Ings Iṣẹ Akọkọ: Ìpóòkù fún Ìtọ́jú Awọ-ara láti ọwọ́ Jason Chan - Offesc Design jẹ́ aṣẹ́gun olókìkí púpọ̀ ti 2024 Àmì-ẹ̀yẹ Irin A' Design Award nínú Ẹ̀ka Ìdíje Àpẹẹrẹ Ìdìpò.
IrinÌdìpò· 2024
Ings Iṣẹ Akọkọ: Ìpóòkù fún Ìtọ́jú Awọ-ara
látọ̀wọ́ Jason Chan - Offesc Design
Oníbàárà: Ings Yingshu Group
Aṣẹ́gun Àmì-ẹ̀yẹ Irin A' Design Award nínú Ẹ̀ka Ìdìpò
Aṣẹ́gun Àmì Ẹ̀yẹ Tí a Jẹ́rìísí
Jẹ́rìísí Ipò Àmì Ẹ̀yẹ fún #152173Àpẹrẹ Náà
Nípa Ings Iṣẹ Akọkọ: Ìpóòkù fún Ìtọ́jú Awọ-ara
Ọ̀rọ̀ Ìwé: Ings jẹ́ ìṣẹ̀dá ìpóòkù tí a ṣe fún ọ̀wọ́ àwọn ọjà ìtọ́jú awọ-ara. Ìṣẹ̀dá náà lo ìrísí bọ́ọ̀lù (bullet) gẹ́gẹ́ bí àpèjúwe fún dídé sí àwọn ìpele awọ-ara tí ó jinlẹ̀. Àwọn ọgbọ́n ẹ̀rọ ilé-iṣẹ́ (architectural techniques) ṣẹ̀dá ìfihàn onípele-púpọ̀ tí ó ṣàfihàn ìmọ̀-ẹ̀rọ amòye ti ami-iṣòwò náà. A ti mú àmì-iṣòwò (logo) ìpilẹ̀ṣẹ̀ rọrùn kí àwọn ẹ̀ka pàtàkì ti ami-iṣòwò náà bàa lè yékooro kọjá ọ̀pọ̀lọpọ̀ irú ọjà. Àwọn àpótí fún fífi ránṣẹ́ tí kò ní pilasitiki, tí wọ́n ní síbà (zippered courier boxes), rọ́pò gọ́mù aláfọwọ́mọ́, bákan náà, bébà oyin (honeycomb paper) tí a fọwọ́ sí FSC ń pèsè ìdáàbò bò fún gbígbọ̀n, àti wẹ́wẹ́ soy sì ń ṣe àtìlẹ́yìn fún jíjẹ́rà.
Ìdánimọ̀ Náà
Nípa Àmì-ẹ̀yẹ Irin A' Design Award
Ings Iṣẹ Akọkọ: Ìpóòkù fún Ìtọ́jú Awọ-ara jẹ́ olùborí Àmì-ẹ̀yẹ Irin A' Design Award, ìdánimọ̀ olókìkí tí a fún àwọn àwòṣe tó dára tí wọ́n pàdé àwọn ohun tí iṣẹ́ àti ilé-iṣẹ́ nílò tí a retí láti ọ̀dọ̀ àwọn ẹ̀dá tí a ṣàwòṣe dáradára. Àwọn olùborí Irin ń fi ìjáfáfá ńlá, ìmọ̀ pàtó gíga, òye ògbóǹtarìgì àti agbára ìṣẹ̀dá àwọn olùṣẹ̀dá wọn hàn. A retí pé Ings Iṣẹ Akọkọ: Ìpóòkù fún Ìtọ́jú Awọ-ara yóò jẹ́ ẹ̀dá tí a kà sí gidigidi, tí a gbóríyìn fún tí a sì nífẹ̀ẹ́, tó wúlò tó sì ní ìmúṣẹ̀dá tuntun. Àwòṣe tó borí Àmì-ẹ̀yẹ Irin A' Design Award yìí ń kó àwọn ọ̀nà tó dára jùlọ ilé-iṣẹ́ jọ, ó sì ní àwọn ànímọ́ ìmọ̀-ẹ̀rọ tó péye tí a so mọ́ ìmọ̀ ṣíṣe àti ẹ̀bùn. A bọ̀wọ̀ fún Ings Iṣẹ Akọkọ: Ìpóòkù fún Ìtọ́jú Awọ-ara nítorí ìfọ̀kànbalẹ̀ rẹ̀, a sì ṣàwòṣe rẹ̀ láti pèsè ìmúdára ìgbésí ayé tó ń ran ayé lọ́wọ́ láti di ibi tó dára jù.
Lẹ́yìn Àpẹrẹ Náà
Àkójọ Ìròyìn
Àwọn ẹ̀tọ́, àwọn ọmọ ẹgbẹ́ àti àlàyé ìmọ̀ ẹ̀rọ tí olùṣàpẹrẹ pèsè.
- Àwọn Ohun Àkànṣe
- INGS is a leading domestic skincare brand that embraces the concepts of self-care, nature, authenticity, and technology. The team conducted research and experienced the entire range of INGS products, actively participating in discussions on ingredients, formulations, and the entire production process. The team's experience with the products and the brand's professionalism exceeded their expectations.
- Ìwọ̀n àti Àpò
- Ings Hyaluronic Acid Moisturizing and Repairing Lotion: 120ml, 48mm*48mm* 155mm, 55.99g
Ings Hyaluronic Acid Moisturizing and Repairing Mask: 28ml, 164mm*165mm 6.36g
Ings Hyaluronic Acid Hydro-Repairing Pre- Essense: 8ml, 30mm*30mm*108mm, 26.92g
Ings Hyaluronic Acid Moisturizing and Repairing Toner: 200ml, 54mm*54mm*178mm, 61.3g
Ings Hyaluronic Acid Intensive Sensitive Tolerance-Extreme Cream: 50g, 71mm* 71mm*56mm, 165.2g
Ings Hyaluronic Acid Pure Facial Cleanser: 120g, 60mm*32mm*172mm, 17.25g - Àwọn Àkọlé
- Love Self, Nature, Real, Science, Technology
- Ìmọ̀-ẹ̀rọ Ìṣelọ́pọ̀
- In terms of materials, we have adopted plastic-free logistics boxes and eliminated the use of adhesive glues. Instead, we use zippered courier boxes. For shock absorption, we use FSC-certified honeycomb paper. The product packaging employs soy ink, which aids in degradation.
- Ìpèníjà Àpèsè
- With a large number of SKUs, it's important to address the issue of varied and chaotic color styles. While designing the products, it is crucial to adhere to the parameters set by national skincare standards and make efforts to utilize environmentally friendly materials that comply with those standards. This ensures that we uphold our commitment to prioritizing sustainable development to the fullest extent possible.
- Ìwádìí
- After studying other skincare brands in the same category, we discovered that many of them tend to focus more on visual appeal and market trends. However, our emphasis lies in presenting the essence of professional technology. Drawing inspiration from our core technology, we have visually highlighted the research and development of our brand's maximum core value. The bullet-shaped design symbolizes direct penetration to the skin's depths, conveying a pictorial metaphor.
- Ìmísí
- The team approached the design from a perspective of professional technology, incorporating the metaphor of a bullet directly reaching the skin's depths. By combining architectural techniques, they created a multidimensional presentation that effectively expresses the professionalism of the brand's exclusive new technologies. The original logo was overly complex and had limited communicative power.
- Àkókò Iṣẹ́ Àkànṣe
- The project started in June 2021 in Shanghai and finished in December 2022 in Shanghai.
- Ìlànà Ìṣiṣẹ́
- The team conducted research and experienced the entire range of INGS products, actively participating in discussions on ingredients, formulations, and the entire production process. The team's experience with the products and the brand's professionalism exceeded their expectations. In the initial stage, the brand's key elements were extracted and simplified, creating a visually appealing presentation that precisely aligns with the brand's core technology.
- Ìfọwọ́sí Àwòrán
- Photographer Ings, shanghai, 2022
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