Wúrà Ìdìpò · 2023
Yi Xin Distillation Àpótí Ìgbà Ọtí Líle
by Tiger Pan
- Àmì-ẹ̀yẹ Wúrà A' Design Award 2023 in Ìdìpò
- CLIENT: Beijing Shunxin Agriculture Holding Co., Ltd.
- Estimated Number of Design Views: 43,637
- Verification code 49087F2C0E · Verify this award
Colors
About Yi Xin Distillation Àpótí Ìgbà Ọtí Líle
Yi Xin Distillation jẹ́ àgbékalẹ̀ àpótí ìgbà fún àmì-ọjà ọtí líle ti Ṣáínà. Wọ́n fi gíláàsì ṣe ìgò náà, èyí tí ó mú kí ojú rẹ̀ dán mọ́rán tí ó sì ní ìrísí tí ó yàtọ̀, tí ó sì ya ọjà náà sọ́tọ̀ kúrò lára àwọn ọtí líle mìíràn tí wọ́n ń tà nínú àwọn ìgbà amọ̀. Dírágónì kan, tí wọ́n yà ní ọ̀nà ìṣèwà Ṣáínà ìgbàanì, rọ̀ mọ́ ọrùn ìgò náà, ó sì jẹ́ àmì ìdámọ̀ pàtàkì, nítorí náà kò sí ìwé àmì tí a tẹ̀ tí ó pọn dandan. Àpótí òde rẹ̀ rọrùn, ó sì tẹ̀lé ìdọ́gba ẹ̀gbẹ́ méjèèjì ti àgbékalẹ̀ ìbílẹ̀ Ṣáínà. Ìgò náà tó mílímítà 180 ní gígùn, 130 ní ìbú, àti 285 ní gíga. Ète rẹ̀ ni láti gbé ogún àtijọ́ pípẹ́ kalẹ̀ ní ìrísí òde òní.
About the Àmì-ẹ̀yẹ Wúrà A' Design Award
Yi Xin Distillation Àpótí Ìgbà Ọtí Líle jẹ́ olùborí Àmì-ẹ̀yẹ Wúrà A' Design Award, ìdánimọ̀ olókìkí gan-an tí a fún àwọn àwòṣe ìpele àkọ́kọ́, tó jẹ́ ìyanu tó sì yàtọ̀. Àwọn olùborí Wúrà jẹ́ àwọn ẹ̀dá tó ní ìmúṣẹ̀dá tuntun gidigidi, tó ní ojú-ìwòye tó jìnnà tó sì ń tàn yòò tí wọ́n ń ṣàfihàn ọgbọ́n, òye àti ìjáfáfá àwọn olùṣàwòṣe wọn. A retí pé Yi Xin Distillation Àpótí Ìgbà Ọtí Líle yóò jẹ́ ohun ìmúṣẹ̀dá tí a yìn gidigidi, tó ń gbé ìtẹ̀sí kalẹ̀ tó sì jẹ́ ìrántí tó ń mú iye tí a kò rí rí wá. Àwòṣe tó borí Àmì-ẹ̀yẹ Wúrà A' Design Award yìí jẹ́ iṣẹ́ àkànṣe tó yani lẹ́nu tí a bọ̀wọ̀ fún tó ṣe anfàní gidigidi tó sì ń tì ààlà iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ síwájú. Yi Xin Distillation Àpótí Ìgbà Ọtí Líle ń dá ìmọ̀lára ìfẹ́ tó lágbára sílẹ̀, ń jí ìtara, ń gbé ìṣẹ̀dá lárugẹ tó sì ń fà wá mọ́ra.
Press Kit
- Unique Properties
- There is no label needed as the dragon on top is telling people how exalted is the spirits itself. To match the sophisticated bottle, the outer box is made into a simple but exquisite one, where the symmetry aesthetics from ancient Chinese culture is applied. With this, the brand wishes to bring the heritage of history into modern use and to share with all.
- Dimensions & Packaging
- Bottle size: 180mm x 130mm x 285mm
- Tags
- Chinese Baijiu, dragon, bottle, spirits, Tiger Pan
- Production Technology
- The glass material will differentiate the wine from its competitive brands, who are normally packed in ceramics. Bottled in glass, the gloss and texture is upgraded on the surface. Drawn in ancient Chinese way, The dragon at the bottleneck clings to the bottle.
- Design Challenge
- The dragon is a challenging part when realizing the design as the shape is quite complicated.
- Research
- While it is deeply rooted in the hearts of the people, it also makes it difficult for new changes. Today, the brand image of Yi Xin Distillation needs to be presented to consumers in a contemporary aesthetic.
- Inspiration
- The inspiration is from the noble life of Chinese ancient dynasties, where dragon is a vital element to represent sovereign power and greatest quality.
- Project Duration
- The project lasts 2 months, designed in Shenzhen and produced in Beijing.
- Operation Flow
- How to save consumer's effort to look for an ideal product is the key challenge of this case. A distinctive symbol will help Wellmind to solve the problem, where consumers are able to recognize and pick up the products from far away.
- Patents
- Copyrights belong to Tiger Pan
- Image Credits
- Tiger Pan