1001 Nights Iṣẹ Akọkọ: Ìdìmọ́ Èso láti ọwọ́ Mahsa Mohammadzadeh jẹ́ aṣẹ́gun olókìkí púpọ̀ ti 2025 Àmì-ẹ̀yẹ Irin A' Design Award nínú Ẹ̀ka Ìdíje Àpẹẹrẹ Ìdìpò.
IrinÌdìpò· 2025
1001 Nights Iṣẹ Akọkọ: Ìdìmọ́ Èso
látọ̀wọ́ Mahsa Mohammadzadeh
Oníbàárà: Dastan Nuts
Aṣẹ́gun Àmì-ẹ̀yẹ Irin A' Design Award nínú Ẹ̀ka Ìdìpò
Aṣẹ́gun Àmì Ẹ̀yẹ Tí a Jẹ́rìísí
Jẹ́rìísí Ipò Àmì Ẹ̀yẹ fún #170260Àpẹrẹ Náà
Nípa 1001 Nights Iṣẹ Akọkọ: Ìdìmọ́ Èso
Ọ̀rọ̀ Ìwé: 1001 Nights jẹ́ ìdáwọ́lé ìdìmọ́ tí ó ní ìrísí ìyí (cylindrical) fún èso. Àwòrán náà mú ìmísí láti inú ìtàn One Thousand and One Nights, ó sì kó ìyaworan ọwọ́ àti ìyaworan dígítà pọ̀. A ṣe àpótí náà láti inú bébà tí a tún lò, pẹ̀lú ìlà inú tí ó jẹ́ ààbò oúnjẹ. A tẹ ẹ̀gbẹ́ àpótí náà pẹ̀lú ọ̀nà offset àti ìlàmínéèṣọ̀n aláìdán (matte), a sì ṣe àwọn apá kan pẹ̀lú fóìlì wúrà tàbí fóìlì fàdákà. A gbé àmì-àpẹẹrẹ (logo) ilé-iṣẹ́ náà kalẹ̀ lórí ìbòrí àpótí náà ní ọ̀nà ìtẹ̀jáde gbígbóná. Ìbòrí telescopic náà ṣí àti tì pẹ̀lú ìrọ̀rùn, ó sì dá àídánímọ̀ tí ó ní ààbò dájú. Ìbòrí náà tún ń ṣiṣẹ́ gẹ́gẹ́ bí abọ̀ fún èso àti gẹ́gẹ́ bí àpótí fún àwọn ìkarahun.
Ìdánimọ̀ Náà
Nípa Àmì-ẹ̀yẹ Irin A' Design Award
1001 Nights Iṣẹ Akọkọ: Ìdìmọ́ Èso jẹ́ olùborí Àmì-ẹ̀yẹ Irin A' Design Award, ìdánimọ̀ olókìkí tí a fún àwọn àwòṣe tó dára tí wọ́n pàdé àwọn ohun tí iṣẹ́ àti ilé-iṣẹ́ nílò tí a retí láti ọ̀dọ̀ àwọn ẹ̀dá tí a ṣàwòṣe dáradára. Àwọn olùborí Irin ń fi ìjáfáfá ńlá, ìmọ̀ pàtó gíga, òye ògbóǹtarìgì àti agbára ìṣẹ̀dá àwọn olùṣẹ̀dá wọn hàn. A retí pé 1001 Nights Iṣẹ Akọkọ: Ìdìmọ́ Èso yóò jẹ́ ẹ̀dá tí a kà sí gidigidi, tí a gbóríyìn fún tí a sì nífẹ̀ẹ́, tó wúlò tó sì ní ìmúṣẹ̀dá tuntun. Àwòṣe tó borí Àmì-ẹ̀yẹ Irin A' Design Award yìí ń kó àwọn ọ̀nà tó dára jùlọ ilé-iṣẹ́ jọ, ó sì ní àwọn ànímọ́ ìmọ̀-ẹ̀rọ tó péye tí a so mọ́ ìmọ̀ ṣíṣe àti ẹ̀bùn. A bọ̀wọ̀ fún 1001 Nights Iṣẹ Akọkọ: Ìdìmọ́ Èso nítorí ìfọ̀kànbalẹ̀ rẹ̀, a sì ṣàwòṣe rẹ̀ láti pèsè ìmúdára ìgbésí ayé tó ń ran ayé lọ́wọ́ láti di ibi tó dára jù.
Lẹ́yìn Àpẹrẹ Náà
Àkójọ Ìròyìn
Àwọn ẹ̀tọ́, àwọn ọmọ ẹgbẹ́ àti àlàyé ìmọ̀ ẹ̀rọ tí olùṣàpẹrẹ pèsè.
- Àwọn Ohun Àkànṣe
- This nut packaging design is inspired by the tales of One Thousand and One Nights, combining hand-drawn and digital illustrations to create a precise and artistic result. The graphic design on the can reflects traditional craftsmanship and is carried out with care and attention to detail. One of the main challenges in production was using recycled cardboard, ensuring both hygiene standards and environmental sustainability. The cylinder was designed and crafted first, followed by the careful application of the label. To enhance the visual appeal, a thoughtful blend of light and dark colors was used, and the logo was engraved on the can lid. Sections of the design are delicately gold-foiled and silver-foiled. Additionally, the lid serves a dual purpose, acting as both a shell collector and a serving bowl, enhancing both functionality and aesthetics.
- Ìwọ̀n àti Àpò
- The Packaging Is A Cylindrical Design Chosen Based On Product Weight And User Preferences With A Top-Opening Lid Similar To A Telescope. Dimensions: Height 160mm Diameter 100mm; Lid Height 30mm Diameter 100mm. Made From Recycled Paper With A Food-Grade Inner Lining Approved By Health Authorities. The Brand Logo Is Embossed On The Lid. The Body Features Offset Printing On Glossy Paper With A Matte Lamination Accented With Gold Foil On The White Box And Silver Foil On The Dark Box.
- Àwọn Àkọlé
- Illustration, Story, Packaging, One Thousand and One Nights, Design, Nuts
- Ìmọ̀-ẹ̀rọ Ìṣelọ́pọ̀
- The Packaging Design Incorporates Illustration An Ancient Iranian Technique. The Artwork Was Hand-Drawn Multiple Times Refined And Then Digitally Colored. To Preserve Brand Identity Scheherazade The Storyteller Is Fused With The Dastan Parrot Logo Riding The Royal Wheel To Narrate The Tale. To Enhance Visual Appeal And Value Selective Gold Foiling Has Been Applied And The Production Process Was Carried Out In Multiple Stages.
- Ìpèníjà Àpèsè
- The biggest challenge was finding a company capable of producing cylindrical packaging that met environmental standards. Efforts were made to ensure the use of suitable materials. Additionally, due to the lack of facilities for direct printing on cylindrical cans, the design was first printed using offset printing and then applied to the cans. This process added complexity and refinement, requiring meticulous attention to production details and design precision, which was successfully achieved.
- Ìwádìí
- The role of graphic design in packaging is essential. Illustration, as an engaging tool, conveys rich cultural stories. By incorporating the tales of One Thousand and One Nights into the packaging, we not only preserve Iranian culture but also establish an emotional connection between the product and the consumer. This technique elevates packaging to an art form, setting the product apart in the market and offering customers a cultural and intellectual experience.
- Ìmísí
- We Come Together In Joyful Moments Sharing Stories And Memories. Iran’s Rich Culture And Literature Are Deeply Rooted In Storytelling Making It A Valuable Element For A Brand Like Dastan Meaning Story In Persian Especially In The Nut Industry. A Thoughtfully Designed Functional Package Not Only Enhances The Customer Experience But Also Encourages Reuse Rather Than Disposal. This Approach Promotes Sustainability Reduces Waste And Strengthens The Brand’s Cultural And Environmental Values.
- Àkókò Iṣẹ́ Àkànṣe
- The research phase for selecting the box began in October 2023, with two months dedicated to reading the stories of One Thousand and One Nights. Following the research, illustrations were created, inspired by the tales. The project started in January 2024, was completed in July 2024, and became available for purchase in stores in September 2025.
- Ìlànà Ìṣiṣẹ́
- The packaging features a telescopic lid that opens and closes effortlessly, ensuring a secure seal once closed. The lid serves both as a bowl for serving nuts and a container for collecting shells and waste. Made from recycled paper with a food-safe inner lining, the design guarantees product freshness. The ergonomic and practical design enhances the user experience, while offset printing with matte lamination and gold foiling elevates the product's visual appeal and value.
- Àwọn Ọmọ Ẹgbẹ́
- Creative Director, Designer and Illustration: Mahsa Mohammadzadeh
- Ìfọwọ́sí Àwòrán
- Image #1: Illustrator Mahsa Mohammadzadeh, Creative Director Mahsa Mohammadzadeh, 3D Artist Mohammad Mohammadzadeh
Image #2: Illustrator Mahsa Mohammadzadeh, Creative Director Mahsa Mohammadzadeh, 3D Artist Mohammad Mohammadzadeh
Image #3: Illustrator Mahsa Mohammadzadeh, Creative Director Mahsa Mohammadzadeh, 3D Artist Mohammad Mohammadzadeh
Image #4: Illustrator Mahsa Mohammadzadeh, Creative Director Mahsa Mohammadzadeh, Photography Mohammad Mohammadzadeh
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