设计师 Tiger Pan 的作品 C Cell Vitality 矿泉水包装荣获了极具声望的 2022 A' Design Award 铜奖，竞赛类别为包装设计。

铜包装· 2022

C Cell Vitality 矿泉水包装

设计师： Tiger Pan

客户: Shenzhen Tasly Industrial Co., Ltd.

包装类别A' Design Award 铜奖获奖者

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已验证的获奖者

验证 #130904 的获奖状态

在A' Design Award上查看新闻稿获奖徽章

色彩

设计作品

关于 C Cell Vitality 矿泉水包装

C Cell Vitality 是一款瓶装矿泉水的包装设计。水源地自然景观的肌理被转译为瓶身上凹凸有致、排列有序的立体造型。瓶身表面触感柔和，可增加摩擦力，提升手持握感的稳定性。稳固的结构使更薄的PET材料得以应用，既节省成本，又减少了塑料用量。蓝色则呼应了水源地的高山湖泊。瓶体尺寸为宽63.3毫米、深63.3毫米、高207毫米。

荣誉认可

关于A' Design Award 铜奖

C Cell Vitality 矿泉水包装是 A' Design Award 铜奖得主，这是授予以创造力、独创性和敏锐见长的杰出设计的极具声望的认可。铜奖得主是技艺娴熟、创意惊人的作品，印证了其设计师丰富的经验、想象力与机智。预计C Cell Vitality 矿泉水包装将成为一件备受推崇、令人钦佩且被珍爱的物品，兼具显著的专业性与创新性。这件赢得 A' Design Award 铜奖的设计融入艺术、科学、设计和技术领域的最佳实践，并因注重细节而出类拔萃。C Cell Vitality 矿泉水包装出色地满足需求，触动渴望，迷住情感，并吸引好奇心。

设计幕后

媒体资料包

由设计师提供的致谢、团队成员及技术详情。

独特属性: The unique attribute is that the packaging fully embodies the nature and original ecology of C cell vitality mineral water. Following the mountain trails in the forest, stepping on the quiet path among the pine forests, as if hearing the nature greet us, this is the base camp of Tianlishi C cell vitality water; located in the national nature reserve of Changbai Mountain, with perfect vegetation and unique style, it is a good encounter between nature and us.
尺寸与包装: Outer packaging: Width63.3mm x Depth63.3mm x Height207mm
标签: C cell vitality, Mineral water, Super symbol, Rebrand, loop, environmental protection, Tiger Pan
生产技术: A particularly soft touch increases the friction and improves the stability of the hand-holding. The stability of the structure allows us to use thinner PET materials, saving costs and reducing the use of plastic materials.
设计挑战: How to attract consumers' attention in such a competitive market? We choose to use the wonderful blue of Changbai Mountain Tianchi, and the overall color is used to express the pure and natural encounter of the product.
研究: There are four seasons in the year and different weather in every ten miles. This is the "Shenxian Mountain" in "Shan Hai Jing", and it is also one of the world's three major golden water sources. The natural texture is summarized into an orderly three-dimensional composition relationship between convex and concave, which is presented on the bottle body. A particularly soft touch increases the friction and improves the stability of the hand-holding.
灵感: Inspired by the turbulent fairyland picture scroll of Changbai Mountain, the Tianchi is covered with white snow, and the red leaves are dancing in the mountains. There are four seasons in the year and different weather in every ten miles. This is the "Shenxian Mountain" in "Shan Hai Jing", and it is also one of the world's three major golden water sources. The natural texture is summarized into an orderly three-dimensional composition relationship between convex and concave.
项目周期: The project lasts 2 month, designed in Shenzhen and produced in Shenzhen, Guangdong.
操作流程: We chose discreetly the materials, printing techniques, production crafts, all accessible, to bring the product to market as fast as possible. Therefore, the product will be taking advantage of its youthful and eye-catching look in the market for longer time.
团队成员: Creative Director: Tiger Pan
Graphic Design: Xuedan Xia
Graphic Design: Zhiyi Jiang
Image Editing: Kelin Tan
Image Editing: Sijia Liu
Technical Direction: Zhangkun Xie
图片版权: Image #No 1: Photographer Kelin Tan
Image #No 2: Photographer Kelin Tan
Image #No 3: Photographer Kelin Tan
Image #No 4: Photographer Kelin Tan
Image #No 5: Photographer Kelin Tan