Pop Modern Design 高科技餐饮区 by Studio Tali Gotthilf is a highly esteemed winner of the very prestigious 2021 A' Design Award 铜奖 in 室内空间与展览设计 Competition Category.
铜室内· 2021
Pop Modern Design 高科技餐饮区
Client: Studio Tali Gotthilf
A' Design Award 铜奖 Winner in 室内 Category
Verified Award Winner
Verify Award Status for #119863The Design
About Pop Modern Design 高科技餐饮区
这个位于以色列南部高科技工作环境中的用餐体验，为人们提供了一个无需离开建筑就能逃离日常办公文化、享受放松休憩的空间。设计主题灵感源于三种风格：波普艺术、装饰艺术和现代主义，将它们融合成一个关于娱乐休闲的统一视觉信息。这个空间设计契合公司的价值观：敢于挑战，勇于梦想。从入口处的动线轴线引导访客进入一条40米长的走廊，由地板、天花板和灯具装置加以界定。自然光是设计中考虑的一个重要元素。
The Recognition
About the A' Design Award 铜奖
Pop Modern Design 高科技餐饮区是 A' Design Award 铜奖得主，这是授予以创造力、独创性和敏锐见长的杰出设计的极具声望的认可。铜奖得主是技艺娴熟、创意惊人的作品，印证了其设计师丰富的经验、想象力与机智。预计Pop Modern Design 高科技餐饮区将成为一件备受推崇、令人钦佩且被珍爱的物品，兼具显著的专业性与创新性。这件赢得 A' Design Award 铜奖的设计融入艺术、科学、设计和技术领域的最佳实践，并因注重细节而出类拔萃。Pop Modern Design 高科技餐饮区出色地满足需求，触动渴望，迷住情感，并吸引好奇心。
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- An innovative dining experience within a Hi-Tech work environment in Southern Israel, offering escape from everyday office culture to a relaxing get-away without leaving the building.
This space design matches the company values: to dare and to dream.
Axis of movement from the entrance leads the visitor into a 40-meter length corridor, defined by the floor, ceiling and lighting fixture extension. - Dimensions & Packaging
- 1200 Sq.meter space, length 80 meters, width 15 meters, height 6 meters.
- Tags
- A. Office Design, B. Interior Design, C. Studio Tali Gotthilf, D. Israel, E. Commercial Design
- Production Technology
- Metal, glass and wood uniquely combine together and function as definitive wall petitions running the full length of the dining space passageway, creating a sculpture-type room divider.
- Design Challenge
- The large, empty, open space was allocated for dining purpose design during the building construction. This space needed to include an industrial kitchen alongside a dining compound. Natural light was a vital element component taken into consideration, the challenge being a long and narrow space providing light outlets at the extreme ends only. Light compensation was provided in the form of bright neon signs attached to the walls, in addition to the warm Led light fixtures.
The long and narrow shape of the room was dramatized using Art Deco slab dividers, marking the division between corridor and dining areas. - Research
- Design research consisted of planning the number of daily users, calculating the kitchen capacity to provide sufficient dishes, sitting accomodation and time settings. One thousand meals is the limited kitchen capacity, providing for two hundred diners at a time. The company has seven hundred employees with a three-hour lunch break allowance. The research was built upon past documentation from previous company locations.
- Inspiration
- The design theme was inspired by three distinct styles: Pop Art, Art Deco and Modern, combined into a single visual message of recreation.
A hint of the American vintage Diner period is portrayed by neon signs placed casually on the walls, the tall Art Deco dividers extend the entire length of the eatery and combine with the modern concrete floor and wall tiling.
The furniture chosen is of understated design blending amongst the various design statements. - Project Duration
- The project started in February 2019 in Sderot, Israel and finished in February 2020, and was open to the public in February 2021 in response to the pandemic restrictions.
- Operation Flow
- Upon entering, the visitor instantly recognizes the functional layout, with a clearly defined path. The user initially encounters the hand-washing niche, followed by various buffet stations leading to the sitting area. Exit from the dinery is equally practical and defined.
- Team Members
- Head Designer: Tali Gotthilf.
Designer: Liron Kaleve
Graphic Design: SRVC visual Communications - Image Credits
- Photographer: Yanai Deitsch
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