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Who's That Eating Ìwé Àwòrán Alábúsókè láti ọwọ́ Keitaro Sugihara

Who's That Eating Ìwé Àwòrán Alábúsókè láti ọwọ́ Keitaro Sugihara jẹ́ aṣẹ́gun olókìkí púpọ̀ ti 2021 Àmì-ẹ̀yẹ Wúrà A' Design Award nínú Ẹ̀ka Ìdíje Àpẹẹrẹ Àwòrán, Àpèjúwe àti Ìbánisọ̀rọ̀ Ojú-Ìwòran.


WúràÀwòrán· 2021

Who's That Eating Ìwé Àwòrán Alábúsókè

látọ̀wọ́ Keitaro Sugihara

Oníbàárà: Keitaro Sugihara

Aṣẹ́gun Àmì-ẹ̀yẹ Wúrà A' Design Award nínú Ẹ̀ka Àwòrán

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Aṣẹ́gun Àmì Ẹ̀yẹ Tí a Jẹ́rìísí

Jẹ́rìísí Ipò Àmì Ẹ̀yẹ fún #111800

Àwọ̀

Àpẹrẹ Náà

Nípa Who's That Eating Ìwé Àwòrán Alábúsókè

Ìwé alábúsókè àjọṣepọ̀ yìí ń tẹ̀lé àwọn ẹranko méje tí wọ́n ń gbádùn oúnjẹ aláyànfẹ́ wọn, ọ̀kọ̀ọ̀kan wọn ní ìkà alábúsókè oníṣẹ́-mẹ́ta tí ó ń ṣàfihàn ọ̀nà jíjẹ pàtàkì wọn. A ṣe àpẹẹrẹ ọ̀kọ̀ọ̀kan àwọn ìbúsókè náà pẹ̀lú ojú-ìwé kan ṣoṣo tí a gé jáde, àti ojú-ìwé ìlẹ̀kùn kejì tí ó ń ṣí inú ẹnu ọ̀kọ̀ọ̀kan sí hàn àti kí ó fi agbára ìdásílẹ̀ kún un. Àpẹẹrẹ tí ó rọrùn yìí, tí a dapọ̀ pẹ̀lú àwọn àwòrán ìlàkọ́-bébà, ń mú ìgbésí ayé wá sínú ọ̀kọ̀ọ̀kan ẹranko náà. Ọ̀rọ̀ inú rẹ̀ ní àwọn ìró jíjẹ nípasẹ̀ ìró-ọ̀rọ̀ Japanese, tí ó ń ru olùkà níyànjú láti máa ṣí àti pa àwọn ojú-ìwé bí àwọn ẹranko náà ṣe ń jẹun lọ.

Ìdánimọ̀ Náà

Nípa Àmì-ẹ̀yẹ Wúrà A' Design Award

Who's That Eating Ìwé Àwòrán Alábúsókè jẹ́ olùborí Àmì-ẹ̀yẹ Wúrà A' Design Award, ìdánimọ̀ olókìkí gan-an tí a fún àwọn àwòṣe ìpele àkọ́kọ́, tó jẹ́ ìyanu tó sì yàtọ̀. Àwọn olùborí Wúrà jẹ́ àwọn ẹ̀dá tó ní ìmúṣẹ̀dá tuntun gidigidi, tó ní ojú-ìwòye tó jìnnà tó sì ń tàn yòò tí wọ́n ń ṣàfihàn ọgbọ́n, òye àti ìjáfáfá àwọn olùṣàwòṣe wọn. A retí pé Who's That Eating Ìwé Àwòrán Alábúsókè yóò jẹ́ ohun ìmúṣẹ̀dá tí a yìn gidigidi, tó ń gbé ìtẹ̀sí kalẹ̀ tó sì jẹ́ ìrántí tó ń mú iye tí a kò rí rí wá. Àwòṣe tó borí Àmì-ẹ̀yẹ Wúrà A' Design Award yìí jẹ́ iṣẹ́ àkànṣe tó yani lẹ́nu tí a bọ̀wọ̀ fún tó ṣe anfàní gidigidi tó sì ń tì ààlà iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ síwájú. Who's That Eating Ìwé Àwòrán Alábúsókè ń dá ìmọ̀lára ìfẹ́ tó lágbára sílẹ̀, ń jí ìtara, ń gbé ìṣẹ̀dá lárugẹ tó sì ń fà wá mọ́ra.

Lẹ́yìn Àpẹrẹ Náà

Àkójọ Ìròyìn

Àwọn ẹ̀tọ́, àwọn ọmọ ẹgbẹ́ àti àlàyé ìmọ̀ ẹ̀rọ tí olùṣàpẹrẹ pèsè.

Àwọn Ohun Àkànṣe
This interactive pop-up book features seven different animals enjoying a snack, each with their own unique 3D pop up fold showcasing their eating style. Each pop up was designed with just a single page cut out. This simple design, combined with paper collage illustrations, brings life to each animal as they jump out from the page. The text includes eating sounds via Japanese onomatopoeia, encouraging the reader to open and close the pages as the animals munch away.
Ìwọ̀n àti Àpò
180 mm x 195 mm x 25 mm
Àwọn Àkọlé
Picturebook, Childrenbook, Popupbook, Bookdesign, graphicdesign,
Ìmọ̀-ẹ̀rọ Ìṣelọ́pọ̀
Traditionally, pop up books are created by pasting folded paper onto a bound page. With a younger audience in mind, I closely considered book durability in my design process. I challenged myself to design each pop up using a single cut and folded page, laminated against a printed backing page that reveals the inside of each mouth. If the page happens to tear, this design makes it easy to repair.

Each illustration was hand collaged with various materials and papers to create my own textures and colors.
Ìpèníjà Àpèsè
The biggest challenge in this project was to design seven distinct pop ups that accurately depict each animal’s unique eating motion.
Ìwádìí
For research, I looked at several pop up books for inspiration. I was curious about their approaches to book production and storytelling. I found that there are many complex pop up books right now, and I wanted to counter that by making something simple and durable, yet effective and interesting.

Prototypes were tested by a dedicated quality control specialist, my young son Ito.
Ìmísí
After experimenting with paper to make a simple pop up, I found that the pop up moved as I opened and closed the folded paper. This motion reminded me of an animal eating, which inspired me to create a picture book.
Àkókò Iṣẹ́ Àkànṣe
The project started in December 2014 in Tokyo and finished in December 2019 in Tokyo. Published in May 2020.
Ìlànà Ìṣiṣẹ́
For each spread, the reader is greeted with a different snack and an animal's hand. Who's that eating? To reveal the animal pop up, the page is extended out from the center. The alternative was to flip to a new page, but I aimed to keep each prompt contained. This design ensures a smooth flow from question to answer.
Àwọn Ọmọ Ẹgbẹ́
Publisher : TOKYO SHOTEN Ltd.

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