Chinatown Rebranding Idanimọ Ami-Isowo, Póòsítà by Zifei Ding is a highly esteemed winner of the very prestigious 2025 Àmì-ẹ̀yẹ Idẹ A' Design Award in Àpẹẹrẹ Àwòrán, Àpèjúwe àti Ìbánisọ̀rọ̀ Ojú-Ìwòran Competition Category.
IdẹÀwòrán· 2025
Chinatown Rebranding Idanimọ Ami-Isowo, Póòsítà
by Zifei Ding
Àmì-ẹ̀yẹ Idẹ A' Design Award Winner in Àwòrán Category
Verified Award Winner
Verify Award Status for #168659The Design
About Chinatown Rebranding Idanimọ Ami-Isowo, Póòsítà
Ìtúnṣe Ami-Isowo Chinatown jẹ́ iṣẹ́ akanṣe idanimọ oju-iwoye àti póòsítà tí a ṣẹ̀dá fún agbègbè Chinatown ní Los Angeles, California. Ètò oju-iwoye tuntun yìí ṣàpẹẹrẹ ogún àṣà ìbílẹ̀ agbègbè náà. Àwọn ẹ̀yà ìṣẹ̀dá ń so ìjẹ́pàtàkì ìtàn ti Chinatown àtijọ́ pọ̀ mọ́ ìmúdójúiwọ̀n àti ìsọjí ti pátíò tuntun náà. Àwọn àwòrán náà ń fi bí àṣà Ṣáínà àti Amẹ́ríkà ṣe da ọ̀kan hàn, wọ́n sì ń ṣàfihàn idanimọ agbègbè náà. Póòsítà kọ̀ọ̀kan ní won ìwọ̀n 24 sí 36 inch. A parí iṣẹ́ akanṣe yìí ní 2023, ó sì tẹ̀lé ìwádìí lórí ìṣọ̀kan àwọn àṣà Éṣíà àti Àríwá Amẹ́ríkà.
The Recognition
About the Àmì-ẹ̀yẹ Idẹ A' Design Award
Chinatown Rebranding Idanimọ Ami-Isowo, Póòsítà jẹ́ olùborí Àmì-ẹ̀yẹ Idẹ A' Design Award, ìdánimọ̀ olókìkí gan-an tí a fún àwọn àwòṣe tó tayọ tí wọ́n yàtọ̀ nípasẹ̀ ìṣẹ̀dá, àrékérekè àti ọgbọ́n inú. Àwọn olùborí Idẹ jẹ́ àwọn ohun èlò tó ní ìjáfáfá gan-an tí wọ́n sì ní ìṣẹ̀dá tó yani lẹ́nu tí wọ́n ń ṣe ẹ̀rí ìrírí gbígbòòrò, ìrònú àti ọgbọ́n àwọn olùṣàwòṣe wọn. A retí pé Chinatown Rebranding Idanimọ Ami-Isowo, Póòsítà yóò jẹ́ ohun tí a kà sí gidigidi, tí a gbóríyìn fún tí a sì nífẹ̀ẹ́, tó jẹ́ ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun. Àwòṣe tó borí Àmì-ẹ̀yẹ Idẹ A' Design Award yìí ń kó àwọn ọ̀nà tó dára jùlọ nínú iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ jọ, ó sì tayọ nítorí àfiyèsí rẹ̀ sí àwọn àlàyé kékeré. Chinatown Rebranding Idanimọ Ami-Isowo, Póòsítà ń tẹ́ àwọn ohun tí a nílò lọ́rùn lọ́nà àgbàyanu, ó ń fọwọ́ kan àwọn ìfẹ́ inú, ó ń gbà ọkàn ó sì ń fa ìfẹ́ láti mọ̀ mọ́ra.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The new visual system for LA Chinatown should effectively represent and celebrate the cultural heritage of Chinatown Los Angeles. Design elements should bridge the old Chinatown's historical significance while embracing the new plaza's modernity and revitalization.
Designer wants to celebrate the rich cultural heritage of Chinatown and its integration into the larger fabric of Los Angeles. - Dimensions & Packaging
- 24*36inch
- Tags
- Poster
- Production Technology
- Poster and Rebranding
- Design Challenge
- Link culture and history of Chinese in North America
- Research
- Considering the cultural and historical particularities of Chinatown, the designer conducted extensive research, including the integration of Asian and North American cultures. The updated visual display format showcases the value of the new generation of Chinese communities.
- Inspiration
- Designer wants to celebrate the rich cultural heritage of Chinatown and its integration into the larger fabric of Los Angeles. Create graphics that showcase the fusion of Chinese and American cultures, highlighting the neighborhood's unique identity.
- Project Duration
- 2023 ， CA，USA
- Operation Flow
- Graphic design, visual design
- Patents
- Zifei Ding
- Team Members
- Zifei Ding
- Image Credits
- Zifei Ding
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