设计师 Neptune Team 的作品 Fenyangwang 白酒包装 荣获了极具声望的 2021 A' Design Award 银奖,竞赛类别为包装设计。
银包装· 2021
Fenyangwang 白酒包装
设计师: Neptune Team
客户: Neptune Team
包装类别A' Design Award 银奖获奖者
已验证的获奖者
验证 #117401 的获奖状态设计作品
关于 Fenyangwang 白酒包装
汾阳王是为某中国酒厂三十周年而设计的白酒包装。设计灵感源自中国日历——一种在日常生活与工作中记录时间的常见工具。每天撕下一页,标志着新一天的到来。在这款包装上,三十年前的日历页被保留下来,以复古的方式呈现出酿造日期。包装盒采用卡纸制成,并以印刷工艺完成。尺寸为145×90×235毫米。设计旨在表达三十年的岁月积淀与酿造经验。
荣誉认可
关于A' Design Award 银奖
Fenyangwang 白酒包装是 A' Design Award 银奖得主,这是授予顶级、华美而令人印象深刻的设计的极为崇高的认可。银奖得主是极其卓越、极具创造力的作品,展现出其设计师杰出的专业技能、才华与敏锐。预计Fenyangwang 白酒包装将成为一件出色的典范之作,兼具非凡的专业性与深刻的创新性。这件赢得 A' Design Award 银奖的设计是一项备受瞩目、令人钦佩的发明,造福并拓展艺术、科学、设计和技术的边界。Fenyangwang 白酒包装是一件令人羡慕的创作,它唤起渴望,带来积极的情感,并激发惊叹与赞叹。
设计幕后
媒体资料包
由设计师提供的致谢、团队成员及技术详情。
- 独特属性
- The product was designed for the establishment of 30 years of the enterprise. The designer combined the product with the Chinese calendar. In China, a Calendar is an indispensable tool in daily life and work. They tear off a page every day to represent the arrival of a new day. Instead, the designer "save" calendars from 30 years ago on the packaging. The purpose is to let consumers know that the enterprise has 30 years of historical experience, they offer 30 years of classic quality.
- 尺寸与包装
- 145mm*90mm*235mm
- 标签
- Liquor, packaging, liquor packaging, creative packaging
- 生产技术
- Cardboard box,Printing technology
- 设计挑战
- Visual symbolization
- 研究
- The design team inspected the brewing workshop and got familiar with the characteristics of corporate culture. 30 years of persistence is very difficult for a Chinese enterprise. 30 years of persistence, just for a bottle of good wine.
- 灵感
- The design inspiration comes from the Chinese calendar, which is a tool to record time. Time is the most important factor in making good wine. Therefore, the packaging design shows the brewing date in the form of Chinese calendar. The packaging design adopts a retro approach, recording the brewing time 30 years ago with the Chinese calendar.
- 项目周期
- Start in October 2020 and finish in December 2020
- 操作流程
- Product design uses the design style of imitation. The 30-year-old wine comes from 30-year-old enterprises. Time is the best winemaker. The preserved Chinese calendar is a good product display.
- 团队成员
- Bxl Neptune Team
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