Tongming Vision Correction Àmì-àpẹẹrẹ (Logo) by Kuaiyu Tang is a highly esteemed winner of the very prestigious 2023 Àmì-ẹ̀yẹ Fàdákà A' Design Award in Àpẹẹrẹ Àwòrán, Àpèjúwe àti Ìbánisọ̀rọ̀ Ojú-Ìwòran Competition Category.
FàdákàÀwòrán· 2023
Tongming Vision Correction Àmì-àpẹẹrẹ (Logo)
by Kuaiyu Tang
Client: Shanghai Tongming Vision Correction Center
Àmì-ẹ̀yẹ Fàdákà A' Design Award Winner in Àwòrán Category
Verified Award Winner
Verify Award Status for #144198The Design
About Tongming Vision Correction Àmì-àpẹẹrẹ (Logo)
Tongming Vision Correction jẹ́ àmì-àpẹẹrẹ tí a ṣe fún ilé-iṣẹ́ àtúnṣe ìríran fún àwọn ọ̀dọ́ àti àwọn ọmọdé. Orúkọ náà Tongming túmọ̀ sí kókó-ojú àti dídán, nítorí náà kókó-ojú ni a lò gẹ́gẹ́ bí ohun èlò àkọ́kọ́ fún àgbékalẹ̀ náà. Kókó-ojú mẹ́ta pẹ̀lú ìwọ̀n ìmọ́lẹ̀ tí ó yàtọ̀ síra ni a tò lẹ́sẹẹsẹ ní ọ̀nà tí ó fi ìlànà àtúnṣe hàn láti ìríran tí kò dán mọ́rán dé èyí tí ó ṣe kedere. A lo àmì-àpẹẹrẹ náà lórí àwọn káàdì iṣẹ́, àwọn ìwé àkọsílẹ̀ àti àwọn pósítà. Àwọn káàdì iṣẹ́ àti àkójọpọ̀ oníṣẹ̀ẹ́rẹ́ ni a tẹ̀ sórí bébà àkànṣe, nígbà tí àwọn pósítà lo àwọn ohun èlò fọ́tò fún ìta gbangba.
The Recognition
About the Àmì-ẹ̀yẹ Fàdákà A' Design Award
Tongming Vision Correction Àmì-àpẹẹrẹ (Logo) jẹ́ olùborí Àmì-ẹ̀yẹ Fàdákà A' Design Award, ìdánimọ̀ onípọ̀nlé lọ́nà àrà ọ̀tọ̀ tí a fún àwọn àwòṣe ìpele gíga jùlọ tó dára tó sì ń kan ọkàn. Àwọn olùborí Fàdákà jẹ́ àwọn iṣẹ́ tó ń tàn yòò gidigidi tó sì ní ìṣẹ̀dá púpọ̀ tí wọ́n ń ṣàfihàn ìmọ̀ ìjìnlẹ̀, ẹ̀bùn àti ìmọ̀ràn àwọn olùṣàwòṣe wọn. A retí pé Tongming Vision Correction Àmì-àpẹẹrẹ (Logo) yóò jẹ́ iṣẹ́ àgbàyanu, àpẹẹrẹ rere, ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun jinlẹ̀. Àwòṣe tó borí Àmì-ẹ̀yẹ Fàdákà A' Design Award yìí jẹ́ ohun ìmúṣẹ̀dá tó hàn gbangba gidigidi tí a mọrírì tó ń ṣe anfàní tó sì ń tì ààlà iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ síwájú. Tongming Vision Correction Àmì-àpẹẹrẹ (Logo) jẹ́ ẹ̀dá tí ọ̀pọ̀lọpọ̀ ń ṣe ìlara, tó ń jí ìfẹ́ inú, tó ń mú ìmọ̀lára rere wá tó sì ń jí ìyàlẹ́nu àti ìyanu.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The logo name of Tongming means pupil and bright in English and therefore, pupil is adopted as the main design element.Three pupils of different degrees are arranged and designed to show the correction process of pupils from blurred to clear.
- Dimensions & Packaging
- Size of business card, width 90mm x height 55mm, size of note, width 210mm x height 285mm, etc
- Tags
- Logo design, business card design, memo design, poster design, website design, etc
- Production Technology
- The business card and the casual set are special paper, and the poster uses outdoor photo materials.
- Design Challenge
- To develop a project, the enterprise name is very important and needs to be more relevant to the industry. Generally speaking, it is very difficult to challenge the enterprise name and industry. The design should be internationalized according to the form and style as much as possible to capture the symbols in the industry,
- Research
- The center relies on the latest ophthalmic technology of Tongren Hospital, according to the principle of "three linkage" of binocular vision, uses pure physical training methods, and does not inject, take medicine, or touch the eyes. It is safe and risk-free. It is specialized in correcting myopia, hyperopia, amblyopia, astigmatism, and squint of young people. The technology is advanced and the effect is remarkable.
- Inspiration
- Tongming Vision Correction Center is a national chain organization specialized in correcting the vision of young people and children.
The logo name of Tongming means pupil and bright in English and therefore, pupil is adopted as the main design element.Three pupils of different degrees are arranged and designed to show the correction process of pupils from blurred to clear. - Project Duration
- The longest time of the project is spent on the logo. The purpose is very clear. A good image system is required. First, a good logo is needed. Then, the development of graphics is assisted. Then, some evolution and plasticity are done. The whole time can be completed in half a month.
- Operation Flow
- The project took half a month to complete.
- Team Members
- Kuaiyu Tang
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