Iced Hop Gin Ìdìpọ̀ by Michael Held is a highly esteemed winner of the very prestigious 2025 Àmì-ẹ̀yẹ Idẹ A' Design Award in Àpẹẹrẹ Ìdìpò Competition Category.
IdẹÌdìpò· 2025
Iced Hop Gin Ìdìpọ̀
by Michael Held
Client: Michael Held
Àmì-ẹ̀yẹ Idẹ A' Design Award Winner in Ìdìpò Category
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- Verified Award Winner
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The Design
About Iced Hop Gin Ìdìpọ̀
Adùn gin náà, tí a ṣẹ̀dá nípasẹ̀ ìfipọ̀ hop àti mínítì pẹ́pà sínú rẹ̀, farahàn nínú ìdánimọ̀ ríran rẹ̀. Kóónù hop tó dìdì pẹ̀lú òwìwí tó ń bojú wo ń ṣàfihàn ìmọ̀lára tútù àti kíkan ohun mímu náà. A ń rí agbára mínítì náà nínú ìdìpọ̀ òde nípasẹ̀ àwọn àwọ̀ bùlúù àti àwọn òdòdó yìnyín aláṣeyọrí. Àkòrí tútù àti mímọ́ yìí tẹ̀síwájú nínú ìgò gíláàsì yìnyín, níbi tí àmì irin ń mú èrò yìnyín náà di púpọ̀ sí i. A kọ́ àwọn àpẹẹrẹ yìnyín kéékèèké àti àwọn àmì òjò yìnyín sórí ilẹ̀ rẹ̀, èyí ń mú àkòrí tútù náà lágbára. Gbogbo ẹ̀yà ń ṣe àtìlẹ́yìn fún ìwà ìmúlùtútù gin náà.
The Recognition
About the Àmì-ẹ̀yẹ Idẹ A' Design Award
Iced Hop Gin Ìdìpọ̀ jẹ́ olùborí Àmì-ẹ̀yẹ Idẹ A' Design Award, ìdánimọ̀ olókìkí gan-an tí a fún àwọn àwòṣe tó tayọ tí wọ́n yàtọ̀ nípasẹ̀ ìṣẹ̀dá, àrékérekè àti ọgbọ́n inú. Àwọn olùborí Idẹ jẹ́ àwọn ohun èlò tó ní ìjáfáfá gan-an tí wọ́n sì ní ìṣẹ̀dá tó yani lẹ́nu tí wọ́n ń ṣe ẹ̀rí ìrírí gbígbòòrò, ìrònú àti ọgbọ́n àwọn olùṣàwòṣe wọn. A retí pé Iced Hop Gin Ìdìpọ̀ yóò jẹ́ ohun tí a kà sí gidigidi, tí a gbóríyìn fún tí a sì nífẹ̀ẹ́, tó jẹ́ ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun. Àwòṣe tó borí Àmì-ẹ̀yẹ Idẹ A' Design Award yìí ń kó àwọn ọ̀nà tó dára jùlọ nínú iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ jọ, ó sì tayọ nítorí àfiyèsí rẹ̀ sí àwọn àlàyé kékeré. Iced Hop Gin Ìdìpọ̀ ń tẹ́ àwọn ohun tí a nílò lọ́rùn lọ́nà àgbàyanu, ó ń fọwọ́ kan àwọn ìfẹ́ inú, ó ń gbà ọkàn ó sì ń fa ìfẹ́ láti mọ̀ mọ́ra.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The frozen hop cone paired with a mystic owl visually reflects the gin's unique flavor profile, dominated by spicy hops and refreshing peppermint. The coolness of mint shapes the overall impression, mirrored in the outer packaging with cool blue tones and ice flowers. This frosty theme extends to the frosted glass bottle, with a metallic label enhancing the icy feel. The recurring owl emblem adds a sense of freshness and determination, highlighting the gin's direct, strong taste.
- Dimensions & Packaging
- 72 mm x 72 mm x 193 mm
- Tags
- Gin, Infused, iced, owl, hop,
- Production Technology
- In cooperation with the founder, we created the Gin packaging totally from scratch including the material mix. Through these well-chosen and simple materials like the frosted glass and the reflective label the design visually prepares the customer for the upcoming fresh and crisp taste experience.
- Design Challenge
- At first, I experimented with different bottle types i.e. brown beer bottles with crown caps or bow closure. Also, I went for a green color theme for the label with classical Blackletter typography. This has led to, a direction of traditional Franconian craft beer design. The idea of peppermint infusion was not directly visible.
- Research
- Not applicable
- Inspiration
- The packaging is inspired by handcrafted beer using design elements often seen in craft brewing, like the detailed image of a hop cone. This connects to the idea of quality and care in making the product, similar to how craft beers are made. The frosted glass bottle and metallic label add to this handmade feel, showing that the gin, like craft beer, is made with attention to detail and tradition.
- Project Duration
- The project began in November 2023 and was completed in March 2024. The selection of a suitable mix of materials was especially challenging, as the small production volume meant that an attractively priced paper had to be used for the label and outer packaging.
The gin is produced in a small town in Franconian Switzerland and is sold purely locally in the farm store of the small fruit farm. - Operation Flow
- The fine feel of the velvety, smooth bottles with their fine structure is reminiscent of the feathers of an owl. The asymmetrical label design visually highlights the unconventional character.
- Team Members
- Michael Held
- Image Credits
- Images: Photographer tm studios visuelle medien GmbH, 2024.
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