Uyilo olubizwa ngokuba yi-Eterno Uyilo Lwephawu olwenziwe ngu-Sunghoon Kim ngumwini obekekileyo webhaso elinobukhazikhazi le-2024 Ibhaso Lentsimbi le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lweGrafiki, umZobo kunye noNxibelelwano oluBonakalayo.

IntsimbiIgrafiki· 2024

Eterno Uyilo Lwephawu

ngu Sunghoon Kim

Umxhasi: Eterno

Umwini we-Ibhaso Lentsimbi le-A' Design Award Kudidi Lwe-Igrafiki

15,397

Umwini Webhaso Oqinisekisiweyo

Qinisekisa Isimo Sebhaso se-#157869

Jonga kwi-A' Design Award Uxwebhu Lweendaba Ibheji Yembasa

Imibala

Uyilo

Malunga ne-Eterno Uyilo Lwephawu

Wayila iphawu lakwaEterno, elikhokelela inkcubeko yokuhlala ephezulu yaseKorea. Ukuze kube yindawo yokuqala yokuhlala nephawu elikhokelayo kwinkcubeko yokuhlala eAsia nguRafael Moneo, umakhi wehlabathi odumileyo, eCheongdam, idolophu yabazizileyo emele iKorea, wayila iphawu lakwaEterno ngokumisela icala lephawu nokuseka ifilosofi yephawu esekelwe kwimisebenzi yezakhiwo. Ngobuhle obungenakuphelelwa lixesha, u-Eterno ulandelela ukuma okusisigxina okuquka kungeyiyo kuphela ixabiso lobugcisa lendawo kodwa kwanexabiso lamava alexesha.

Ukuqatshelwa

Malunga ne-Ibhaso Lentsimbi le-A' Design Award

Eterno Uyilo Lwephawu ngumphumeleli weIbhaso Lentsimbi le-A' Design Award, ukuqatshelwa okuhlonitshwayo okunikwa imiyilo elungileyo eyanelisa iimfuno zobungcali neemveliso ezilindelekileyo kwimveliso ezicwangciswe kakuhle. Abaphumeleleyo beNtsimbi babonisa ubuchule obukhulu, ubuchule obuphezulu, ukuqonda kwengcali namandla okuyila abayili babo. Eterno Uyilo Lwephawu iyathenjwa ukuba ibe yimveliso exatyiswa kakhulu, edunyiswayo nethandwayo esebenzayo neyinto entsha. Lo myilo uphumeleleyo weIbhaso Lentsimbi le-A' Design Award udibanisa iindlela ezilungileyo kakhulu zemboleko kwaye unezimpawu zobuchwephesha ezifanelekileyo ezidityaniswe nolwazi netalente. Eterno Uyilo Lwephawu iyahlonelwa ngenxa yenkcukacha yayo kwaye yacwangciselwa ukunika uphuculo lomgangatho wobomi olunceda ukwenza ihlabathi libe yindawo engcono.

Emva Koyilo

Ikhithi Yeendaba

Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.

Iimpawu Ezizodwa: We designed Eterno's brand, which leads Korea's top-notch residential culture. To become the first residential space and a leading brand in residential culture in Asia by Rafael Moneo, a world-class architect, in Cheongdam, a representative Korean rich village, we designed Eterno's brand by setting the direction of the brand and establishing a brand philosophy based on architectural works.
Imilinganiselo nePakishini: Eterno logotypes use the default type and sub-brands follow the usage guidelines in the manual.
Iithegi: ETERNO, ETERNO Cheongdam, ETERNO Apgujeong, Brand
Ubuchwepheshe Bokuvelisa: Since the golden ratio of the Parthenon is Eterno’s architectural concept, Eterno’s brand design also focuses on the Parthenon and the golden ratio. The design of the logotype was thoroughly designed in accordance with the golden ratio, and all design results derived from this were expanded while maintaining the same concept. The golden ratio of 1:1.618 created from the golden ratio became the key ingredients in the design.
Umngeni Woyilo: Since this is a brand design project that announces the beginning of the Eterno brand, the most important goal and starting point was to organize the concept of the Eterno brand. The brand direction had to be defined based on Eterno's brand assets, including its celebrities, attitude, relationships, and good-looking and written language. We wanted to come up with a plan to unify the team that had become famous. We designed Eterno's unique brand environment based on an integrated branding strategy.
Uphando: Eterno is a brand leading Korea’s high-end residential culture. Through timeless beauty, Eterno pursues permanence that encompasses not only the artistic value of space but also the experiential value of time. We hope that every moment and every experience at Eterno, built with a solid sense, will make each person's life unique.
Inkuthazo: The Greek Parthenon and the Golden Ratio, Eterno’s architectural concepts, were directly inspired. By extracting the words light and proportionality, we were able to design the logotype by creating the basic form of the first letter E of Eterno by using the golden ratio of 1:1.618 as a design element. Eterno’s Roman alphabet was completed based on the completed logotype using the proportionality of the golden ratio.
Ubude Beprojekthi: The project began in July 2023 in Seoul, South Korea and the first project ended in February 2024. The second project has been in progress since February 2024.
Ukuhamba Komsebenzi: With the birth of Eterno, Korea's best residential brand, we aim to lead a new residential culture. Eterno Cheongdam, the first model where the Eterno brand will be realized, Eterno Apgujeong, which will be introduced as the second model in Apgujeong, another wealthy village in Seoul, and Eterno's brand to be introduced elsewhere, systematically organizing the value of the Eterno brand. We would like to establish. This will be an opportunity for Eterno to establish itself as a unique brand.
Amalungu Eqela: Creative Director: Kim Sunghoon
Amagunya Emifanekiso: Kim Sunghoon