Math Alive Brand Idanimo láti ọwọ́ Brand Core - Visang jẹ́ aṣẹ́gun olókìkí púpọ̀ ti 2021 Àmì-ẹ̀yẹ Wúrà A' Design Award nínú Ẹ̀ka Ìdíje Àpẹẹrẹ Àwòrán, Àpèjúwe àti Ìbánisọ̀rọ̀ Ojú-Ìwòran.
WúràÀwòrán· 2021
Math Alive Brand Idanimo
látọ̀wọ́ Brand Core - Visang
Oníbàárà: VISANG Education Inc.
Aṣẹ́gun Àmì-ẹ̀yẹ Wúrà A' Design Award nínú Ẹ̀ka Àwòrán
Aṣẹ́gun Àmì Ẹ̀yẹ Tí a Jẹ́rìísí
Jẹ́rìísí Ipò Àmì Ẹ̀yẹ fún #119111Àpẹrẹ Náà
Nípa Math Alive Brand Idanimo
Awọn idii ayaworan ti o ni agbara ṣe alekun ipa ikẹkọ ti iṣiro ni agbegbe ikẹkọ idapọpọ. Awọn aworan parabolic lati mathimatiki ṣe atilẹyin apẹrẹ aami naa. Lẹta A ati V ni asopọ pẹlu laini ti o tẹsiwaju, ti n ṣe afihan ibaraenisepo laarin olukọni ati ọmọ ile-iwe kan. O ṣe ifiranšẹ ti Math Alive ṣe itọsọna awọn olumulo lati di awọn ọmọde whiz ni iṣiro. Awọn iwo bọtini jẹ aṣoju iyipada ti awọn imọran mathematiki áljẹbrà sinu awọn aworan onisẹpo mẹta. Ipenija naa ni lati dọgbadọgba igbadun ati eto ifarabalẹ fun awọn olugbo ibi-afẹde pẹlu alamọdaju bi ami iyasọtọ imọ-ẹrọ eto-ẹkọ.
Ìdánimọ̀ Náà
Nípa Àmì-ẹ̀yẹ Wúrà A' Design Award
Math Alive Brand Idanimo jẹ́ olùborí Àmì-ẹ̀yẹ Wúrà A' Design Award, ìdánimọ̀ olókìkí gan-an tí a fún àwọn àwòṣe ìpele àkọ́kọ́, tó jẹ́ ìyanu tó sì yàtọ̀. Àwọn olùborí Wúrà jẹ́ àwọn ẹ̀dá tó ní ìmúṣẹ̀dá tuntun gidigidi, tó ní ojú-ìwòye tó jìnnà tó sì ń tàn yòò tí wọ́n ń ṣàfihàn ọgbọ́n, òye àti ìjáfáfá àwọn olùṣàwòṣe wọn. A retí pé Math Alive Brand Idanimo yóò jẹ́ ohun ìmúṣẹ̀dá tí a yìn gidigidi, tó ń gbé ìtẹ̀sí kalẹ̀ tó sì jẹ́ ìrántí tó ń mú iye tí a kò rí rí wá. Àwòṣe tó borí Àmì-ẹ̀yẹ Wúrà A' Design Award yìí jẹ́ iṣẹ́ àkànṣe tó yani lẹ́nu tí a bọ̀wọ̀ fún tó ṣe anfàní gidigidi tó sì ń tì ààlà iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ síwájú. Math Alive Brand Idanimo ń dá ìmọ̀lára ìfẹ́ tó lágbára sílẹ̀, ń jí ìtara, ń gbé ìṣẹ̀dá lárugẹ tó sì ń fà wá mọ́ra.
Lẹ́yìn Àpẹrẹ Náà
Àkójọ Ìròyìn
Àwọn ẹ̀tọ́, àwọn ọmọ ẹgbẹ́ àti àlàyé ìmọ̀ ẹ̀rọ tí olùṣàpẹrẹ pèsè.
- Àwọn Ohun Àkànṣe
- Math Alive is an interactive math learning program where abstract math concepts appear as physical objects in a virtual world. The brand aims to teach math more effectively through a digital program where students can touch and experiment with math in material form. The logotype was designed with seamless flowing lines, representing the brand concept of bringing life to the abstract math concepts.
- Ìwọ̀n àti Àpò
- Brand identity guideline regulates the logo specifications to ensure legibility and consistency at all times. It comprises the minimum clear space, minimum size, brand color palette, typefaces, and rules for various applications. The aspect ratio of the Math Alive logo constrains as 1.8 to 1. The primary typeface is Gotham font, delivering a compact yet bold style corresponding to the brand concept.
- Àwọn Àkọlé
- Brand Identity, Logo, Branding, Visual Identity, Math, Education, Digital, Experience
- Ìmọ̀-ẹ̀rọ Ìṣelọ́pọ̀
- Math Alive embodies the nature of mathematics and believes math is a language that expresses logic and rational thinking. Designs for Math Alive required conveying these two notions by applying vivid colors and dynamic shapes and lines across the applications.
- Ìpèníjà Àpèsè
- The main task was to organize the visual identity with a fun and approachable mood. However, considering that Math Alive is part of the education business, it was inevitable to reveal its expertise that plays a leading role in the educational technology field. The key was to balance the young and fun setting for the target audience with professionalism as an educational technology brand.
- Ìwádìí
- The research goal was to find a solution for visualizing the effective technology that Math Alive offers. The design team approached the solution by creating a visual concept of whiz kids expressing themselves through the art of bricolage. The term bricolage is a technique that uses a diverse range of materials similar to the creative and experiential learning method of Math Alive.
- Ìmísí
- Parabolic graphs from mathematics inspired the logo design. Letter A and V are connected with a continuous line, demonstrating the interaction between an educator and a student. It conveys the message that Math Alive guides users to become masters in math. The key visuals represent the transformation of abstract math concepts into three-dimensional graphics.
- Àkókò Iṣẹ́ Àkànṣe
- The project started in April 2020 and finished in August 2020, in Seoul, South Korea.
- Ìlànà Ìṣiṣẹ́
- Students struggle with math as it becomes more abstract as they advance through school. Math Alive complements such problems with an interactive digital program where students can learn math through digital communications by touching and experimenting with visual aids. The key visuals enrich the UI of the program to engage students in a fun and creative environment of Math Alive.
- Àwọn Ọmọ Ẹgbẹ́
- Creative Planner: Ji-Hyun Seo
Designer: KyungHye Shin - Ìfọwọ́sí Àwòrán
- Shutterstock, Clipart Korea
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