these values, promoting freedom of expression, personal stories and bold values.
Inkuthazo: Custom Hoodies is a Desktop-2-Garment web portal where images are applied to hoodies and printed. Hoodie have a history and various cultural meanings. In a modern sense, it is related to street culture, and in traditional to tales. This is why logo is grounded in films that popularized hoodies like Rocky, but at the same time in stories like Little Red Riding Hood. It is a semiotic hybrid fueled by these diversities converged into a a modern package, triggering people to create their own stories
Ubude Beprojekthi: 2 weeks, Hong Kong SAR
Ukuhamba Komsebenzi: The simple-heavy logo design strives to be immediately impactful for the targeted users and to directly associate the visual identity with the service provided. It encourages people to unleash their inner street-artist and put their stories out to the world with Custom Hoodies.
Iipathenti: UMA Network Limited
Amagunya Emifanekiso: UMA Network Limited