Shinji Arashigawa 的作品 Hiroshima Terrace 企业形象设计

设计师 Shinji Arashigawa 的作品 Hiroshima Terrace 企业形象设计荣获了极具声望的 2021 A' Design Award 铜奖，竞赛类别为平面、插画与视觉传达设计。

铜平面· 2021

Hiroshima Terrace 企业形象设计

设计师： Shinji Arashigawa

客户: Storm Graphics

平面类别A' Design Award 铜奖获奖者

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关于 Hiroshima Terrace 企业形象设计

广岛露台以纯粹的菱形图案彰显其独特形象。设计灵感源于广岛"水之城"的历史传承及"鲤鱼之城"的美誉，巧妙融合日本鲤鱼的优雅形态与三菱品牌的标志性色彩，将地域文化与品牌精神和谐统一于一体。

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关于A' Design Award 铜奖

Hiroshima Terrace 企业形象设计是 A' Design Award 铜奖得主，这是授予以创造力、独创性和敏锐见长的杰出设计的极具声望的认可。铜奖得主是技艺娴熟、创意惊人的作品，印证了其设计师丰富的经验、想象力与机智。预计Hiroshima Terrace 企业形象设计将成为一件备受推崇、令人钦佩且被珍爱的物品，兼具显著的专业性与创新性。这件赢得 A' Design Award 铜奖的设计融入艺术、科学、设计和技术领域的最佳实践，并因注重细节而出类拔萃。Hiroshima Terrace 企业形象设计出色地满足需求，触动渴望，迷住情感，并吸引好奇心。

设计幕后

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由设计师提供的致谢、团队成员及技术详情。

独特属性: The logo for the in-house space for communication (HIROSHIMA TERRACE) creates a shape similar to the torii gate of Miyajima, so it can emphasize the uniqueness of Hiroshima. And also, the reason why it uses the carp shape is that Hiroshima has long been called the city of water, and that it was also called "the city of carp" because carp lived there. Therefore, we have tried overlapping it with the image of Nishikigoi wearing the Mitsubishi colors to express both Hiroshima and Mitsubishi.
尺寸与包装: Poster 728mmx1030mm
Sign 200mmx200mm - 900mmx1200mm
标签: Hiroshima, Terrace, Mitsubishi, Carp, world, DIA
生产技术: The poster is offset printed and represented by process colors and gold grid lines.
The carp shape of the in-house sign is made of magnets so that it can be placed anywhere you like.
The rooms name created an original fonts.
This poster is expressed only in the shape of a diamond.
设计挑战: the reason why it uses the carp shape is that Hiroshima has long been called the city of water and that it was also called "the city of carp" because carp lived there. Therefore, we have tried overlapping it with the image of Nishikigoi (a brocade carp) wearing the Mitsubishi colors "red, black, and white" to express both Hiroshima and Mitsubishi.
研究: This is the visual identity, the sign, or the artwork for the office space.
It has developed with the keyword "from Hiroshima to the world". The logo for the in-house space for communication (HIROSHIMA TERRACE) uses its initial HT and creates a shape similar to the torii(Shinto shrine archway) gate of Miyajima, so it can emphasize the uniqueness of Hiroshima.
灵感: This poster is expressed only in the shape of a diamond.
The ripples of water represent the spread to the world.
In addition, the carp is also said to be the "incarnation of the dragon" and represents the regal presence.
We expressed the Mitsubishi Corporation "Incarnation of a dragon" expanding "from Hiroshima to the world", and made it a poster as the artwork.
项目周期: The project started in October 2019 and finished in December 2019. The creation of poster variations continues.
操作流程: This is the sign of each room of the Mitsubishi Corporation Hiroshima branch
It is a design of a communication space to unite the feelings of the Mitsubishi Corporation and group companies.
It is expressed using the carp that is the identity of Hiroshima.
团队成员: Graphic Designer:Shinji Arashigawa
Interior Designer:Ryoutarou Kouduma