Agilis Design Graphic Design 的作品 Unique Me 葡萄包装

设计师 Agilis Design Graphic Design 的作品 Unique Me 葡萄包装荣获了极具声望的 2022 A' Design Award 铜奖，竞赛类别为包装设计。

铜包装· 2022

Unique Me 葡萄包装

设计师： Agilis Design Graphic Design

包装类别A' Design Award 铜奖获奖者

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验证 #131506 的获奖状态

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色彩

设计作品

关于 Unique Me 葡萄包装

"独一无二的我"是一款为新鲜葡萄设计的纸盒包装。设计灵感源于这样一个理念:世界上没有两个人在外貌、思想、性格或举止上是完全相同的。手绘插画为葡萄赋予了简洁的面部表情,使这些水果呈现为一群鲜活的个体。清新的色彩搭配与简洁的版式设计进一步强化了这一主题。中国的鲜果市场竞争激烈,包装通常采用平淡的水果照片或农场景观图。"独一无二的我"旨在脱颖而出,并与消费者建立情感联结。

荣誉认可

关于A' Design Award 铜奖

Unique Me 葡萄包装是 A' Design Award 铜奖得主，这是授予以创造力、独创性和敏锐见长的杰出设计的极具声望的认可。铜奖得主是技艺娴熟、创意惊人的作品，印证了其设计师丰富的经验、想象力与机智。预计Unique Me 葡萄包装将成为一件备受推崇、令人钦佩且被珍爱的物品，兼具显著的专业性与创新性。这件赢得 A' Design Award 铜奖的设计融入艺术、科学、设计和技术领域的最佳实践，并因注重细节而出类拔萃。Unique Me 葡萄包装出色地满足需求，触动渴望，迷住情感，并吸引好奇心。

设计幕后

媒体资料包

由设计师提供的致谢、团队成员及技术详情。

独特属性: We built up an emotional connection with the customer through the use of the hand-drawn emoji-like grape illustrations, fresh color palettes, and pure layout.
标签: Grapes, Fruit, Design, Creative, Packaging, Illustration, China, Shenzhen
生产技术: Paper Carton
设计挑战: Though the fresh fruit market is highly competitive in China, is full of packaging with some plain photos and illustrations picturing the fruit or farm landscape. So we need to think of a way to stand out from these.
灵感: We can not find two same people in the world, the looks, thoughts, characters, gestures, making them different from each other. For showcasing the uniqueness and specialness, we came up with an idea to think of the grapes as people through the use of hand-drawn emoji-like illustrations.
项目周期: The project started in April 2020 and finished in May 2010 in Shenzhen, China, and was on sale in the Chinese market in Jun 2010.
操作流程: We can not find two same people in the world, the looks, thoughts, characters, gestures, making them different from each other.
For showcasing the uniqueness and specialness of this kind of grapes and built up an emotional connection with customers, we came up with an idea to think of the fruit as people through the use of hand-drawn emoji-like illustrations.
团队成员: Designer: Yanxing Lai
Designer: Shixian Qiu
3D Rendering: Kai Chen
Creative Director: VJ Pan
图片版权: Photo Credit: Guibin Ji