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Firefly Songling Volunteer Idanimọ Ami Iṣowo by Jiayi Lu and Li Peng

Firefly Songling Volunteer Idanimọ Ami Iṣowo by Jiayi Lu and Li Peng is a highly esteemed winner of the very prestigious 2021 Àmì-ẹ̀yẹ Idẹ A' Design Award in Àpẹẹrẹ Àwòrán, Àpèjúwe àti Ìbánisọ̀rọ̀ Ojú-Ìwòran Competition Category.


IdẹÀwòrán· 2021

Firefly Songling Volunteer Idanimọ Ami Iṣowo

by Jiayi Lu and Li Peng

Client: Firefly Songling Volunteer

Àmì-ẹ̀yẹ Idẹ A' Design Award Winner in Àwòrán Category

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Verified Award Winner

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The Design

About Firefly Songling Volunteer Idanimọ Ami Iṣowo

Ọmọwe Firefly Songling jẹ idanimọ ami iṣowo ti a ṣẹda fun ẹgbẹ iṣẹ atinuwa kan ni Songling Sub-district, Wujiang, Suzhou, China. Aami naa da lori aworan idun-ina kan ti o na iyẹ rẹ, itọkasi si agbegbe ẹda-aye agbegbe ati si awọn oluranlọwọ ti wọn n mú ìmọ́lẹ̀ wá nípasẹ̀ iṣẹ́ jẹjẹ. Ìrísí rọrun àti òde òní ni a ṣe apẹrẹ rẹ̀ láti fa ìfẹ́ àwọn ọ̀dọ́ mọ́ra. Idanimọ naa ni a lo nipasẹ titẹ̀-sí-nà ọjọgbọn, iṣọ́ránṣẹ́ (embroidery), àti ìtẹ̀-gbígbóná (hot stamping). Àpẹrẹ náà fún ẹgbẹ́ àwọn olùyọ̀ọ̀nda náà ní àwòrán pàtàkì tirẹ̀ ní àyíká tí ọ̀pọ̀ ẹgbẹ́ ti ń lo àwọn àmì tí ó jọra.

The Recognition

About the Àmì-ẹ̀yẹ Idẹ A' Design Award

Firefly Songling Volunteer Idanimọ Ami Iṣowo jẹ́ olùborí Àmì-ẹ̀yẹ Idẹ A' Design Award, ìdánimọ̀ olókìkí gan-an tí a fún àwọn àwòṣe tó tayọ tí wọ́n yàtọ̀ nípasẹ̀ ìṣẹ̀dá, àrékérekè àti ọgbọ́n inú. Àwọn olùborí Idẹ jẹ́ àwọn ohun èlò tó ní ìjáfáfá gan-an tí wọ́n sì ní ìṣẹ̀dá tó yani lẹ́nu tí wọ́n ń ṣe ẹ̀rí ìrírí gbígbòòrò, ìrònú àti ọgbọ́n àwọn olùṣàwòṣe wọn. A retí pé Firefly Songling Volunteer Idanimọ Ami Iṣowo yóò jẹ́ ohun tí a kà sí gidigidi, tí a gbóríyìn fún tí a sì nífẹ̀ẹ́, tó jẹ́ ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun. Àwòṣe tó borí Àmì-ẹ̀yẹ Idẹ A' Design Award yìí ń kó àwọn ọ̀nà tó dára jùlọ nínú iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ jọ, ó sì tayọ nítorí àfiyèsí rẹ̀ sí àwọn àlàyé kékeré. Firefly Songling Volunteer Idanimọ Ami Iṣowo ń tẹ́ àwọn ohun tí a nílò lọ́rùn lọ́nà àgbàyanu, ó ń fọwọ́ kan àwọn ìfẹ́ inú, ó ń gbà ọkàn ó sì ń fa ìfẹ́ láti mọ̀ mọ́ra.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The LOGO design of FIREFLY SONGLING VOLUNTEER combines the regional characteristics of Songling Sub-district, humanistic spirit, unique ecological environment, and the representative image of the excellent character of the volunteer team-the appearance of fireflies, which is reflected in the dedicated volunteers like fireflies. Thanks to the hard work, the livability of Songling Street is harmonious.
Tags
Branding, Firefly, Volunteer Service, Yellow, Hope
Production Technology
Technology / Professional printing, embroidery and hot stamping technology.
Design Challenge
Many volunteer organizations in China have similar images, and they do not reflect the uniqueness of each organization. All we started from the essence of the brand, combined with the regional characteristics, humanistic spirit and ecological environment of Wujiang Songling Street to design the Songling Volunteer Brand.
Research
Firefly Songling Volunteer is a brand new volunteer brand in Songling Street, Wujiang. It is full of the regional characteristics, humanistic spirit and ecological environment of Songling Street.The LOGO design of Firefly Songling Volunteer combines the regional characteristics of Songling Sub-district, humanistic spirit, unique ecological environment, and the representative image of the excellent character of the volunteer team-the appearance of fireflies, which is reflected in the dedicated volunteers like fireflies. Thanks to the hard work, the livability of Songling Street is harmonious.
Inspiration
The simple and stylish appearance of FIREFLY SONGLING VOLUNTEER LOGO is in line with contemporary aesthetics, reflecting the spirit of volunteering to keep pace with the times and being positive. The open-winged fireflies are full of vitality and convey the appeal to the younger generation of society.
Project Duration
The project was first launch in April 2020 in Suzhou, China and finished in August 2020.
Patents
Copyrights belong to SoFeng Design, 2020.
Team Members
Creative Director: Sha Feng, Art Director: Jiayi Lu, Graphic Designer: Li Peng
Image Credits
Photographer / Jiayi Lu

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