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Kanade Japanese Iṣẹ́ Àkọ́kọ́: Ìdìpọ̀ by Yuko Takagi

Kanade Japanese Iṣẹ́ Àkọ́kọ́: Ìdìpọ̀ by Yuko Takagi is a highly esteemed winner of the very prestigious 2025 Àmì-ẹ̀yẹ Fàdákà A' Design Award in Àpẹẹrẹ Ìdìpò Competition Category.


FàdákàÌdìpò· 2025

Kanade Japanese Iṣẹ́ Àkọ́kọ́: Ìdìpọ̀

by Yuko Takagi

Àmì-ẹ̀yẹ Fàdákà A' Design Award Winner in Ìdìpò Category

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The Design

About Kanade Japanese Iṣẹ́ Àkọ́kọ́: Ìdìpọ̀

Àpẹẹrẹ ìdìpọ̀ fún Kanade, ọtí líkọ́ọ̀ àwọn oníṣẹ́-ọnà Japan tí ó ga lọ́lá, fà láti inú àwọn ẹwà ìbílẹ̀ láti fi ìtọ́wò tí ó dára, tí ó sì jẹ́ ti ẹ̀dá hàn nínú ọjà náà. Nípa ìmọ̀ràn ìṣọ̀kan, àpẹẹrẹ náà lo bébà washi tí a ṣe àkànṣe pẹ̀lú okùn tí ó dán, tí ó ń dá ìyàtọ̀ láàrin ìṣú-ojú àti ìtànṣán díẹ̀díẹ̀ fún ìmọ̀lára tí a lè fọwọ́ kàn, tí ó sì jẹ́ ti oníṣẹ́-ọnà. Àwòrán awọ̀-omi àti ìkọ̀wé ọ̀nà-ọwọ́ ń mú ìṣarà iṣẹ́-ọwọ́ pọ̀ sí i, nígbà tí àwọn lẹ́tà tí a ṣe àkànṣe ń fi ìdánimọ̀ òde-òní tí ó sì tún fìdí múlẹ̀ ní àṣà kún un. Àbájáde rẹ̀ jẹ́ ìdìpọ̀ tí ó so àṣà ìbílẹ̀ àti àwọn èròngbà òde-òní pọ̀ fún ìfẹ́ àgbáyé.

The Recognition

About the Àmì-ẹ̀yẹ Fàdákà A' Design Award

Kanade Japanese Iṣẹ́ Àkọ́kọ́: Ìdìpọ̀ jẹ́ olùborí Àmì-ẹ̀yẹ Fàdákà A' Design Award, ìdánimọ̀ onípọ̀nlé lọ́nà àrà ọ̀tọ̀ tí a fún àwọn àwòṣe ìpele gíga jùlọ tó dára tó sì ń kan ọkàn. Àwọn olùborí Fàdákà jẹ́ àwọn iṣẹ́ tó ń tàn yòò gidigidi tó sì ní ìṣẹ̀dá púpọ̀ tí wọ́n ń ṣàfihàn ìmọ̀ ìjìnlẹ̀, ẹ̀bùn àti ìmọ̀ràn àwọn olùṣàwòṣe wọn. A retí pé Kanade Japanese Iṣẹ́ Àkọ́kọ́: Ìdìpọ̀ yóò jẹ́ iṣẹ́ àgbàyanu, àpẹẹrẹ rere, ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun jinlẹ̀. Àwòṣe tó borí Àmì-ẹ̀yẹ Fàdákà A' Design Award yìí jẹ́ ohun ìmúṣẹ̀dá tó hàn gbangba gidigidi tí a mọrírì tó ń ṣe anfàní tó sì ń tì ààlà iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ síwájú. Kanade Japanese Iṣẹ́ Àkọ́kọ́: Ìdìpọ̀ jẹ́ ẹ̀dá tí ọ̀pọ̀lọpọ̀ ń ṣe ìlara, tó ń jí ìfẹ́ inú, tó ń mú ìmọ̀lára rere wá tó sì ń jí ìyàlẹ́nu àti ìyanu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Kanade embodies Japan's traditional craftsmanship in liqueur-making. Drawing inspiration from Suntory’s renowned whiskey line, it incorporates a Kanji character to align with the House of Suntory aesthetics. Designed for both local and global audiences, Kanade offers a distinctly Japanese appeal with worldwide resonance.
Dimensions & Packaging
700ml
Tags
#packagedesign, #packaging, #branding, #Japanese, #Japan, #liqueur, #alcohol, #drink, #craft, #handcrafted, #natural, #brandidentity
Production Technology
The packaging employs custom washi paper featuring subtle glossy fibers to balance matte softness with refined shine. It includes a handwritten calligraphy logo, a custom typeface, and watercolor paintings representing each flavor. This meticulous approach highlights the artisanal quality and premium positioning of the liqueur.
Design Challenge
Achieving a balance between a distinctly Japanese design and global appeal was challenging. The development of original washi paper that maintained its natural texture during printing required minimal digital intervention. The paper's fine glossy fibers blend a matte texture with subtle shine, enhancing the tactile experience and emphasizing the handcrafted quality.
Research
We conducted field testing in a bar and spoke with bartenders to understand how the bottle’s design impacts usability and perception. Insights from their feedback led to design adjustments for ease of pouring and tactile elements, ensuring a balance between aesthetic appeal and functionality for both bartenders and consumers.
Inspiration
The inspiration came directly from experiencing the liqueur itself. Its delicate, natural taste evoked imagery of soft, flowing watercolors—an artistic representation of Japanese subtlety and harmony. This led to a design that visually reflects the product’s smooth, sophisticated flavor using handcrafted textures and organic elements.
Project Duration
1 year, Tokyo
Operation Flow
Consumed neat, on the rocks, or in cocktails.
Patents
Yuko Takagi
Image Credits
Yuko Takagi

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