Seasoning Series Design Iṣẹ́ Àkọ́kọ́: Ìdì Aṣọ Adùn by Zhang Jian-Must, Jiachun Zhou and Yiting Liu is a highly esteemed winner of the very prestigious 2020 Àmì-ẹ̀yẹ Irin A' Design Award in Àpẹẹrẹ Ìdìpò Competition Category.
IrinÌdìpò· 2020
Seasoning Series Design Iṣẹ́ Àkọ́kọ́: Ìdì Aṣọ Adùn
by Zhang Jian-Must, Jiachun Zhou and Yiting Liu
Àmì-ẹ̀yẹ Irin A' Design Award Winner in Ìdìpò Category
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- Verified Award Winner
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The Design
About Seasoning Series Design Iṣẹ́ Àkọ́kọ́: Ìdì Aṣọ Adùn
Ọ̀rọ̀ Ìwé: Ìṣẹ̀dá Ọ̀wọ́ọ̀wọ́ Aṣọ Adùn jẹ́ àkójọ àwọn ìdì fún omi soy, ata àti mọ́sítádì. A ṣe ìkòkò omi soy náà pẹ̀lú amọ̀ kaolin tí a yan pẹ̀lú aṣọ dídán tí ó ṣe kedere, tí ideri àti ara rẹ̀ sì so pọ̀ nípasẹ̀ àwọn àmì tí ó wọ inú àti tí ó yọ jáde. Orí rẹ̀ tí ó rẹ̀ wọlé díẹ̀ jẹ́ kí ìka itọ́ka lè sinmi ní ọ̀nà àdánidá nígbà tí a bá ń dà á jáde. A ṣe àpò ata náà pẹ̀lú bébà sulphate 135 giramu, pẹ̀lú agbègbè fífúnpọ̀ tí a fẹ̀ sí i tí ó ń ṣiṣẹ́ gẹ́gẹ́ bí ìdìmú fún ìmìtìtì rírọrùn. Ata náà a máa ṣàjọpọ̀ sí ìsàlẹ̀ fún fífà àti dídà jáde tí ó rọrùn. Àpò mọ́sítádì tín-ín-rín náà ni a fi fíìmù PE dì mọ́lẹ̀ nínú àyè òfìfo fún fífúnpọ̀ tí a lè ṣàkóso.
The Recognition
About the Àmì-ẹ̀yẹ Irin A' Design Award
Seasoning Series Design Iṣẹ́ Àkọ́kọ́: Ìdì Aṣọ Adùn jẹ́ olùborí Àmì-ẹ̀yẹ Irin A' Design Award, ìdánimọ̀ olókìkí tí a fún àwọn àwòṣe tó dára tí wọ́n pàdé àwọn ohun tí iṣẹ́ àti ilé-iṣẹ́ nílò tí a retí láti ọ̀dọ̀ àwọn ẹ̀dá tí a ṣàwòṣe dáradára. Àwọn olùborí Irin ń fi ìjáfáfá ńlá, ìmọ̀ pàtó gíga, òye ògbóǹtarìgì àti agbára ìṣẹ̀dá àwọn olùṣẹ̀dá wọn hàn. A retí pé Seasoning Series Design Iṣẹ́ Àkọ́kọ́: Ìdì Aṣọ Adùn yóò jẹ́ ẹ̀dá tí a kà sí gidigidi, tí a gbóríyìn fún tí a sì nífẹ̀ẹ́, tó wúlò tó sì ní ìmúṣẹ̀dá tuntun. Àwòṣe tó borí Àmì-ẹ̀yẹ Irin A' Design Award yìí ń kó àwọn ọ̀nà tó dára jùlọ ilé-iṣẹ́ jọ, ó sì ní àwọn ànímọ́ ìmọ̀-ẹ̀rọ tó péye tí a so mọ́ ìmọ̀ ṣíṣe àti ẹ̀bùn. A bọ̀wọ̀ fún Seasoning Series Design Iṣẹ́ Àkọ́kọ́: Ìdì Aṣọ Adùn nítorí ìfọ̀kànbalẹ̀ rẹ̀, a sì ṣàwòṣe rẹ̀ láti pèsè ìmúdára ìgbésí ayé tó ń ran ayé lọ́wọ́ láti di ibi tó dára jù.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- As for chess seasoning pot, picking up the soy sauce bottle under the guidance of the product form, users will feel the stable soy sauce bottle like picking up chess.
As for pepper seasoning bag, we set the pinch position as a handle to make the pepper bag shake more smoothly. The pepper will be concentrated on the bottom for easy tearing and pouring out.
For mustard bag, the amount of mustard squeezed more careful and easily controlled when shaping the slender. - Dimensions & Packaging
- Chess seasoning pot70 x 70 x 40
Pepper seasoning bag45 x 45 x 2
Mustard bag7 x 4 x 125 - Tags
- Seasoning, Soy sauce, Pepper, Mustard, Packaging
- Production Technology
- Kaolin is selected as the base of the soy sauce bottle, which is fired with transparent glaze. The lid and body of the bottle are stuck with concave and convex marks.
The pepper batch is made of 135g sulphate paper.
The mustard bag is vacuum packed with PE film, its product name printed by ink becomes decorative pattern, and the composite curing with PE makes the mustard have a long shelf life and corrosion resistance, which is also soft and slender for tearing and have better control of extrusion. - Design Challenge
- The biggest challenge of the product is that the product must base on the user's behavior habit and perception psychology when using it, interact with the product through the guidance of the product form, so as to enlarge people's intuitive perception of it, and make the use of the behavior process more smoothly and pleasant.
- Research
- Firstly, we using the condiment observe the user's behavior. Then, we design the product by continuously product testing and user feedback.
For the perspective of consumers, among the products of the same price, with the prompt and guidance of product form, this product strengthens the user's perception that will have a more pleasant product experience.
The production process of product has been very perfect for mass production in commercial business. The new product form will attract partners buying, improve the evaluation of the industry. - Inspiration
- Use and enlarge people's intuitive perception of products to make the process of using behavior more pleasant and smoother.
- Project Duration
- The project began in Guangzhou in June 2019,completed in Guangzhou in December 2019.
- Operation Flow
- The top of the soy sauce bottle is designed to be slightly concave and curved, with the index finger pressing naturally on the top makes pouring soy sauce more comfortable.
For pepper seasoning bag, the translucent packaging makes user want to shake it;enlarge the position of the kneading and set up a handle to make the shaking of the salt and pepper package more smoothly. The salt and pepper are concentrated on the bottom for easy tearing and pouring.
For mustard bag, the elongated shape gives us more control over the amount of mustard that we squeeze out. - Team Members
- Jian Zhang
Jiachun Zhou
Yiting Liu - Image Credits
- Image #1: Photographer Jiachun Zhou, 2019;
Optional Image #1, Photographer Jiachun Zhou, 2019;
Optional Image #2, Photographer Jiachun Zhou, 2019;
Optional Image #3, Photographer Jiachun Zhou, 2019;
Optional Image #4, Photographer Jiachun Zhou, 2019;
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