BIAS Architects and Associates 的作品 Check-in Hsinchu 城市与设计博览会

设计师 BIAS Architects and Associates 的作品 Check-in Hsinchu 城市与设计博览会荣获了极具声望的 2021 A' Design Award 银奖，竞赛类别为活动与事件设计。

银活动· 2021

Check-in Hsinchu 城市与设计博览会

设计师： BIAS Architects and Associates

客户: Hsinchu City Government & Taiwan Ministry of Economic Affairs

活动类别A' Design Award 银奖获奖者

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关于 Check-in Hsinchu 城市与设计博览会

设计博览会是台湾中央政府推动的一年一度的设计盛会。旨在为本地设计界带来新活力。 2020年，主办方是新竹，一座拥有充满活力的科学园区和300多年历史的城市。在此背景下，BIAS将世博会转变为一场城市活动。这一选择并没有引发单一的展览，而是暂时重新构想了整个城市的一系列场所。目的是让人们体验城市的多样性并展示新的城市叙事，这两件事最终凸显了设计的社会力量。

荣誉认可

关于A' Design Award 银奖

Check-in Hsinchu 城市与设计博览会是 A' Design Award 银奖得主，这是授予顶级、华美而令人印象深刻的设计的极为崇高的认可。银奖得主是极其卓越、极具创造力的作品，展现出其设计师杰出的专业技能、才华与敏锐。预计Check-in Hsinchu 城市与设计博览会将成为一件出色的典范之作，兼具非凡的专业性与深刻的创新性。这件赢得 A' Design Award 银奖的设计是一项备受瞩目、令人钦佩的发明，造福并拓展艺术、科学、设计和技术的边界。Check-in Hsinchu 城市与设计博览会是一件令人羡慕的创作，它唤起渴望，带来积极的情感，并激发惊叹与赞叹。

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由设计师提供的致谢、团队成员及技术详情。

独特属性: Taiwan Design Expo is an annual design event promoted by the central government of Taiwan. It aims to bring new energy to the design sector in relation to various fields of industry, society, and culture. In 2020, it was hosted by Hsinchu, a city that holds both a vibrant Science Park and more than 300 years of history. In this context, BIAS decided to transform the Expo into an urban event, a bold move that, instead of triggering a single exhibition, brought to re-imagine -although temporarily- a line of places across the city. The aim was to make people concretely experience the various aspects of the city's culture and trigger a change in their perspective towards the urban space.
尺寸与包装: Total exhibition area: 410,000 sqm
标签: design expo, social design, public space, city, urban culture, urban identity
生产技术: To implement the Expo at a city scale, besides redefining the notion of exhibition areas, BIAS curated a strategic set of interventions that could guide people across the city. A 'performance route' was organized, two plazas were made into playgrounds, and a series of iconic large-scale inflatable sculptures, nicknamed the 'Monsters of Hsinchu,' served as landmarks symbolizing the new identity of the city. A digital orientation system was also developed thanks to an ad-hoc smartphone app, that offered digital access to all the contents and their location across what has become the sort of a 2-km long virtual urban promenade. Finally, a shuttle bus was created to offer better accessibility to all gender and ages of people.
设计挑战: The hardest challenge of the project was the development of the narrative, due to the political implications of the project. Due to this, a large number of stakeholders have been involved and an ad-hoc managerial system had to be developed. In particular, a system of consultants that could participate in the creative process and have socio-political influence was created.
研究: The project implied research on various aspects, as of the following. First, it was implemented research on the city of Hsinchu, including aspects of history, politics, planning, and expected developments. Then, it was implemented research on the key stakeholders involved in the active definition of urban identity. Also, research was implemented in terms of key actors that could contribute to design discussion and exercise socio-political influence. Finally, it was developed design research concerning the temporary revitalization of public space, and exhibition concepts tht could deliver the message of the Expo
灵感: The Expo program was developed in the context of an urban promotion campaign, and it was based on a socio-cultural investigation of the place. By researching Hsinchu city's background, BIAS found that a large portion of the local population moved in because of the flourishing Science Park. Unfortunately, this Park is socio-culturally segregated from the historical urban center. So, BIAS imagined a new narrative for the whole city, i.e., to reconsider the city itself as a 'material database' that registers both the old and the latest happenings. Through such a narrative, no matter the reason behind the participation in the city, everyone can join, and a hybrid living style can finally develop by integrating both the idea of memory and the idea of innovation.
项目周期: The Expo started on 1st November 1st, 2020, and finished on November 11th, in Hsinchu, Taiwan.
操作流程: The Expo operated as a 2km-long line of events and temporary exhibition spaces, that delivered a new narrative for the city of Hsinchu, but also toured the citizens and the visitors across various areas of the city. The main aim of this narrative and 'guided tour,' was to combine the Taiwan Design Expo, i.e., an annual occasion for promoting the design sector in Taiwan, with a festival capable to 'reconnect' diverse aspects and areas of the city. This way, it was finally showcased how design can intervene in society and the 'software' of the urban realm.
团队成员: Main Curator: BIAS Architects & Associates
Executive Organizer: Taiwan Design Research Institute & Grand Vision
图片版权: Image #1: Photographer Kris Kang, 2020
Image #2: Photographer Jian-Lin Li, 2020
Image #3: Photographer Yi-Hsien Lee, 2020
Image #4: Photographer Pei-Cih Chen, 2020
Image #5: Photographer Kris Kang, 2020