China In The Classics Umsebenzi Ophambili: Uyilo lweGrafikhi yoNxibelelwano ngu-Zhou Haiwen, Che Shilong and Guo Cheng

Uyilo olubizwa ngokuba yi-China In The Classics Umsebenzi Ophambili: Uyilo lweGrafikhi yoNxibelelwano olwenziwe ngu-Zhou Haiwen, Che Shilong and Guo Cheng ngumwini obekekileyo webhaso elinobukhazikhazi le-2024 Ibhaso Lebhronzi le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lweGrafiki, umZobo kunye noNxibelelwano oluBonakalayo.

IbhronziIgrafiki· 2024

China In The Classics Umsebenzi Ophambili: Uyilo lweGrafikhi yoNxibelelwano

ngu Zhou Haiwen, Che Shilong and Guo Cheng

Umxhasi: China Global Television Network Co., Ltd.

Umwini we-Ibhaso Lebhronzi le-A' Design Award Kudidi Lwe-Igrafiki

13,126

Umwini Webhaso Oqinisekisiweyo

Qinisekisa Isimo Sebhaso se-#159836

Jonga kwi-A' Design Award Uxwebhu Lweendaba Ibheji Yembasa

Imibala

Uyilo

Malunga ne-China In The Classics Umsebenzi Ophambili: Uyilo lweGrafikhi yoNxibelelwano

Umbhalo weNcwadi: iChina in the Classics luyilo lwegrafikhi yonxibelelwano oluenzelwe inkqubo yeTelevishoni ephathelele kwiincwadi zamandulo zaseChina eziyimbekiselo. Iincwadi zenza umxholo ophambili woyilo. Kubhekiswa kwiincwadi zamandulo zeMpuma neNtshona, kubandakanywa iincwadi zamacwecwe ebhambuzi aseChina, iincwadi ezithungelwe ngomtya, imisongo yesikhumba, kunye neencwadi eziqwexiweyo. Iimbo zezi zinto zithathwe zaqhekezwa zaza zaphinda zahlelwa zangamaphawu abonakalayo alula. Izihloko zeencwadi ezilishumi eziphambili zidityaniswe nombhalo wesandla wesiChina obizwa ngokuba yicalligraphy. Ibhokisi yesipho isebenzisa iphepha elikhethekileyo elinemvakalelo ekuchukumiseni. Uyilo lu ncedisa abantu abavela kwiindidi ezahlukeneyo zenkcubeko ukuba baqonde iincwadi namabali aseChina.

Ukuqatshelwa

Malunga ne-Ibhaso Lebhronzi le-A' Design Award

China In The Classics Umsebenzi Ophambili: Uyilo lweGrafikhi yoNxibelelwano ngumphumeleli weIbhaso Lebhronzi le-A' Design Award, ukuqatshelwa okuhlonitshwayo kakhulu okunikwa imiyilo ephawulekayo eyahlukaniswa kukuyila, ubukrelekrele nobukrelekrele. Abaphumeleleyo beBhronzi ziimveliso ezinobuchule obukhulu nezidala ngokumangalisayo ezingqina amava aphangaleleyo, ukucinga nokwazi ukuzenzela kwabayili bazo. China In The Classics Umsebenzi Ophambili: Uyilo lweGrafikhi yoNxibelelwano iyathenjwa ukuba ibe yimpahla exatyiswa kakhulu, edunyiswayo nethandwayo enobungcali obuphawulekayo nezinto ezintsha. Lo myilo uphumeleleyo weIbhaso Lebhronzi le-A' Design Award ubandakanya iindlela ezilungileyo kakhulu kubugcisa, inzululwazi, uyilo kunye nobuchwephesha kwaye ugqwesile ngenxa yokunikela ingqalelo kwiinkcukacha. China In The Classics Umsebenzi Ophambili: Uyilo lweGrafikhi yoNxibelelwano iyanelisa iimfuno ngokumangalisayo, ichukumisa iinqwenelo, ikhwebela iimvakalelo kwaye itsala umdla.

Emva Koyilo

Ikhithi Yeendaba

Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.

Iimpawu Ezizodwa: China in the Classics, a show produced by China Media Group, examines the stirring stories of ancient Chinese classics by selecting the most outstanding of these traditional, cultural masterpieces and examining the creation process and core ideology in a form that combines cultural seminars, drama and visualization. It brings the ancient classics alive, demonstrating Chinese wisdom, ethos and values implied in the ancient classics.
Imilinganiselo nePakishini: These creative gift articles are for ministerial visits of foreign exchanges and cooperation for the China Media Group. The central theme - China in Classics, contains cultural attributes in terms of gift box packaging form, vision, material, and content. The titles of the ten classics are graphically processed, combining imaginary for overseas publicity of the classics, to form an easy-to-understand visual symbol. The titles are combined with Chinese calligraphy. It refers to traditional Chinese styles, such as Chinese labels, ancient book typesetting, etc. The material uses special tactile paper.
Iithegi: China, Classics, Heritage, Culture, Creativity
Ubuchwepheshe Bokuvelisa: The advertising screen is easy to understand. It comes from the empathy of specific things and the complete artistic presentation, that is, the deconstruction and reorganization of familiar things. Humans are visual animals, and different colors and lines have different emotions and expressions. The pictures refer to a large number of ancient books from the East and the West, such as Chinese bamboo slips, thread-bound books, Western parchment scrolls, hardcover books, etc. It is so re-organized into easy-to-understand visual symbols. Viewers can easily feel the historical emotions from the graphics and explore the story behind the graphics.
Umngeni Woyilo: The advertising design is in line with the spirit and image of the program, with books as the main body of the design. Classics is not only the external image of the entire program, but also an important carrier of knowledge inheritance. For human beings, it has a unified value cognition and is universal.

In the design itself, deconstruction and graphic expression are used to deal with books, so that people with different cultural backgrounds can quickly understand the meaning, understand Chinese books through graphics, and understand the Chinese stories and oriental spirit behind the books.
Uphando: In the specific design, a large number of ancient books from the East and the West are referenced, such as Chinese bamboo slips, thread-bound books, Western sheepskin scrolls, hardcover books, etc. To the word dictionary in Chinese characters, you can also see The Classics in English. People with different cultural backgrounds can read different stories. For example, people who are familiar with Chinese characters can find the word dictionary hidden in book symbols.
Inkuthazo: The advertising design is in line with the spirit and image of the program, with books as the main body of the design. Classics is not only the external image of the entire program, but also an important carrier of knowledge inheritance. In the design itself, deconstruction and graphic expression are used to deal with books, so that people with different cultural backgrounds can quickly understand the meaning, understand Chinese books through graphics, and understand the Chinese stories.
Ubude Beprojekthi: The project started in 2022 in China, and is still promoted and distributed.
Ukuhamba Komsebenzi: In the processing of the classics, the ancient books of the East and the West are referenced, and the books of different materials and binding methods are visually processed.
In the presentation of the text, you can see the word dictionary of Chinese characters from the lines of the book; you can also see The Classics in English. People with different cultural backgrounds can see different worlds, but nonetheless feel the same design concept, with the text arousing people's spiritual resonance.
Amalungu Eqela: Zhou Haiwen, Che Shilong, Guo Cheng
Amagunya Emifanekiso: Illustrators, Creators: Zhou Haiwen, Che Shilong, Guo Cheng