Barking Good Umxholo weBrand ngu-Squared

Uyilo olubizwa ngokuba yi-Barking Good Umxholo weBrand olwenziwe ngu-Squared ngumwini obekekileyo webhaso elinobukhazikhazi le-2024 Ibhaso Lentsimbi le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lokuBhengeza, ukuThengisa kunye noNxibelelwano.

IntsimbiUkubhengeza· 2024

Barking Good Umxholo weBrand

ngu Squared

Umxhasi: Squared

Umwini we-Ibhaso Lentsimbi le-A' Design Award Kudidi Lwe-Ukubhengeza

44,867

Umwini Webhaso Oqinisekisiweyo

Qinisekisa Isimo Sebhaso se-#150826

Jonga kwi-A' Design Award Uxwebhu Lweendaba Ibheji Yembasa

Imibala

Uyilo

Malunga ne-Barking Good Umxholo weBrand

Ukukhathalela izilwanyana zasekhaya kufikele kwixesha elitsha. Abahlobo abancinci abanoboya ngoku baphathwa njengamalungu alinganayo emindeni yaye bafumana ukukhathalela okukhulayo. Kwisalon yokulungisa enikeza ukuphamperwa okuyenzonzobele nonyango olukumgangatho ophezulu lwezinja, kuphuhlisiwe uluhlu olubanzi lomxholo webhrand ukuze kubunjwe indlela entsha yonxibelelwano olubonakalayo enceda ukubalisa elo bali litsha. Izinja zinobunjwa bazo, isimbo, ubuntu, kwaye ziboniswa njengeenkokeli ezifanelekele ukufumana okuphezulu ekuphampereni izinja.

Ukuqatshelwa

Malunga ne-Ibhaso Lentsimbi le-A' Design Award

Barking Good Umxholo weBrand ngumphumeleli weIbhaso Lentsimbi le-A' Design Award, ukuqatshelwa okuhlonitshwayo okunikwa imiyilo elungileyo eyanelisa iimfuno zobungcali neemveliso ezilindelekileyo kwimveliso ezicwangciswe kakuhle. Abaphumeleleyo beNtsimbi babonisa ubuchule obukhulu, ubuchule obuphezulu, ukuqonda kwengcali namandla okuyila abayili babo. Barking Good Umxholo weBrand iyathenjwa ukuba ibe yimveliso exatyiswa kakhulu, edunyiswayo nethandwayo esebenzayo neyinto entsha. Lo myilo uphumeleleyo weIbhaso Lentsimbi le-A' Design Award udibanisa iindlela ezilungileyo kakhulu zemboleko kwaye unezimpawu zobuchwephesha ezifanelekileyo ezidityaniswe nolwazi netalente. Barking Good Umxholo weBrand iyahlonelwa ngenxa yenkcukacha yayo kwaye yacwangciselwa ukunika uphuculo lomgangatho wobomi olunceda ukwenza ihlabathi libe yindawo engcono.

Emva Koyilo

Ikhithi Yeendaba

Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.

Iimpawu Ezizodwa: Care for pets has come to a new era. Little furry friends are now treated as equals in the family and tend to receive more and more care. For a grooming salon that offers luxurious pampering and top notch treatments for dogs we developed a wide range of branded content and a whole new visual communication to help them tell that new story. Dogs have their own character, style, personality and are displayed as protagonists deserving the ultimate in doggy pampering.
Iithegi: dogs, visual communication, branding, branded content, copywriting, art direction, design, photo manipulation
Ubuchwepheshe Bokuvelisa: A full visual communication was developed, including print, collateral and digital applications.
Inkuthazo: Our main inspiration was the evolving of the dog grooming industry to levels never imagined - there are endless treatments, care and spa options, educational and psychological care services offered especially for dogs. For a grooming salon to be relevant and present in that scene it takes a powerful and on-point communication both in terms of visual communication as well as proper language and storytelling.
Ubude Beprojekthi: The project is developed at the beginning of 2023 and is currently ongoing.
Amalungu Eqela: Creative Director Yana Okoliyska
Marketing Director Marina Varlyakova
Agency SQUARED
Amagunya Emifanekiso: Creative Director Yana Okoliyska
Agency SQUARED