Classic Blue Sealed Baijiu Iṣẹ́ Pàtàkì: Ìdìmọ́ Ohun Mímu Ọtí by Xueqian Zhang and Jingzhang Xiao is a highly esteemed winner of the very prestigious 2021 Àmì-ẹ̀yẹ Irin A' Design Award in Àpẹẹrẹ Ìdìpò Competition Category.
IrinÌdìpò· 2021
Classic Blue Sealed Baijiu Iṣẹ́ Pàtàkì: Ìdìmọ́ Ohun Mímu Ọtí
by Xueqian Zhang and Jingzhang Xiao
Client: Jiangsu Yanghe Distillery Co., Ltd
Àmì-ẹ̀yẹ Irin A' Design Award Winner in Ìdìpò Category
Verified Award Winner
Verify Award Status for #110713The Design
About Classic Blue Sealed Baijiu Iṣẹ́ Pàtàkì: Ìdìmọ́ Ohun Mímu Ọtí
Ọ̀rọ̀ Ìwé: Classic Blue Sealed Baijiu jẹ́ àpẹrẹ ìdìmọ́ fún ohun mímu ọtí ìbílẹ̀ China. Ìgò náà ni a fi amọ̀ funfun bí eyín erin ṣe, ó sì ní ara onígun mẹ́rin tí ó rán ni létí fọ́ọ̀mù ilé ìsinmi kékeré (pavilion). Àwọn ìlà wíwọ́ ní ẹ̀gbẹ́ ìgò náà fi hàn irú okùn tí a so mọ́, àti ìdì ọkà alikama, ọ̀kan lára àwọn èròjà tí a fi ń ṣe Baijiu. Àwòrán tí a yà ní ọ̀nà kíkọ inki ṣe àfihàn àwọn kókó ọ̀rọ̀ mẹ́ta tí ó ní ìsopọ̀ pẹ̀lú ìlú Suqian. Àpótí òde ni a fi bébà ṣe, pẹ̀lú iṣẹ́-ọnà awọ (leather craftsmanship). Àpẹrẹ yìí ń tọ́ka sí àṣà àtijọ́ ti dídì Baijiu sínú ìkòkò amọ̀ fún ìdàgbà rẹ̀ (aging).
The Recognition
About the Àmì-ẹ̀yẹ Irin A' Design Award
Classic Blue Sealed Baijiu Iṣẹ́ Pàtàkì: Ìdìmọ́ Ohun Mímu Ọtí jẹ́ olùborí Àmì-ẹ̀yẹ Irin A' Design Award, ìdánimọ̀ olókìkí tí a fún àwọn àwòṣe tó dára tí wọ́n pàdé àwọn ohun tí iṣẹ́ àti ilé-iṣẹ́ nílò tí a retí láti ọ̀dọ̀ àwọn ẹ̀dá tí a ṣàwòṣe dáradára. Àwọn olùborí Irin ń fi ìjáfáfá ńlá, ìmọ̀ pàtó gíga, òye ògbóǹtarìgì àti agbára ìṣẹ̀dá àwọn olùṣẹ̀dá wọn hàn. A retí pé Classic Blue Sealed Baijiu Iṣẹ́ Pàtàkì: Ìdìmọ́ Ohun Mímu Ọtí yóò jẹ́ ẹ̀dá tí a kà sí gidigidi, tí a gbóríyìn fún tí a sì nífẹ̀ẹ́, tó wúlò tó sì ní ìmúṣẹ̀dá tuntun. Àwòṣe tó borí Àmì-ẹ̀yẹ Irin A' Design Award yìí ń kó àwọn ọ̀nà tó dára jùlọ ilé-iṣẹ́ jọ, ó sì ní àwọn ànímọ́ ìmọ̀-ẹ̀rọ tó péye tí a so mọ́ ìmọ̀ ṣíṣe àti ẹ̀bùn. A bọ̀wọ̀ fún Classic Blue Sealed Baijiu Iṣẹ́ Pàtàkì: Ìdìmọ́ Ohun Mímu Ọtí nítorí ìfọ̀kànbalẹ̀ rẹ̀, a sì ṣàwòṣe rẹ̀ láti pèsè ìmúdára ìgbésí ayé tó ń ran ayé lọ́wọ́ láti di ibi tó dára jù.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Classic Blue Sealed Baijiu , the overall design is based on ivory white, embossed with wheat ears on the side of the bottle, which also reproduces three themes of "Chinese Baijiu capital, famous city of water, The Hometown of Emperor Xiang" in ink painting. Compared with ordinary liquor products, Sealed Baijiu is stored in a special pottery jar with a aging effect. The design of the bottle is simple、elegant and extraordinary, creating this classic Baijiu with special flavor.
- Dimensions & Packaging
- 210mm x 155 mm x 315mm x 3 kg Width x Depth x Height x Weight
- Tags
- crafts, Baijiu, spirit, packaging, art
- Production Technology
- The product adopts the characteristic ivory white ceramic bottle, the material combined with the form of illustration, which are more classical, and the outer box is paper based with leather craftsmanship, which is simple and fashionable, reflecting the cultural charm.
- Design Challenge
- In terms of wine brewing, wetland green raw grains are selected and brewed with soft and soft three-low technology. The temperature should be kept between 15-20 degrees Celsius and the relative environmental humidity should be kept at about 70%, which is exactly why Yanghe brand's soft quality is created.
- Research
- A jar of fine Baijiu is not only a review of the development of Baijiu making skills in Guyu, but also a "fermentation" of original intentions and ingenuity in time, creating a feeling of peaceful homeland and prosperous country. At the same time, Classic Blue Sealed Baijiu (2020 version) is reflecting the value of its collection. It is carrying humanism and history, can apply to wedding banquets, giving gifts, and other precious moment of life.
- Inspiration
- The custom of sealing the jar of Baijiu has been in existence in ancient times. After thousands of years of development, this has gradually changed from the initial sacrificial ritual to the praying that condensed the cultural atmosphere. During Guyu, people’s hopes are engraved in every jar of the “Sealing Baijiu”.
- Project Duration
- The project started in April 2019 in Suqian, Jiangsu and finished in April 2020, Suqian, Jiangsu.
- Operation Flow
- The design form is mainly adopting illustration, and the painting form integrates traditional elements, highlighting a strong humanistic feeling. The bottle design adopts a more distinctive square body, which is close to the pavilion, and it's full of Jiangsu unique charm. The corrugated line on the side of the bottle adopts the design of Baijiu rope. The knot of the rope has the meaning of reunion and auspiciousness since ancient times. While the Baijiu rope is also close in appearance to the ear of wheat, one of the raw materials for Baijiu making. Barley also has the meaning of "big sales", which is a beautiful expression for a life full of hope.
- Patents
- Patented in March 2020
- Team Members
- Designer: Huashuang Liu
Designer: Xueqian Zhang
Designer: Xuan Zhou - Image Credits
- Image #1: Photographer Xuan Zhou, Classic Blue-Sealed Baijiu, 2020.
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