铜 包装 · 2023
Alfa Honey 包装设计
- A' Design Award 铜奖 2023 in 包装
- CLIENT: Fragiadakis
- Estimated Number of Design Views: 15,175
- Verification code E45A8F6568 · Verify this award
Colors
About Alfa Honey 包装设计
Fragiadakis家族将对蜂蜜的知识与热爱转化为Alpha体验。这是大自然的馈赠，让人们焕然一新！在希腊字母表中，"Alpha"是首字母，是沟通的起始印记。设计执着于产品的卓越品质，尽可能化繁为简，让蜂蜜自己诉说。透明玻璃罐配以手写字体，宛如蜂蜜滴落的姿态。
About the A' Design Award 铜奖
Alfa Honey 包装设计是 A' Design Award 铜奖得主，这是授予以创造力、独创性和敏锐见长的杰出设计的极具声望的认可。铜奖得主是技艺娴熟、创意惊人的作品，印证了其设计师丰富的经验、想象力与机智。预计Alfa Honey 包装设计将成为一件备受推崇、令人钦佩且被珍爱的物品，兼具显著的专业性与创新性。这件赢得 A' Design Award 铜奖的设计融入艺术、科学、设计和技术领域的最佳实践，并因注重细节而出类拔萃。Alfa Honey 包装设计出色地满足需求，触动渴望，迷住情感，并吸引好奇心。
Press Kit
- Unique Properties
- Obsessed with the exceptional characteristics of the product, the design is as simple as possible, letting the honey speak for itself.
A transparent glass jar and a handwritten typography, resembles the dripping honey.
The honey comes out of the jar and creates the logo, indicating that there is nothing more to communicate than the purity of the product. Less is more! - Tags
- Packaging design, honey
- Design Challenge
- In the Greek alphabet, “Alpha” is the first letter and the initial imprint of communication.
It is the "Beginning" of everything. The first taste, the first smell, the first experience that is etched in our memory forever. It's the way we know the world.
Fragiadakis family transforms knowledge and love for honey into an Alpha experience.
It’s what nature offers, so we can begin Anew! - Inspiration
- Words that communicate quality, and quality can only be shown through the pure, raw and natural characteristics of one of the most important substances that nature can provide, honey.
- Project Duration
- The project started in July 2021 in Athens and finished in January 2022 in Athens, and was released on the market in Greece and Germany in May 2022.
