To Beauty Isazisi seBrendi yoKhathalelo lweSikhumba, uPakisho ngu-Yuta Takahashi

Uyilo olubizwa ngokuba yi-To Beauty Isazisi seBrendi yoKhathalelo lweSikhumba, uPakisho olwenziwe ngu-Yuta Takahashi ngumwini obekekileyo webhaso elinobukhazikhazi le-2023 Ibhaso Lesilivere le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lweGrafiki, umZobo kunye noNxibelelwano oluBonakalayo.

IsilivereIgrafiki· 2023

To Beauty Isazisi seBrendi yoKhathalelo lweSikhumba, uPakisho

ngu Yuta Takahashi

Umxhasi: To Beauty

Umwini we-Ibhaso Lesilivere le-A' Design Award Kudidi Lwe-Igrafiki

67,691

Umwini Webhaso Oqinisekisiweyo

Qinisekisa Isimo Sebhaso se-#149520

Tyelela iSayithi Jonga kwi-A' Design Award Uxwebhu Lweendaba Ibheji Yembasa

Imibala

Uyilo

Malunga ne-To Beauty Isazisi seBrendi yoKhathalelo lweSikhumba, uPakisho

I-To Beauty sisazisi sebrendi yokhathalelo lwesikhumba kunye noyilo lopakisho oluphenjelelwe yindalo yonke kunye namava okucamngca. Esi sazisi sisebenzisa ipalethi yombala ongwevu kunye nophawu lwendalo olubonisa ukubetha kobomi. Isicoci sobuso sinesitshovu esibhijelwayo esakhiwe ngendlela ekhethekileyo esikhupha igwebu elixineneyo ngokucofa kanye, nto leyo egcina ukwoluka kwaso kwaye inciphise ukucaphuka kwesikhumba okubangelwa kukukhuhlana. Iserum yeenkophe isebenzisa isikhongozeli esingenamoya esicocekileyo nesingenazizigcini. Izivalo zidibanisa umphandle oqinileyo kunye nangaphakathi okuthambileyo, kunye nomphezulu okhuhlekileyo kunye nophawu olukroliweyo.

Ukuqatshelwa

Malunga ne-Ibhaso Lesilivere le-A' Design Award

To Beauty Isazisi seBrendi yoKhathalelo lweSikhumba, uPakisho ngumphumeleli weIbhaso Lesilivere le-A' Design Award, ukuqatshelwa okuhlonitshwayo ngokungaqhelekanga okunikwa imiyilo yomgangatho ophezulu, entle nechukumisayo. Abaphumeleleyo beSilivere ziimveliso ezikhazimlayo kakhulu nezidala kakhulu ezibonisa ubungcali obuphawulekayo, italente nobukrelekrele babayili bazo. To Beauty Isazisi seBrendi yoKhathalelo lweSikhumba, uPakisho iyathenjwa ukuba ibe ngumsebenzi omhle womzekelo, onobungcali obuphawulekayo nezinto ezintsha ezinzulu. Lo myilo uphumeleleyo weIbhaso Lesilivere le-A' Design Award yimveliso ebonakalayo kakhulu, ethandwayo enceda kwaye inyusa imida yobugcisa, inzululwazi, uyilo kunye nobuchwephesha. To Beauty Isazisi seBrendi yoKhathalelo lweSikhumba, uPakisho yimveliso enomona omkhulu kuyo evusa iinqwenelo, izisa iimvakalelo ezintle kwaye ivuselela ukumangaliswa nokumangala.

Emva Koyilo

Ikhithi Yeendaba

Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.

Iimpawu Ezizodwa: TO is a skincare brand with the concept of "awakening to nature's rhythm". It presents a unique and unprecedented vision. A mystical colorpalette, organic symbology that expresses the pulse of life, and a mystical presence. It offers a luxurious and meditative experience akin to that of a high-end spa. A screw nozzle with a unique design, a hygienic, preservative-free, airless container. The brand offers a profound healing experience.
Imilinganiselo nePakishini: Spray (MOCHI, PACHI PACHI)
W: 50mm x D: 50mm x H: 195mm

Spray box
W: 205mm x D: 51mm x H: 51mm

Dozen boxes
W: 320mm x D: 110mm x H: 262.5mm

Airless container (BOSSA)
W: 19.5mm x D: 19.5mm x H: 103mm

Airless container box
W: 53mm x D: 21.5mm x H: 106mm

Merchandise display
W: 307mm x D: 106mm x H: 23mm
Mortar with large bubbles, reminiscent of the surface of the moon, was cut out and sealed with acrylic sheets that were processed to resemble glass. The symbol and logo are laser engraved on all four sides.
Iithegi: skincare, mysterious, branding, packaging, product, japan
Ubuchwepheshe Bokuvelisa: We created Shade Gray, our signature brand palette, through more than 200 color matching runs and more than 50 physical samples of materials of varying textures, including aluminum, plastic, paper, and fabric. The caps for the facial cleanser and skin toner are double-layered with a hard ABS exterior and soft PP interior for improved texture and fit, with a grained surface and foil stamping with an engraved symbol on top.
Umngeni Woyilo: We explored Anthroposophie to understand the meditative and cosmic consciousness. We discussed how the planets interlock as one to nurture us. We looked at the life force that interlocks the universe and created a symbol that would represent this dynamic, organic life force. Inspired by the cosmos, Shade Gray resides quietly and is a companion any anyone's lifestyle. We constructed and designed a high quality and consistent vision for the brand.
Uphando: We looked at the development of human behavior and culture from a sociological perspective and sought to find the cultural impulses needed for the future. Modern people suffer from mental exhaustion and isolation. We saw a need for a skincare brand with a new vision to fill the void deep healing through oneness from meditative experiences. Through these reflections, a distinctive identity for a skincare brand was born, inspired by the spirit's mystical, cosmic, and meditative experiences.
Inkuthazo: People are subject to mental exhaustion due to our modern stressful society. Individualistic values have isolated our spirits, forcing us to live in a state of mind like walking on a tightrope. We wanted to build a brand inspired by the cosmic oneness that comes from spiritual and meditative experiences to bring deep healing to people, just as the sun and moon shine on us as equals, just as Mother Earth nurtures us.
Ubude Beprojekthi: It started in Nagoya in October 2020 and finished in April 2022. The brand was announced at Beauty World Japan in Tokyo in May 2022.
Ukuhamba Komsebenzi: The specially structured screw nozzle of the facial cleanser ejects an ideal dense foam with a single push, which maintains elasticity for a long time and reduces skin irritation from friction. The eyelash beauty serum uses an innovative airless container that is preservative-free and hygienic. Even the fitting inside the cap, which normally receives little attention, is beautifully designed in a crescent shape to enhance the brand.
Amagunya Emifanekiso: Image 1: Photographer Yuta Takahashi, 2023
Optional Image 1: Photographer Yuta Takahashi, 2023
Optional Image 2: Photographer Yuta Takahashi, 2023
Optional Image 3: Photographer Yuta Takahashi, 2023
Optional Image 4: Photographer Yuta Takahashi, 2023