Tfboys Ìṣàpẹẹrẹ Àmì Ilé-iṣẹ́ by Baohua Xie - Beyond Design Co., Ltd is a highly esteemed winner of the very prestigious 2017 Àmì-ẹ̀yẹ Fàdákà A' Design Award in Àpẹẹrẹ Àwòrán, Àpèjúwe àti Ìbánisọ̀rọ̀ Ojú-Ìwòran Competition Category.
FàdákàÀwòrán· 2017
Tfboys Ìṣàpẹẹrẹ Àmì Ilé-iṣẹ́
by Baohua Xie - Beyond Design Co., Ltd
Client: Time Fengjun Entertainment
Àmì-ẹ̀yẹ Fàdákà A' Design Award Winner in Àwòrán Category
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The Design
About Tfboys Ìṣàpẹẹrẹ Àmì Ilé-iṣẹ́
Tfboys jẹ́ àmì ilé-iṣẹ́ tí a ṣe fún ẹgbẹ́ olórin ọ̀dọ́ ará Ṣáínà tí ó ní ọ̀mọ̀wé mẹ́ta, tí a tún mọ̀ sí The Fighting Boys. Àwọn lẹ́tà T, F àti B ni a so pọ̀ láti fi ṣe onígun mẹ́ta líle tí a yà pẹ̀lú ìlà kan tí kò dá dúró. Onígun mẹ́ta náà dúró fún okun, ìdàgbàsókè àti ààbò, ó sì fi àwòrán rere àti akíkanjú ẹgbẹ́ náà hàn. Àpẹẹrẹ bí ilé gogoro kan fún àmì náà ní ìwà pàtàkì. Ìṣàpẹẹrẹ náà rọrùn, ó jẹ́ ti òde-òní, ó sì rọrùn láti yé àwọn olùgbọ́ láti gbogbo àgbáyé. A tún ṣe àmì náà pẹ̀lú irin tí kò le ṣ̀ílẹ̀ (stainless steel).
The Recognition
About the Àmì-ẹ̀yẹ Fàdákà A' Design Award
Tfboys Ìṣàpẹẹrẹ Àmì Ilé-iṣẹ́ jẹ́ olùborí Àmì-ẹ̀yẹ Fàdákà A' Design Award, ìdánimọ̀ onípọ̀nlé lọ́nà àrà ọ̀tọ̀ tí a fún àwọn àwòṣe ìpele gíga jùlọ tó dára tó sì ń kan ọkàn. Àwọn olùborí Fàdákà jẹ́ àwọn iṣẹ́ tó ń tàn yòò gidigidi tó sì ní ìṣẹ̀dá púpọ̀ tí wọ́n ń ṣàfihàn ìmọ̀ ìjìnlẹ̀, ẹ̀bùn àti ìmọ̀ràn àwọn olùṣàwòṣe wọn. A retí pé Tfboys Ìṣàpẹẹrẹ Àmì Ilé-iṣẹ́ yóò jẹ́ iṣẹ́ àgbàyanu, àpẹẹrẹ rere, ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun jinlẹ̀. Àwòṣe tó borí Àmì-ẹ̀yẹ Fàdákà A' Design Award yìí jẹ́ ohun ìmúṣẹ̀dá tó hàn gbangba gidigidi tí a mọrírì tó ń ṣe anfàní tó sì ń tì ààlà iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ síwájú. Tfboys Ìṣàpẹẹrẹ Àmì Ilé-iṣẹ́ jẹ́ ẹ̀dá tí ọ̀pọ̀lọpọ̀ ń ṣe ìlara, tó ń jí ìfẹ́ inú, tó ń mú ìmọ̀lára rere wá tó sì ń jí ìyàlẹ́nu àti ìyanu.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- TF boys is a popular Idol combination, makes up by three young boys , known as the THE FIGHTING BOYS. T, F, B constitute a solid Triangle, give strength, growth and guard. This logo was done in one stroke.
- Dimensions & Packaging
- T, F, B constitute a solid Triangle, give strength, growth and guard. This logo was done in one stroke.
- Tags
- stars , Logo , design , brand , TFB
- Production Technology
- stainless steel Metal Material
- Design Challenge
- This project commands the attention of China and it have to meet a lot of people's requirements. We communicated the ideas back and forth. we felt great challenge because of it's extensive audiences and strong influence at home and abroad,it needs a simple,modern,international,comprehensible design.
- Research
- At the beginning we felt great challenge because of it's extensive audiences and strong influence at home and abroad,it needs a simple,modern,international,comprehensible design.We use triangle to symbolize the three boys' positive,motivate and brave image.The triangle integrated T F B the three letters very well,the design keeps consistent with the brand conception.There are ten thousands of triangles in the world,we choosed the special tower shape to reveal its unique character in more personalized way with elaborate fond,oblique angle processing,logo angles constant.
- Inspiration
- This logo designes for a popular Chinese idol group consisting of three young boys,named THE FIGHTING BOYS.It needs a simple,modern,international,comprehensible design.We use triangle to symbolize the three boys' positive,motivate and brave image.The triangle integrated T F B the three letters ,the design keeps consistent with the brand conception.We choosed the special tower shape to reveal its unique character in more personalized way with elaborate fond,logo angles constant.
- Project Duration
- The project started in April 2016 in Chengdu and finished in August 2016 in Beijing, and was exhibited in gymnasium in August 6 2016.
- Operation Flow
- The logo be designed by Xie Baohua,it took him around 4 months to hammer out.The logo be released on Aug 6,2016 in Beijing and get over 200 million online reviewers which gains good social response.
- Patents
- Copyright are retained by TF company and their relevant products sell well.
- Team Members
- Beyond Design
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