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Woosmell Àpótí Ìkójọpọ̀ Òórùn Dídùn by Sun Wang and Sun Xi

Woosmell Àpótí Ìkójọpọ̀ Òórùn Dídùn by Sun Wang and Sun Xi is a highly esteemed winner of the very prestigious 2025 Àmì-ẹ̀yẹ Fàdákà A' Design Award in Àpẹẹrẹ Ìdìpò Competition Category.


FàdákàÌdìpò· 2025

Woosmell Àpótí Ìkójọpọ̀ Òórùn Dídùn

by Sun Wang and Sun Xi

Client: WooSmell

Àmì-ẹ̀yẹ Fàdákà A' Design Award Winner in Ìdìpò Category

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Colors

The Design

About Woosmell Àpótí Ìkójọpọ̀ Òórùn Dídùn

Woosmell jẹ́ àgbékalẹ̀ àpótí ìkójọpọ̀ tí a lè tún lò tí a ṣẹ̀dá fún àmì ọjà òórùn dídùn kan. Àpò tí ó wà lóde ni a ṣe ní ìrísí àpò oúnjẹ ọ̀sán, a sì fi Tyvek ṣe é, ìyẹn ni bébà aláròpọ̀ tí ó lágbára. A lè gbé àpò náà káàkiri gẹ́gẹ́ bí ohun ẹ̀ṣọ́ ojoojúmọ́ lẹ́yìn tí a bá ti ṣí ọjà náà, nítorí náà a kò ní ju àpótí ìkójọpọ̀ náà nù. Ọ̀kọ̀ọ̀kan nínú àwọn ìdìpọ̀ náà ní bọ́ọ̀lù ìtànká òórùn tí a fi kọ́ọ̀kì ṣe, tí a so mọ́ ọrùn ìgò òórùn dídùn náà. Òwú tí ó wà nínú bọ́ọ̀lù kọ́ọ̀kì náà máa ń fa omi náà, ó sì máa ń tú òórùn dídùn fẹ́lẹ́fẹ́lẹ́ jáde láìsí iná. Àgbékalẹ̀ yìí so òórùn dídùn pọ̀ mọ́ ìlò ojoojúmọ́ tí ó wúlò.

The Recognition

About the Àmì-ẹ̀yẹ Fàdákà A' Design Award

Woosmell Àpótí Ìkójọpọ̀ Òórùn Dídùn jẹ́ olùborí Àmì-ẹ̀yẹ Fàdákà A' Design Award, ìdánimọ̀ onípọ̀nlé lọ́nà àrà ọ̀tọ̀ tí a fún àwọn àwòṣe ìpele gíga jùlọ tó dára tó sì ń kan ọkàn. Àwọn olùborí Fàdákà jẹ́ àwọn iṣẹ́ tó ń tàn yòò gidigidi tó sì ní ìṣẹ̀dá púpọ̀ tí wọ́n ń ṣàfihàn ìmọ̀ ìjìnlẹ̀, ẹ̀bùn àti ìmọ̀ràn àwọn olùṣàwòṣe wọn. A retí pé Woosmell Àpótí Ìkójọpọ̀ Òórùn Dídùn yóò jẹ́ iṣẹ́ àgbàyanu, àpẹẹrẹ rere, ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun jinlẹ̀. Àwòṣe tó borí Àmì-ẹ̀yẹ Fàdákà A' Design Award yìí jẹ́ ohun ìmúṣẹ̀dá tó hàn gbangba gidigidi tí a mọrírì tó ń ṣe anfàní tó sì ń tì ààlà iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ síwájú. Woosmell Àpótí Ìkójọpọ̀ Òórùn Dídùn jẹ́ ẹ̀dá tí ọ̀pọ̀lọpọ̀ ń ṣe ìlara, tó ń jí ìfẹ́ inú, tó ń mú ìmọ̀lára rere wá tó sì ń jí ìyàlẹ́nu àti ìyanu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Scent is intangible and elusive, but WooSmell encapsulates it with the innovative design concept of "packaging aroma." This abstract element is cleverly enclosed in portable, lunch-bag-style packaging. As a fragrance brand focused on olfactory design, we delicately preserve aromas within these unique bags, presenting them as a distinctive gift for scent enthusiasts who cherish the art of fragrance.
Dimensions & Packaging
Outer packaging bag (the small size):22X27X10mm;Outer packaging bag (the large size):31x29.5x10mm;
Tags
Fragrance, Sustainable, packaging design
Production Technology
Using Tyvek paper as the outer packaging material;The use of cork materials instead of traditional wood or fiber materials as aromatherapy diffuser
Design Challenge
In conventional packaging design, the purpose is often fulfilled the moment consumers unwrap the product, after which the packaging becomes disposable or obsolete. To transform this paradigm, we have reengineered packaging using ultra-durable Tyvek® material - an eco-conscious synthetic paper developed by DuPont. This innovative approach allows our premium packaging to transition from protective casing to a reusable lifestyle accessory, seamlessly integrating sustainability with contemporary aesthetics in daily use.
Inspiration
In traditional packaging, the purpose is often fulfilled the moment the consumer opens it, after which it is discarded or left unused. To address this issue, we have redefined packaging as a fashionable accessory, imbuing it with functionality and practicality to seamlessly integrate into daily life.
Project Duration
The design project officially commenced in October 2024 and has been ongoing to date. In March 2025, it received both the MUSE Design Awards Gold Award and the French Design Award Gold Prize. Subsequently, in April 2025, the project was honored with the Red Dot Product Design Award.
Operation Flow
Usage Instructions for the Flameless Fragrance Diffuser: Attach the included cork diffuser ball to the neck of the fragrance bottle. The fragrance liquid is transferred through the built-in cotton wick inside the cork diffuser ball, which will then continuously release a gentle fragrance over time.
Team Members
Sun Wang
Sun Xi

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