Zhang Jian-Must, Jiachun Zhou and Yiting Liu 的作品 Seasoning Series Design 调味品包装

设计师 Zhang Jian-Must, Jiachun Zhou and Yiting Liu 的作品 Seasoning Series Design 调味品包装荣获了极具声望的 2020 A' Design Award 铁奖，竞赛类别为包装设计。

铁包装· 2020

Seasoning Series Design 调味品包装

设计师： Zhang Jian-Must, Jiachun Zhou and Yiting Liu

包装类别A' Design Award 铁奖获奖者

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已验证的获奖者

验证 #102280 的获奖状态

在A' Design Award上查看新闻稿获奖徽章

色彩

设计作品

关于 Seasoning Series Design 调味品包装

调味品系列设计是一套涵盖酱油、胡椒与芥末的包装。酱油壶以高岭土烧制并施以透明釉,壶盖与壶身通过凹凸咬合结构相接。壶顶微凹的造型,使倾倒时食指可自然搭放其上。胡椒包采用135克硫酸纸制成,捏取区域经过放大处理,可充当手柄,便于摇动撒料;胡椒粉汇聚于袋底,便于轻松撕开并倾倒。细长的芥末包则以PE薄膜真空封装,可精准控制挤出量。

荣誉认可

关于A' Design Award 铁奖

Seasoning Series Design 调味品包装是 A' Design Award 铁奖得主，这是授予满足人们对设计精良的创作所期待的专业与工业要求的优良设计的声望认可。铁奖得主展现出其创作者的高超技艺、高度专业化、专家级的理解力和创造能力。预计Seasoning Series Design 调味品包装将成为一件备受推崇、令人钦佩且被珍爱的创作，既实用又创新。这件赢得 A' Design Award 铁奖的设计整合了行业最佳实践，并拥有与专业知识和才华相结合的称职技术特性。Seasoning Series Design 调味品包装因其严谨而受到尊重，旨在提供有助于让世界变得更美好的生活品质改善。

设计幕后

媒体资料包

由设计师提供的致谢、团队成员及技术详情。

独特属性: As for chess seasoning pot, picking up the soy sauce bottle under the guidance of the product form, users will feel the stable soy sauce bottle like picking up chess.
As for pepper seasoning bag, we set the pinch position as a handle to make the pepper bag shake more smoothly. The pepper will be concentrated on the bottom for easy tearing and pouring out.
For mustard bag, the amount of mustard squeezed more careful and easily controlled when shaping the slender.
尺寸与包装: Chess seasoning pot70 x 70 x 40
Pepper seasoning bag45 x 45 x 2
Mustard bag7 x 4 x 125
标签: Seasoning, Soy sauce, Pepper, Mustard, Packaging
生产技术: Kaolin is selected as the base of the soy sauce bottle, which is fired with transparent glaze. The lid and body of the bottle are stuck with concave and convex marks.
The pepper batch is made of 135g sulphate paper.
The mustard bag is vacuum packed with PE film, its product name printed by ink becomes decorative pattern, and the composite curing with PE makes the mustard have a long shelf life and corrosion resistance, which is also soft and slender for tearing and have better control of extrusion.
设计挑战: The biggest challenge of the product is that the product must base on the user's behavior habit and perception psychology when using it, interact with the product through the guidance of the product form, so as to enlarge people's intuitive perception of it, and make the use of the behavior process more smoothly and pleasant.
研究: Firstly, we using the condiment observe the user's behavior. Then, we design the product by continuously product testing and user feedback.
For the perspective of consumers, among the products of the same price, with the prompt and guidance of product form, this product strengthens the user's perception that will have a more pleasant product experience.
The production process of product has been very perfect for mass production in commercial business. The new product form will attract partners buying, improve the evaluation of the industry.
灵感: Use and enlarge people's intuitive perception of products to make the process of using behavior more pleasant and smoother.
项目周期: The project began in Guangzhou in June 2019,completed in Guangzhou in December 2019.
操作流程: The top of the soy sauce bottle is designed to be slightly concave and curved, with the index finger pressing naturally on the top makes pouring soy sauce more comfortable.
For pepper seasoning bag, the translucent packaging makes user want to shake it;enlarge the position of the kneading and set up a handle to make the shaking of the salt and pepper package more smoothly. The salt and pepper are concentrated on the bottom for easy tearing and pouring.
For mustard bag, the elongated shape gives us more control over the amount of mustard that we squeeze out.
团队成员: Jian Zhang
Jiachun Zhou
Yiting Liu
图片版权: Image #1: Photographer Jiachun Zhou, 2019;
Optional Image #1, Photographer Jiachun Zhou, 2019;
Optional Image #2, Photographer Jiachun Zhou, 2019;
Optional Image #3, Photographer Jiachun Zhou, 2019;
Optional Image #4, Photographer Jiachun Zhou, 2019;