Idẹ Àwòrán · 2026
Intelligent Creativity Forum Ìdánimọ̀ Ojúran
by Yuxin Feng
- Àmì-ẹ̀yẹ Idẹ A' Design Award 2026 in Àwòrán
- CLIENT: Nanjing University of Finance & Economics, School of Art & Design
- Estimated Number of Design Views: 7,398
- Verification code 1C52A51ED6 · Verify this award
Colors
About Intelligent Creativity Forum Ìdánimọ̀ Ojúran
Àpérò Ìṣẹ̀dá Onílàákàyè jẹ́ ìdánimọ̀ ojúran tí a ṣẹ̀dá fún ilé-ẹ̀kọ́ iṣẹ́ ọnà àti ìṣàpẹẹrẹ. A kọ́ ìdánimọ̀ náà láti inú àwọn lẹ́tà D àti I, tí a tú ká tí a sì tún papọ̀ sínú ìrísí jiọmẹ́tírì alágbára. Àwọn ẹ̀yà ara rẹ̀ ni a tò lọ́nà ìdàkọ̀rọ̀ lẹ́gbẹ̀ẹ́ ìlà ìgun ọgọ́ta-ó-dín-mẹ́ẹ̀ẹ́dógún, ní ìbámu pẹ̀lú ìlànà àwòrán ilé alásọtẹ́lẹ̀ ìwọ̀n. Ìtòlẹ́sẹẹsẹ ìpele náà ṣẹ̀dá ìbáṣepọ̀ onígun mẹ́ta láàrin kíkún àti òfìfo. Ìgbékalẹ̀ aláìdọ́gba náà tọ́ka sí ìsopọ̀ ọgbọ́n díjítà àti ìrònú ìṣẹ̀dá. Gíríìdì aládàkọ ń jẹ́ kí ètò náà wà ní ìṣọ̀kan, a sì ń lo iṣẹ́ ọnà fẹ́ktọ̀ náà sórí àwọn ìwé àṣẹ ìwọlé, àmì ẹ̀yẹ, síliki gèlè àti àwọn ìwé àkọsílẹ̀.
About the Àmì-ẹ̀yẹ Idẹ A' Design Award
Intelligent Creativity Forum Ìdánimọ̀ Ojúran jẹ́ olùborí Àmì-ẹ̀yẹ Idẹ A' Design Award, ìdánimọ̀ olókìkí gan-an tí a fún àwọn àwòṣe tó tayọ tí wọ́n yàtọ̀ nípasẹ̀ ìṣẹ̀dá, àrékérekè àti ọgbọ́n inú. Àwọn olùborí Idẹ jẹ́ àwọn ohun èlò tó ní ìjáfáfá gan-an tí wọ́n sì ní ìṣẹ̀dá tó yani lẹ́nu tí wọ́n ń ṣe ẹ̀rí ìrírí gbígbòòrò, ìrònú àti ọgbọ́n àwọn olùṣàwòṣe wọn. A retí pé Intelligent Creativity Forum Ìdánimọ̀ Ojúran yóò jẹ́ ohun tí a kà sí gidigidi, tí a gbóríyìn fún tí a sì nífẹ̀ẹ́, tó jẹ́ ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun. Àwòṣe tó borí Àmì-ẹ̀yẹ Idẹ A' Design Award yìí ń kó àwọn ọ̀nà tó dára jùlọ nínú iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ jọ, ó sì tayọ nítorí àfiyèsí rẹ̀ sí àwọn àlàyé kékeré. Intelligent Creativity Forum Ìdánimọ̀ Ojúran ń tẹ́ àwọn ohun tí a nílò lọ́rùn lọ́nà àgbàyanu, ó ń fọwọ́ kan àwọn ìfẹ́ inú, ó ń gbà ọkàn ó sì ń fa ìfẹ́ láti mọ̀ mọ́ra.
Press Kit
- Unique Properties
- Centered on the initials "D" and "I", this design constructs a dynamic geometric form through deconstruction and recombination. The unique 45-degree staggered layering creates a 3D interplay of positive and negative space. Transcending standard letterforms, this asymmetrical structure serves as a powerful metaphor for the innovative fusion of digital intelligence and creative thinking.
- Dimensions & Packaging
- The visual system are designed in vector format to make it suitable for different sizes of digital and printed media.
- Tags
- Digital、Intelligence、Creativity、Visual identity
- Production Technology
- Graphics are adapted in various scenarios, such as work passes, badges, silk scarves, notebooks, etc. The process involves foil gold, silk, UV printing, etc.
- Design Challenge
- Internal Challenge: The primary obstacle was balancing abstract symbolism with legibility. We needed to visualize the weight of "New Quality Productive Forces" without using generic tech clichés, ensuring the deconstructed "D" and "I" remained recognizable.
External Challenge: Technically, the 45-degree isometric geometry posed alignment issues. Achieving a seamless interplay of solid and void required complex optical corrections. We overcame this by developing a rigorous modular grid, ensuring the "dynamic instability" remained structurally coherent across all media scales. - Research
- We conducted qualitative visual research to redefine "Digital Intelligence." Analyzing global tech trends, we found traditional typography lacked dynamism. Using morphological analysis and digital prototyping tools, we tested various modular structures. Results indicated that static forms failed to convey "fusion," whereas a 45-degree staggered system created unique 3D depth. The key insight is that controlled instability generates visual attention. This identity effectively differentiates the brand in the commercial market, communicating complex innovation through simple, memorable geometry.
- Inspiration
- Driven by the blurring lines between the digital and physical, we aimed to transcend static forms. The design draws from architectural isometry, using a 45-degree axis to represent innovation. Our goal was to visualize "New Quality Productive Forces" through a dynamic balance of solid and void, turning abstract code into a living structure.
- Project Duration
- The project starts in July 2024 and ends in August 2024 in Nanjing, China
- Operation Flow
- Think of this logo as a dynamic structure rather than a static image. It operates by slicing the letters "D" and "I" into modules. The transformation occurs along a 45-degree axis, where parts slide and overlap like a precise puzzle. Keyframes capture the shift from flat shapes to a 3D illusion of depth. This interaction visualizes the "fusion" of data and creativity. It offers superior performance because its flexible, modular nature adapts perfectly to both digital screens and physical prints.
- Image Credits
- Yuxin Feng，2024
