Idẹ Àwòrán · 2017
DuePiùTre – Più Che Hamburger Idanimo Wiwo
- Àmì-ẹ̀yẹ Idẹ A' Design Award 2017 in Àwòrán
- CLIENT: Ferrariodesign
- Estimated Number of Design Views: 15,750
- Verification code 0341B578BE · Verify this award
Colors
About DuePiùTre – Più Che Hamburger Idanimo Wiwo
DuePiùTre jẹ ẹbun bistrot kekere kan Kii ṣe Hamburgers nikan, ṣugbọn tun pastrami ati ọti le adie, gbogbo rẹ tun ṣabẹwo pẹlu awọn ọja Itali tuntun ati tootọ. A yan bulldog nitori lakoko Ogun Agbaye akọkọ o jẹ mascot ti Ọgagun Amẹrika, ati nitori pe o jẹ aja ọsin ti ọkan ninu awọn alabaṣiṣẹpọ bistrot. Lati sanpada fun orukọ ti a ṣẹda ti aaye naa, apẹrẹ naa pẹlu ijanilaya Oluwanje fun bulldog ati isanwo ti o gbiyanju lati sọ imọran ti idasile ti n pese ounjẹ ni ọna taara diẹ sii.
About the Àmì-ẹ̀yẹ Idẹ A' Design Award
DuePiùTre – Più Che Hamburger Idanimo Wiwo jẹ́ olùborí Àmì-ẹ̀yẹ Idẹ A' Design Award, ìdánimọ̀ olókìkí gan-an tí a fún àwọn àwòṣe tó tayọ tí wọ́n yàtọ̀ nípasẹ̀ ìṣẹ̀dá, àrékérekè àti ọgbọ́n inú. Àwọn olùborí Idẹ jẹ́ àwọn ohun èlò tó ní ìjáfáfá gan-an tí wọ́n sì ní ìṣẹ̀dá tó yani lẹ́nu tí wọ́n ń ṣe ẹ̀rí ìrírí gbígbòòrò, ìrònú àti ọgbọ́n àwọn olùṣàwòṣe wọn. A retí pé DuePiùTre – Più Che Hamburger Idanimo Wiwo yóò jẹ́ ohun tí a kà sí gidigidi, tí a gbóríyìn fún tí a sì nífẹ̀ẹ́, tó jẹ́ ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun. Àwòṣe tó borí Àmì-ẹ̀yẹ Idẹ A' Design Award yìí ń kó àwọn ọ̀nà tó dára jùlọ nínú iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ jọ, ó sì tayọ nítorí àfiyèsí rẹ̀ sí àwọn àlàyé kékeré. DuePiùTre – Più Che Hamburger Idanimo Wiwo ń tẹ́ àwọn ohun tí a nílò lọ́rùn lọ́nà àgbàyanu, ó ń fọwọ́ kan àwọn ìfẹ́ inú, ó ń gbà ọkàn ó sì ń fa ìfẹ́ láti mọ̀ mọ́ra.
Press Kit
- Unique Properties
- DuePiuTre is a small bistrot based on the idea of proposing not just hamburgers, but also pastrami and beer can chicken all revisited and spiced up with fresh and genuine Italian products. The choice of the bulldog was made both because it had been the mascot of the United States Navy, and because it is the dog owned by one of the partners. The project was handled at 360 degrees, from the brand to the signage, from the website to social networks, from the wallpaper to the decor of the interior.
- Tags
- Logo, Brand, Brand identity, Digital, Exhibition, Social media, Sign, Promotion
- Production Technology
- The bistrot mood is based on the concept of healthy and environmentally friendly food, so we tried to use natural materials such as wood, iron, paper and recycled cardboard.
- Design Challenge
- The hardest thing was to find a solution to the flowers in the vases because there was little light and they all dried out. Finally, we created photographic postcards of flowers and applied them to the sticks we then planted in the clay pots: the result was an innovative garden.
- Inspiration
- A reliable and easy dog, which, however has a well defined personality, all of which perfectly reflects the values of the bistrot. Both the name and the symbol did not convey the idea of food, so by means of the chef's hat and pay off it was possible to highlight what the restaurant really offers: more than hamburgers with an Italian taste. Yellow is the color of the sun, of joy, of dynamism and creativity, of wisdom and of the word. Yellow and black are the most powerful combination.
- Project Duration
- The project started in April 2015 in Milano and is going on now concerning social and communication
- Image Credits
- Fotoforma
