Jiangnan Collection Ubuchule Bokubonakala Kwesazisi ngu-Rui Deng

Uyilo olubizwa ngokuba yi-Jiangnan Collection Ubuchule Bokubonakala Kwesazisi olwenziwe ngu-Rui Deng ngumwini obekekileyo webhaso elinobukhazikhazi le-2026 Ibhaso Lebhronzi le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lweGrafiki, umZobo kunye noNxibelelwano oluBonakalayo.

IbhronziIgrafiki· 2026

Jiangnan Collection Ubuchule Bokubonakala Kwesazisi

ngu Rui Deng

Umxhasi: Universiti Putra Malaysia

Umwini we-Ibhaso Lebhronzi le-A' Design Award Kudidi Lwe-Igrafiki

8,492

Umwini Webhaso Oqinisekisiweyo

Qinisekisa Isimo Sebhaso se-#179905

Jonga kwi-A' Design Award Uxwebhu Lweendaba Ibheji Yembasa

Imibala

Uyilo

Malunga ne-Jiangnan Collection Ubuchule Bokubonakala Kwesazisi

IJiangnan Collection sisazisi sokubonakala esiphefumlelwe ziidolophu zamanzi zomzantsi weTshayina. Uyilo luphinda lutolike ulwakhiwo lwemveli, imilambo kunye nemiboniso yemihla ngemihla ngokusebenzisa ukwakhiwa kwejiyometri kunye nenkqubo yemibala yale mihla. Imifanekiso yenkcubeko iguqulwa ibe yinkqubo yemizobo enokulinganiswa eyakwazi ukusetyenziswa kwiimveliso zobomi bemihla ngemihla ezifana neeskhafu zesilika, iikomityi zephepha, izikhombisi zeencwadi kunye neemagnethi zefriji. Umsebenzi wobugcisa wenziwa ngenkqubo yokuzoba yedijithali kwaye walungiselelwa nge-CMYK ukuze ushicilelo luchane. Injongo kukwenza ilifa lengingqi libe yinxalenye yobomi bemihla ngemihla bale mihla.

Ukuqatshelwa

Malunga ne-Ibhaso Lebhronzi le-A' Design Award

Jiangnan Collection Ubuchule Bokubonakala Kwesazisi ngumphumeleli weIbhaso Lebhronzi le-A' Design Award, ukuqatshelwa okuhlonitshwayo kakhulu okunikwa imiyilo ephawulekayo eyahlukaniswa kukuyila, ubukrelekrele nobukrelekrele. Abaphumeleleyo beBhronzi ziimveliso ezinobuchule obukhulu nezidala ngokumangalisayo ezingqina amava aphangaleleyo, ukucinga nokwazi ukuzenzela kwabayili bazo. Jiangnan Collection Ubuchule Bokubonakala Kwesazisi iyathenjwa ukuba ibe yimpahla exatyiswa kakhulu, edunyiswayo nethandwayo enobungcali obuphawulekayo nezinto ezintsha. Lo myilo uphumeleleyo weIbhaso Lebhronzi le-A' Design Award ubandakanya iindlela ezilungileyo kakhulu kubugcisa, inzululwazi, uyilo kunye nobuchwephesha kwaye ugqwesile ngenxa yokunikela ingqalelo kwiinkcukacha. Jiangnan Collection Ubuchule Bokubonakala Kwesazisi iyanelisa iimfuno ngokumangalisayo, ichukumisa iinqwenelo, ikhwebela iimvakalelo kwaye itsala umdla.

Emva Koyilo

Ikhithi Yeendaba

Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.

Iimpawu Ezizodwa: Jiangnan Collection is a contemporary visual identity inspired by the poetic landscapes of southern China. It reinterprets traditional water-town architecture, rivers, and everyday life through a modern compositional language and color system. The design transforms cultural imagery into a scalable visual system for lifestyle products such as silk scarves, paper cups, bookmarks, and souvenirs.
Imilinganiselo nePakishini: The core artwork was created at a master resolution of 3600 × 3600 pixels at 72 DPI in CMYK color mode. The visual system is scalable and adaptable to multiple product formats. Standard application sizes include silk scarves at 900 × 900 mm, paper cups at 90 × 140 mm (wrap layout), bookmarks at 50 × 150 mm, and fridge magnets at 60 × 80 mm. All outputs follow ISO print standards to ensure consistent reproduction quality.
Iithegi: Jiangnan culture, cultural illustration, modern Chinese design, visual identity, souvenir design, lifestyle products, graphic system, heritage reinterpretation
Ubuchwepheshe Bokuvelisa: The design was created using a digital illustration workflow based entirely on Adobe Photoshop. The composition was developed through layered construction, modular deconstruction of traditional forms, and geometric abstraction to reinterpret architectural and landscape elements into a contemporary visual language. Color grading and tonal harmony were refined through adjustment layers and blending modes. High-resolution, print-ready files were prepared in CMYK to ensure accurate reproduction for silk scarves, paper cups, bookmarks, and souvenir products.
Umngeni Woyilo: The main challenge of this project was balancing cultural authenticity with contemporary visual appeal. Translating traditional Jiangnan architecture and poetic landscapes into a modern graphic system required careful deconstruction and restructuring of classical forms without losing their cultural meaning. Another challenge was ensuring visual consistency and scalability across multiple product formats. Technical limitations in color reproduction and print compatibility were addressed through iterative testing and color calibration. The project required resolving tensions between heritage preservation, modern aesthetics, and industrial feasibility.
Uphando: Jiangnan Collection reinterprets the poetic landscapes of Southern China through a contemporary lens. By deconstructing water-town architecture and river rhythms into a modern geometric and color system, the design revitalizes regional heritage. This scalable visual identity seamlessly adapts to lifestyle products, from silk scarves to stationery, bridging traditional aesthetics with modern daily life.
Inkuthazo: Jiangnan Collection was inspired by the poetic landscapes of southern China and the desire to reinterpret traditional water-town culture for contemporary life. The project draws from classical Chinese architecture, riverside scenes, and everyday local imagery, translating them into a modern visual language through geometric composition and color design. The motivation was to bridge heritage aesthetics with modern lifestyle products, making cultural memory more accessible.
Ubude Beprojekthi: The project started in March 2025 in Shaoxing, China, and was completed in June 2025. The design development, visual research, and digital production were carried out by the design team, and the final artworks were prepared for application across multiple lifestyle products, including silk scarves, paper cups, bookmarks, and souvenir items.
Ukuhamba Komsebenzi: Users experience the design through everyday objects such as silk scarves, paper cups, bookmarks, and fridge magnets. The visual elements guide the eye through layered landscapes, creating a calm, story-like flow inspired by traditional water towns. As the design appears across different products, it transforms daily activities into moments of cultural reflection. The interaction encourages emotional connection, allowing users to engage with heritage aesthetics while enjoying modern lifestyle rituals.
Iipathenti: Copyrights belong to Deng Rui and Zhang Chencan, 2025.
Amalungu Eqela: Designer：Deng Rui
Amagunya Emifanekiso: Image #1: Illustrator Deng Rui
Image #2: Illustrator Zhang Chencan
Image #3: Illustrator Deng Rui
Image #4: Illustrator Zhang Chencan
Image #5: Illustrator Deng Rui